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Mary Quigley

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Back to School Shopping Never Ends

Posted: 08/16/2012 9:58 am

Although I'd been assaulted since July by ads and store displays for back-to-school shopping, I was feeling bittersweet because for the first time in more than two decades, my things-to-buy didn't include planners, paperclips, pens and notebooks. The annual August spending spree ended with my youngest child's college graduation last spring, or so I thought.

I did feel a lot less nostalgic after reading that the average parent with a K-12 child will spend $688.62 on back-to-school shopping. The national tally is $7.7 billion, according to the U.S. Census.

Over the years that shopping ritual spiraled out of control, with teachers sending home longer and longer lists of what a little tyke needed to survive grammar school, from 3x5 colored file cards to speckled notebooks. The costs mounted every year as we joined the hordes of other parents and children, list in hand, searching the aisles of office supply stores. The cost of getting all the items on that list often topped $100. And that was just the beginning; next stop was shopping for jeans, sneakers, sweatshirts and a long list of other "essentials" that must be replaced before every September.

As the parents of college students know, the back-to-school costs continue to mount along with the hefty tuition bills. Extra-long twin sheets, comforters coordinated with roommates, clothes for a different climate from home, and multiple electronic devices, preferably beginning with an "i," are among the items on the higher education list. Buying all this "stuff" freshman year is no guarantee that it doesn't need to be replaced the following summers. It's amazing what disappears at the end of the spring semester. (My second son once "lost" a chest of drawers.)

The last college tuition bill was paid last winter and I was getting used to that feeling of "phew, no more spending." It didn't last. This summer, we parents of new college grads are back at the office supply stores, buying resume paper, mailing envelopes, and printer ink. We may live in an online world but those grads lucky enough to land a job interview need to bring along a resume, and not on copier paper. My daughter is applying for broadcast jobs which mean DVDs, bubble mailers and labels to send out applications across the country. Cruising the store aisles once again last week, we were tempted to throw a few fancy folders into the shopping card just for old time's sake.

Two of my daughter's friends recently landed jobs, one in marketing, and the other with a lobbying firm. The stereotypical image of a Gen Y dress code of flip flops and jeans doesn't fit these young women who needed to be outfitted with new business-chic wardrobes, including fashionable carryalls.

August found their moms pulling out credit cards again, only this time for work clothes.

Some "in my day" naysayers will argue that parents should not foot the bill for either job hunting or new outfits. Shouldn't helicopter parents finally land and let the new grad pay? With what? While the average salary of a new grad is $44,442, according to The National Association of Colleges and Employers, they actually haven't seen a paycheck yet. When they do, they need to save for that first apartment so they can finally move out of the family home.

The starting-a-career costs are just the beginning of seemingly endless expenses. Who do you think goes with the young career person when they hit Bed, Bath and Beyond and Target for outfitting their first apartment? ("Do I really need a shower curtain, mom?" Yes, I'll pay for it.) Of course, unless your young adult child was savvy enough to major in business, that first and second job will likely leave him or her living paycheck to paycheck. So when August rolls around and parents head to the annual vacation at the beach or lake, who helps subsidize the cost for the 20-somethings to come along? Let's not even mention weddings -- theirs and their friends!

So while we older parents can scoff at all those supply and sneaker ads, don't rejoice too quickly. Lesson learned: Back-to school spending pales in comparison with the price of launching a young adult.

 

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Although I'd been assaulted since July by ads and store displays for back-to-school shopping, I was feeling bittersweet because for the first time in more than two decades, my things-to-buy didn't inc...
Although I'd been assaulted since July by ads and store displays for back-to-school shopping, I was feeling bittersweet because for the first time in more than two decades, my things-to-buy didn't inc...
 
 
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04:09 PM on 08/18/2012
When I was growing up it was a point of pride to get these things for one's self (it was different in the '80's evidently). My how times have changed. A 22-year-old really doesn't have enough 'decent' clothes from late high school and college to wear to work? What was their job when they were IN college? Didn't they ever attend a funeral or a wedding where they couldn't just wear flipflops and track pants? Also, coordinating bedding with roommates?? What?
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02:59 PM on 08/16/2012
Flighty

living on the froth and sucking sugar water without a clue. Poor Mary Quigly, from her empty nest no longer having to rush out to get the Things-To-Buy, you know, planners, paperclips, pens, and notebooks. Her youngest child's college graduation, you see, was last spring, and Saints Be Praised! now Poor Mary Quigly gets to wallow in the hog-wallow with the rest of the pigs, and

for heaven's sake, yes! I know it's Quigley with an E.

I'm truly and honestly happy that, with Mom's smug little pat on the bottom, Mary's last youngster has tottered off into a world short on self-satisfied grins and long on the licking of chops. I genuinely hope for peace on Earth, good will to Quigley's youngest.

I also genuinely hope that Mary's little nest-leaver will eventually grasp that, while Mom and her look-alikes preen themselves in the marvelous realization that back-to school spending pales in comparison with the price of launching a young adult, a great many mothers chewed their knuckles and hemmed dresses and washed dirty faces in cold water and just very occasionally allowed themselves to imagine what it must feel like to have money to spend on back-to-school things. Food came first, though, and even that sometimes came up short.

But Oh the Woes of the Quigleys.

Lune
01:02 PM on 08/16/2012
Why in the world are you paying for your COLLEGE GRADUATE'S work clothes??? Tell him/her to get a job and be a grown up. This is why people think they're so entitled now-days. Parents don't know when to let go and say "You're grown. Get a job." Come on. Tell your kid it's time to grow up and PAY UP. I'm a Senior in college and I've been living in my own apartment, paying my OWN bills, buying my OWN school supplies AND tuition, and on top of that, I just bought my first brand new car. It's not impossible if you take a little responsibility and learn when it's time to say goodbye to mommy and daddy.
12:59 PM on 08/16/2012
I think parents should be careful about continuing to subsidize the niceties in life when their children have left the nest. I'm 26, supported myself all through college, and once I left and got my first job, I scraped and saved and scrounged to get that first apartment, the first pieces of furniture, the career wardrobe, everything! And I did it all making around $28k a year to start, in an urban area. Yeah, I slept on an air mattress for about a year or two before I could afford a real bed, but it didn't kill me. I shared a place with a roommate before I could afford my own apartment. I bought good quality career clothes at consignment shops for a fraction of retail.

People need to learn sacrifice and resourcefulness at some age, and I don't think as a parent you are doing them any favours by delaying those lessons. Learning to survive on their own will give them more confidence in their careers, their relationships, and their futures.
photo
Sprinks678
Have I said too much? Probably.
10:32 AM on 08/16/2012
I paid for nearly everything for my daughters during their time in college. (My youngest will graduate this year) They did have part-time jobs to pay for their gas, some of their clothing, and for their entertainment (I don't count entertainment as a thing I should have to pay for at college age). My oldest is now in medical school, hours away from us. While student loans pay her living expenses and tuition (med school is way beyond our budget), we did help her set up her apartment and helped her out with a professional wardrobe to get started. It's now her second year of med school, she's engaged and her fiance, with a job, lives with her. I'm thankful that she's now financially independent of me. I'm certain finding a job won't be a problem for her once she graduates. Our family doctor's office has already offered to hire her. My youngest is also engaged and plans to move in with her fiance after graduation.. I'll help her with her professional wardrobe and with setting up her apartment, just like I did for her sister. Then she'll also be on her own financially, unless there's an emergency.
I was a divorced, working mom for many years and never really got to establish much of a savings base for myself. I made many financial sacrifices to make sure my daughters were successful. Once my youngest is set up, my money will be focused on me for a change!