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Despite the seemingly limitless amount of water that flows through our faucets every day, the truth remains that we are living in the midst of a global water crisis. Right now, one out of every eight people across the globe lacks access to safe drinking water or adequate sanitation.

While much progress has been made in reaching the Millennium Development Goals for water, many countries remain underserved. Even as water access has improved as much as 22% in regions such as sub-Saharan Africa in the past decade, up to 40% of people in that same region still lack safe drinking water.

In the spirit of World Water Week, the Levi's ® brand -- in partnership with Matt Damon and Water.org -- invites you to help raise awareness for the 1 billion people worldwide who lack access to clean water. A little goes a long way: according to WaterDay.org , every $1 invested in water sanitation and hygiene improvements does approximately $8 worth of good for individuals and communities across the developing world.

Matt Damon and Water.org CEO Gary White share a message to #gowaterless for one day this week in solidarity with the millions who lack access to safe water around the world. If you believe in sustainability, you need to try to build it into everything you do and show others the way. Visit Levi.com to find out how you can help contribute to the cause.


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07:59 PM on 04/26/2012
I'm mindful, and grateful, for our abundant water supply every day, though that abundance is something of an illusion. Here in Florida the waste - starting with lawns and golf courses - is appalling. I single-handedly talked our condo board out of repairing our defunct sprinkler system, and let nature take its course - lush and green in the summer, parched and dry in the winter. Florida has a delicate ecology. Folks here think it's one big spa, and want Florida to be a Pennsylvania suburb, with palm trees, year-round. It starts with education and awareness.
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LFox6
Always remember you are unique, like everyone else
07:21 PM on 04/26/2012
Matt Damon is simply awesome to get behind this crucial cause! I'm IN, Matt and Gary!
12:54 PM on 03/24/2012
Every nuclear power plant uses one millions gallons of water a MINUTE! That's right, per minute!

Multiply 450 nuclear power plants around the world times one million gallons of water a minute and you have a serious water usage issue!

And nuclear power plants are situated on the world's most important bodies of water! Oceans, rivers, lakes...and they discharge super hot water which in turns heats our waters!
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Lance Manling
06:57 PM on 04/26/2012
That is mighty impressive. Is that contact or non-contact water?
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johnrokkit
07:55 AM on 03/24/2012
If the money given to oil companies went instead to the problems of water deprivation and the effort needed to survive millions would get an inexpensive chance to use that energy for something else. Could this country undertake such a selfless goal?...nah, got to drive to the store for cigarettes or a job to pay for my " civilization " The first governments were concerned with basics, like irrigation and fairness.. Basic needs aren't being met, and it's time to go yachting. We need more planetary respect and less nationalism.
MHT73
words matter
09:41 PM on 03/23/2012
If you're going to cut back on your water for a day, cut out the use of bottled water entirely. The water that it takes to produce the bottles and bottle the water, ship it to stores, and get it to your home is about 500 times the amount of water in your bottle.

Check out www.waterfootprint.org , explaining how much water it takes to produce products that we use.
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Celebrindan
M=1∞/R=dM>1
04:33 AM on 03/24/2012
I have no choice.
No one in my city does.
The water here is not potable.
What are we supposed to do?
MHT73
words matter
10:29 PM on 03/24/2012
Is this a short term problem? If so, bottled water's the solution. If its long term, you really need a long term solution, and that isn't bottled water.
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Celebrindan
M=1∞/R=dM>1
10:28 AM on 03/25/2012
Is this a short term problem? If so, bottled water's the solution. If its long term, you really need a long term solution, and that isn't bottled water.

It's permanent. The city has a oil refinery here and we can't even get the EPA to make them stop and clean up the benzine they are dumping in Sand Creek.

There idea of a fix is to dig a tench, as if the ground on one side of the trench is not the same planet, or water table.

We have no choice.

Boil off a gallon of tap water and you get almost full teaspoon 'mineral residue' left behind.

We get yearly 'newsletters', from the local water utility and in the fine print, after several pages of pretty pics, flowers and trees, the last page being a warning, don't drink the water, and an admonition to talk to your doctor for reasons why.

Water is life, but oil is money.

Too many have made the wrong choice.
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LFox6
Always remember you are unique, like everyone else
07:23 PM on 04/26/2012
Don't give up!! It took us over 25 years to get GE to clean up their mess - but they are finally, finally doing it. Just in time for the fracking to start - lord that's another mess I don't even want to get into!
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Lady Saera
Love,love,love is the soul of genius, 'Mozart'
03:47 PM on 03/23/2012
Yes, and folks, this is not about politics, it's about those across this globe without just the barest necessities and clean sanitary water, that most of us enjoy. I truly support this issue, good for Matt and his continued efforts.