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Margie Omero

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"Controlling" the Gun Debate: An Open Letter to All Pollsters

Posted: 04/27/2012 1:56 pm

These days, the gun debate is not about whether one has the right to own a gun, but about how to balance those existing rights against the need to prevent gun violence. But while the debate has changed, polling questions have not. Pew released some tracking this week showing movement to the left on gay marriage, along with movement to the right on guns. However, the Pew question on "gun control," whose wording goes back about twenty years, is both over-broad and an anachronism. And many outlets use similar language.

(Disclosure: my firm, Momentum Analysis, has done numerous projects for the bipartisan group Mayors Against Illegal Guns. You can read my previous posts on guns here and here, and on my work for the group here, here and here.)

Gun "Control" is an anachronism. Look at the exact wording of the Pew question: "What do you think is more important -- to protect the right of Americans to own guns, or to control gun ownership?" This question uses the language of the gun lobby (rights), not the language of those working for stronger gun laws (safety). And it pits a right versus simply "control" for its own sake.

I don't assume nefarious motives on Pew's part. When this question was first written, "control" was indeed part of the gun debate vernacular. But it is no longer. Using the word "control" is a poor description of that side's position. (While the Brady Campaign to Prevent Gun Violence was once called Handgun Control, Inc., the group hasn't had` "control" in its name in over ten years.)

What if there was decades of tracking of something like "what do you think is more important -- to protect the rights of gun owners, or to protect the safety of everyone from gun violence?" Results would, to be sure, be different from the current question.

"Gun control" is overly broad. What do respondents think of when asked whether they support "gun control"? Are they thinking about a ban on all guns, including hunting rifles? Or are they thinking about preventing people accused of domestic violence from getting a gun at a gun show without a background check and then bringing that gun across state lines? We simply don't know. Not that a broad question on attitudes toward gun laws can't be useful, but we should simply understand its limitations.

By comparison, a gay marriage question is more straightforward. While there are, of course, nuances to the gay marriage debate (a civil union alternative, recognition by other states, etc.), we can be reasonably sure all participants are responding to roughly the same concept. A question about "gun control" could mean just about anything.

All outlets could use a gun question rewrite. Pew is not the only polling outlet using outdated language. CBS, ABC/Washington Post, Time Magazine, and Gallup all have used the word "control" in their recent national surveys. In many of these questions, the word "control" can easily be cut, such as in the ABC/Washington Post question, "Do you favor or oppose stricter gun control laws in this country?" However, I prefer a three-way question about whether laws should be made stronger, weaker, or "kept the same." Gallup, NBC/WSJ, CBS/NYT, and Time Magazine have all asked a three-way question, although the latter two, again, include the word "control." (The Polling Report has a good collection of gun questions across outlets.)

But pollsters should also follow-up a broad question with questions about specific, relevant proposals up for debate. Gallup, as I wrote here, continues to ask decades-old questions on a handgun ban, producing headlines like this one. Many other outlets, such as ABC/Washington Post and CBS, continue to test handgun bans and high-capacity magazine bans that are simply not part of the legislative debate. As our polling has shown, huge numbers support recent proposals to strengthen gun laws by requiring background checks for all gun purchases, or allowing states to decide concealed gun permit requirements laws for themselves.

For some time, Americans have recognized private gun ownership as a right; the debate is now about how (or whether!) to keep guns out of dangerous hands. Polling outlets should reflect this change by adjusting their broad question, and adding (or changing) their specific proposal questions. By not revisiting their question language, polling outlets are actually influencing the debate by suggesting there is less support for stronger gun laws than actually exists.

 

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These days, the gun debate is not about whether one has the right to own a gun, but about how to balance those existing rights against the need to prevent gun violence. But while the debate has change...
These days, the gun debate is not about whether one has the right to own a gun, but about how to balance those existing rights against the need to prevent gun violence. But while the debate has change...
 
 
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08:59 PM on 05/09/2012
“…polling outlets are actually influencing the debate by suggesting there is less support for stronger gun laws than actually exists.”

