Despite the seemingly limitless amount of water that flows through our faucets every day, the truth remains that we are living in the midst of a global water crisis. Right now, one out of every eight people across the globe lacks access to safe drinking water or adequate sanitation.
While much progress has been made in reaching the Millennium Development Goals for water, many countries remain underserved. Even as water access has improved as much as 22% in regions such as sub-Saharan Africa in the past decade, up to 40% of people in that same region still lack safe drinking water.
In the spirit of World Water Week, the Levi's ® brand -- in partnership with Matt Damon and Water.org -- invites you to help raise awareness for the 1 billion people worldwide who lack access to clean water. A little goes a long way: according to WaterDay.org , every $1 invested in water sanitation and hygiene improvements does approximately $8 worth of good for individuals and communities across the developing world.
Matt Damon and Water.org CEO Gary White share a message to #gowaterless for one day this week in solidarity with the millions who lack access to safe water around the world. If you believe in sustainability, you need to try to build it into everything you do and show others the way. Visit Levi.com to find out how you can help contribute to the cause.