Who doesn't feel welcome at Disneyland? Walt Disney got it right when he said, "Do what you do so well that they will want to see it again and bring their friends." If only life were as simple as a fairy-tale.
Shirley Temple presented Walt Disney with his special Academy Award for Snow White and the Seven Dwarfs 1937.
A good salesperson can sell anything, but keeping the customer coming back for more is the key to measuring success. These days, promotions galore are getting customers in the door, but are they repeat customers? Making a customer happy is not always easy, so what can we do to help?
Lisa Mirza Grotts is a recognized etiquette expert and the author of A Traveler's Passport to Etiquette. She is a former director of protocol for the City & County of San Francisco and the founder of The AML Group, (www.AMLGroup.com), certified etiquette and protocol consultants. Her clients range from Cornell University and Microsoft to Nordstrom and KPMG. She has been quoted by The Sunday Times, the San Francisco Business Journal, the Los Angeles Times, and USA Today. She has appeared on various radio and television stations, such as ABC, CBS, and Fox News. To learn more about Lisa, follow her on www.Facebook.com/LisaGrotts and www.Twitter.com/LisaGrotts.
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I do all my shopping online now with reputable suppliers (via resellerratings.com) and no longer have to deal with moody or bossy salespeople, but I also get all almost all of the items I need to buy at a substantial discount (that's BEFORE factoring in that most items online are available WITHOUT sales tax).
I do sometimes head to brick and mortar retailers to check out a (way overpriced) product before I buy it online though; so I admit they do sill have some uses.
I guess there's a few elderly people out there who will appreciate the advice you're trying to give to shop owners though. So keep up the good work!
How to Make Your Customers Really Angry, and Wanting to Look Elsewhere? Offer promotional deals to "new customers only" for about 1/2 of what the existing customers have to pay (Cable and Satellite TV).
If you really want your existing customers to feel unappreciated, I can't think of a more effective way of doing it. So much for competition providing excellent service, and keeping down prices.
Excellent point. Kind of reminds me of those annoying commercials that say, act now and you'll get two, just pay shipping and handling. Hello, if I wanted two I would buy two. Argh! In my book that's not a efficient selling point. I live alone and I'm pretty sure a lot of other people do also.