Here is what Gallup poll of October 20011 really found:

60% of those surveyed supported enforcing current gun laws more strictly and NOT pass any new laws while only 35% responded to enforce current gun laws more strictly and pass new gun control laws.

An Elon poll found that 59 percent of respondents believe gun control laws in the North Carolina should remain as they are now or LESS strict while only33 percent saying gun laws should be made more strict.

There certainly less support for stronger gun laws.

55% of those surveyed supported keeping the laws covering the sale of firearms be kept the same as now or LESS strict while 43% supported making the same laws stricter.

73% of those surveyed opposed a ban on the possession of handguns except by Law Enforcement or other authorized persons which was up from 36% in 1959 while only 26% supported such a ban which was down 60% in 1959.

53% of those surveyed opposed a law banning the manufacture, sale, or possession of semiautomatic firearms known as assault rifles which was up from 42% in 1996 and support for such a ban was only 43% which was down from 57% in 1996.

http://www.gallup.com/poll/150341/Record-Low-Favor-Handgun-Ban.aspx

http://www.ncnn.com/edit-news/7883-elon-poll-asks-about-gun-laws
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madhtr
01:40 AM on 05/03/2012
Translation:

If you want to slant your polls in favor of gun control, don't actually say 'gun control'.
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02:34 PM on 05/23/2012
Correct. And frame the argument in abstract terms such as 'gun violence' (as if guns by themselves were violent)
12:14 AM on 05/03/2012
We don't need gun control...we need crazy control.
1. Lower overboard mental stimulation..excess advertisments in media, tech and infrustructor.
2. last time I checked humans brains need lots of oxygen...how can we create more in our atmosphere.
3.Make it illegal to create poisions that disturb brain chemestry.weather food ..pharma etc.
4. slow things down in general ...reality is not a sitcom not every encounter, transaction etc
can be filled wth intro, middle highpoint , plot and suspense.
5. Have a honest open debate about "ill humor" and how it effect communication.
6. Open and honest discussion about we are are the only ones within all the nine planets and theres really nowere we can go for know...how can we all exist in this poetry of motion and harmonize with everything around us insted of "playing punk music ...while the audience is playing classical"
12:02 AM on 05/03/2012
Margie,

The guns are not the issue. Unfortunalty as much as we want to assume and delusionally perceive our societies wheater urban , rual or rual romote are 100% civilized....we are not. The problem is not the guns.... it's random unprovoked attacks like for example as in the assault to Marjon Rostami David Forster who were attacked by 100 youth recently. What are making these humans act like life is a video game and if they attack innocent people they are praised. Could it be the fine and high culture they are absorbing? Our society has been glorying celebrities who not created ....Ex drug dealers become mega hits worldwide. We show how we promote and glorying Horrible and inapropriante human behavior. It's monkey see monkey too....psychologist uderstand this perfectly that is why they are paid top dollar to "integrate" marketing into the sleepy population. Again it's not the guns....it's the state of mind we are cultivating. The romans attempted to not allow peasents to own swords , jews around the world were not allowed to own weapons either. Even when the portable rail gun that is ion drived or plasma sits in the safe of every family armory. It is never about these object because the square roots of these equations are always lead back to the same points
01:06 PM on 05/02/2012
Both sides have for decades used loaded questions in polls to bolster their position. In fact the group that you do polls for has played "Fast and Furious" with the same thing. While your general premise may be valid, I also see a lot of the pot calling the kettle black here. Some of the questions on your polls are just as biased.
11:20 AM on 05/02/2012
Once again as it is with illegal immigration vs legal immigration. The libs make no distinction between the crimminal use of a gun and the legal right of law abiding citizens utilizing guns for self protection. This is the essence of "progressive" talking points. So the lib says: if you are not in favor of gun control you are in favor of vigilante justice. They always gravitate toward the suicidal alternative if anyone dares to disagree of their naive logic. A gun should never be placed in the hands of a person with a criminal background or intent. All libs in favor of gun control should erect "Gun Free Zone" signs in their front yards, believe in the goodness of your fellow man.
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Sugarmaker
Act like what you do makes a difference, it does
02:49 PM on 05/01/2012
I find it interesting that a pollster who is paid to design polls which show intentionally inflated support for unpopular positions is trying to question the professionalism of more reputable colleagues.
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Jerry Bourbon
10:54 AM on 05/01/2012
Does this mean there will be no more mention of "semi automatic machine guns" or "assault clips" in the next Illegal Mayors against Guns poll?
01:08 PM on 05/02/2012
They will probably go back to "cop killer bullets" and "plastic guns", which also never existed except in myth.
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Randolph Greer
I am a Poet .
07:31 AM on 05/01/2012
1. Do you favor the right of a citizen to own a gun ? Yes
2. Do you favor the right of a citizen to carry a gun ? Yes
3. Should the state enact laws to prevent criminals from obtaining a gun ? Yes
4. Should the state enact laws to prevent the mentally ill from obtaining a gun ? Yes
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rikilii
Quod gratis asseritur, gratis negatur.
10:50 AM on 05/01/2012
Fortunately, you've already gotten almost everything you want, at least in the U.S.

