Start by Dropping the 'Non-Jew'

Respect the audience you seek to invite into your fold by treating them as equals to everyone else in your fold. If someone feels that they are being tolerated and not celebrated, they may not walk through your door.
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As the editorial director at an organization that works toward the inclusion of interfaith couples and families in Jewish life, I read and hear a lot of commentary on the future of Judaism and how interfaith families fit into it. Over and over I hear or read Jewish professionals and rabbis say how much they would like to welcome non-Jews into the community.

Say for a minute you were thinking deeply about joining an exclusive tennis club. You've been wanting to become a tennis player for years and you're finally taking the steps toward that goal. You found a club that alleges to be welcoming and in need of newcomers, but when you tell them you haven't learned to play yet, and that you might continue to play basketball even after you join, they suddenly don't seem as welcoming as you expected. The club members and leadership refer over and over to you as a non-tennis player, making you feel not so much like you will ever be a member of the club but a visitor.

Obviously "joining" Judaism is a much weightier life choice than playing tennis. Perhaps the analogy of "non-man" to describe a woman hits closer to home? Non-meat eater? In any case, the Jewish community's decision making around welcoming new people into its fold should not be treated as trivial. But assuming you have decided that you do in fact want to welcome newcomers who are not Jewish to explore Jewish life within your organization (or family or neighborhood)--stand by that decision.

If you want interfaith couples and children of intermarriage to feel welcomed by your community I applaud you on your efforts. If you want that aspiration to translate to reality, start by thinking about the person you're trying to welcome every time you speak on the topic or write language of welcoming or interact with this audience. How will your messages be perceived by that person? Will they hear that you have a policy of welcoming? Or will they also hear that you want them to be there?

These are two different things.

Step one: You intend to welcome.

Step two: You actually welcome.

Let's start by speaking in terms of who someone is, not in terms of who someone is not. Respect the audience you seek to invite into your fold by treating them as equals to everyone else in your fold. If someone feels that they are being tolerated and not celebrated, they may not walk through your door. Or if they do walk in, they may turn around and leave.

There isn't a good word for non-Jew. But you can use the words "partner who is not Jewish" or "partner of another faith."

It's not just about this one compound noun. It's about speaking to interfaith families the way you would Jewish-Jewish families. It's about deciding whether they are your future and if you answer yes, treating them like it.

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