1.  Most citizens already  have a right to own a gun.
2.  Most citizens already have a right to carry a gun.
3.  There are laws that make it illegal for most serious criminals to have a gun.
4.  There are laws that make it illegal for those adjudicated seriously mentally ill to have a gun.
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Jerry Bourbon
10:52 AM on 05/01/2012
Three and Four are already existing law.
12:26 PM on 04/30/2012
It would appear the author is attempting to sugar coat the views of gun control groups. If it involves curtailing the rights of law abiding citizens to own guns in any way it is "control". Most gun control groups not only want the government to more strictly regulate firearms they want to ultimately prohibit the ownership of them . Omero is niaeve and lives in a world of denial.
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hagagaga
You can't take the sky from me.
08:07 PM on 04/30/2012
She works with MAIG. Do you think she's honest? She's fully aware of what they want, but chooses to hide it.
08:21 AM on 05/01/2012
Yes of course, I should have said that right away.
02:17 AM on 05/01/2012
The lack of control is chaos. The NRA promote a shoot first, ask questions later, world.
08:20 AM on 05/01/2012
Thanks for pointing that out, I'm gonna send them another check.
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wolflover3825
Hungry Like the Wolf.
09:07 PM on 05/01/2012
Your lack of control has lead to your emotional chaos.
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rikilii
Quod gratis asseritur, gratis negatur.
11:16 AM on 04/30/2012
Just as important as the questions you ask are the ways in which you characterize the results.  For instance, in some of YOUR studies, when more than 50% of respondents say that gun laws should be less strict or stay the same, YOUR headline reads something like "nearly half of respondents want stricter gun laws". 

Interesting, aye?
02:19 AM on 05/01/2012
A appropriate question would be "Do you approve of 30,000 Americans being killed by gun use yearly?"
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rikilii
Quod gratis asseritur, gratis negatur.
10:17 AM on 05/01/2012
Keep repeating the lie like a broken record, ST..
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wolflover3825
Hungry Like the Wolf.
09:13 PM on 05/01/2012
SSDD Broken Records does. That way we have carp to post 30,000 times. Remember SSDD we are not laughing with you....
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rikilii
Quod gratis asseritur, gratis negatur.
11:15 AM on 04/30/2012
"high-capacity magazine bans that are simply not part of the legislative debate"
What planet are you living on?  This ridiculous concept has been at the forefront of gun control debates ever since 2004, and even more pointedly since Tucson.
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hagagaga
You can't take the sky from me.
11:26 AM on 04/30/2012
Actually, they haven't been talking about high-capacity magazines. They've been talking about standard-capacity magazines.
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rikilii
Quod gratis asseritur, gratis negatur.
11:56 AM on 04/30/2012
Oh right, how silly of me, especially when the subject of the article is about semantics.
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Dimensio
I just don't know what went wrong!
01:21 PM on 04/30/2012
To provide fair consideration, they dishonestly claim standard-capacity magazines to be "high-capacity" magazines.
03:14 AM on 04/30/2012
Ms Omero, the use of language/phrasing has always been central to the results of polls covering any of a number of subjects in which a higher emotional content attaches to the positions. Along with gun regulation and gay rights which you mentioned, abortion, contraception, First Amendment issues, church/state issues and security v liberty can be included. For example, a group supporting increased access to reproductive services can be described as "pro choice" or "pro abortion;" a group opposing increases could be labelled "pro life" or "anti abortion." Does the phrasing change the way someone with less emotional attachment to the underlying issue views the question? I would think so. The problem is, perhaps, more that we place so much value on what are presented as representative pictures of general public opinion than we do on reasoned debate and polls that eflect a broader picture of public opinion (elections).
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thorrsman
Why should I define myself by quoting others?
11:04 PM on 04/29/2012
In simple terms: Reword the questions to get the answers you want rather than what people actually believe.
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stymie500r
Live Free or Die
03:27 PM on 04/29/2012
Lie #1-"Disclosure: my firm, Momentum Analysis, has done numerous projects for the bipartisan group Mayors Against Illegal Guns." - That Group is NOT bipartisan.
Lie #2-"Gun "Control" is an anachronism." - No it is not, Gun Control is as stated.
Lie #3-" preventing people accused of domestic violence from getting a gun at a gun show without a background check and then bringing that gun across state lines? We simply don't know. - Yes we do know, it is IMPOSSIBLE because of a little item that cost's $25.00 called a NICS check.
Lie #4-"our polling has shown, huge numbers support recent proposals to strengthen gun laws by requiring background checks for all gun purchases" - There is nothing RECENT about that comment and nothing YOUR POLLING did in the forward movement of that statement, the N.R.A. owns that and justly so.
Finally the statement "All outlets could use a gun question rewrite" means simply that because you cannot gain support or legislation by stating CLEARLY your intent to the freedom loving Aecond Amendment Supporters including Legislators at Federal and State levels, and are now seeing the outwardly lessening support for your cause built on these lies dwindling away with your words, the only option is to change tactics but it's too late you've already been seen and tracked by truths spotlight.
11:55 PM on 04/29/2012
As usual the far left assumes, infers and attempts to intimidate anyone or any group who disagree with them and their attempts to negate the second amendment rights of the entire country. When you can't win by facts, change the subject, here it is change the wording. Control and elimination is the aim of the left but it will never happen. I hope they continue to underestimate the common sene and brains of the second amendment proponents.
03:58 PM on 04/30/2012
The NRA aims to crush any group that disagrees with them. They are tyrannical. They hide behind 2A, ignoring "a well regulated militia". They make the free state unsecure. The facts are against the NRA, but they don't care as long as they get their way.
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rikilii
Quod gratis asseritur, gratis negatur.
11:24 AM on 04/30/2012
"Lie #1-"Disclosure: my firm, Momentum Analysis, has done numerous projects for the bipartisan group Mayors Against Illegal Guns." - That Group is NOT bipartisan."
I have to disagree with you there.  MAIG is very bipartisan.  Take their leader, Mayor Bloomberg, for example.

He's really a Democrat, but called himself a Republican for years, and now identifies as an Independent.  How much more bipartisan can you get?
08:09 PM on 04/30/2012
This is the guy who bans smoking, is trying to ban drinking, yet allows and encurages hundreds of thousands of illegals so his rich friends can run their hotels, restaurants etc with people who are criminals in this country illegally. He can't spell bipartisan, let alone pretend to be one, he is a liberal who must rule all the ohers beneath his class.
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stymie500r
Live Free or Die
10:04 AM on 05/01/2012
I think you ahould agree then, a Camilion is a Camilion even though it's skin changes colors to blend with the surroundings.