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Michael Shaw

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Reading the Pictures: President Boehner (Or, Obama Losing the Pulpit)

Posted: 07/27/11 02:18 PM ET

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I find it striking, clever and telling the way the Repubs worked the visuals surrounding Tuesday night's presidential TV statement. On what basis, first of all -- this not being a State of the Union -- was Boehner afforded equal air time? (I don't remember the Republicans getting a televised response to the bin Laden announcement or the Afghanistan troop announcement, for example.)

If Obama has found himself in a trap, however, in which the Repubs now have equal TV billing as well as equal weight driving the economic agenda, he's brought it upon himself by way of his pervasive pursuit of collaboration and consensus.

2011-07-27-NewImage18.png

We know the Obama administration is very weak on framing. (Having failed to even give his health care plan a name, it's now generally referred to by the derogatory "Obamacare.") We also know the Repubs live and die with framing. In this case, credit the Repubs with setting up the trappings (flag -- check; chandelier -- check; columns -- check; dual microphones -- check; Congressional podium -- check;) to make Boehner look as equivalent as possible to the C.I.C.

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And then, look at the payoff in the NYT, framing the president's address to the nation (that pulpit typically an exclusive and vaulted asset) with the speaker of the House, and his rebuttal, effectively on par.

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(photo 1: Chip Somodevilla/Getty Images caption: Speaker of the House Rep. John Boehner (R-OH) poses for photographs after his televised address to the nation about the federal budget and debt ceiling crisis at the U.S. Capitol July 25, 2011 in Washington, DC. According to the Treasury Department, if Congress and the White House do not find a way to raise the debt ceiling, the United States is at risk of defaulting on its debt.photo 2: Reuters caption: U.S. President Barack Obama speaks in a prime-time address to the nation from the East Room of the White House in Washington, July 25, 2011, as polarized lawmakers failed to rally behind a plan to avert a disastrous debt default perhaps just one week away. Obama said on Monday a temporary six-month extension of debt ceiling does not solve the problem and might not be enough to avoid credit downgrade. photo 3: Pool photo by Jim Watson, left; Chip Somodevilla/Getty Images.) photo 5: AP)

 

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I find it striking, clever and telling the way the Repubs worked the visuals surrounding Tuesday night's presidential TV statement. On what basis, first of all -- this not being a State of the Unio...
I find it striking, clever and telling the way the Repubs worked the visuals surrounding Tuesday night's presidential TV statement. On what basis, first of all -- this not being a State of the Unio...
 
 
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HUFFPOST SUPER USER
John Zorabedian
I'm a writer living in Mass.
11:18 PM on 08/13/2011
Boehner has no style. Suit lapels - too wide. Tie color - icky and too distracting. Oh, and no flag pin.
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Curious Black
fear is the mind killer, cons love being afraid.!
09:03 PM on 08/02/2011
take a look at photo 1, Boehner is in the corner where he belongs!
HUFFPOST SUPER USER
StillRelevantBoomer
06:41 PM on 07/31/2011
In a previous press statement Boehner said he took the same oath of office and has the exact same responsibilities as the president of the United States. I think, for the most part, republicans have no respect for our president (yes, based on his race) and do everything they can to minimize him.
HUFFPOST SUPER USER
mari2JJ
VERY moderate Republican!
01:36 AM on 08/01/2011
I am just wondering what Boehner et al will be saying when things start to crash after their insane vote. Remember these are the guys who presided over GW's two off budget wars and insisted that they could s0pend money like drunks during that period. Their fiscal religion comes at the wrong time, way too little and way too late and too, too loaded in political bait and switch mumbo-jumbo. As a Republican, I am thoroughly disgusted with these guys and I expect to make sure NONE of them survive their next election. New Republicans in their seats would be a breath of fresh air.
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HUFFPOST SUPER USER
ESerafina42
Abandoned by wolves, raised by Republicans.
06:28 PM on 07/30/2011
Given that (as Rachel Maddow keeps pointing out) that he's not very good at the job he has now, I don't think we have to worry about a President Boehner, although now that I think of it, the Rs do have a tendency to fail upward.

However, if he did become President, he would be our first Oompa-Loompa President. :)
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AlexNYC
Pumps dont work cause the vandals took the handles
12:13 PM on 07/29/2011
Obama is the first president in modern times who has dismissed the use of the bully pulpit. All the presidents before him would have taken to the airwaves to promote issues that believed to be of vital importance. So why doesn't Obama do this? Because there are no issues which are important enough for him to make a stand on. Bush went so far as to go on a national tour to promote privatization of Social Security. He failed in his quest but he fought for it. Obama has allowed the Republicans to dictate the national discussion and the debt, and as a result, he is going to allow for the destruction of Social Security and Medicare by simply offering over as a "compromise". What Bush was unable to do, Obama is surrendering without so much as a whimper. The "hope and change" president is in fact the "rope-a-dope" politician.
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HUFFPOST COMMUNITY MODERATOR
mairs
02:19 PM on 08/01/2011
You must be kidding. Obama has been on TV several times during the last few weeks. Obama has taken the fight to the American people more often than anyone before him.
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Lizzy28
Too bad he's got a mop instead of a wand.
08:29 AM on 07/29/2011
"We know the Obama administration is very weak on framing."

This is a crucial point and it's puzzling why they continue to ignore it.
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Curious Black
fear is the mind killer, cons love being afraid.!
09:22 PM on 08/02/2011
maybe they are not, The Speaker set himself to look like someone lording it over the peasants who are beneath him, the President looks presidential without extra trappings, seeming more in tune with the styles of most americans.
03:24 AM on 07/29/2011
BOEHNER OVERHEARD LEAVING CAPITOL: “I DIDN’T SIGN UP FOR GOING MANO-A-MANO WITH THE PRESIDENT OF THE UNITED STATES.”

CBS News’ Jill Jackson reported
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HUFFPOST SUPER USER
ESerafina42
Abandoned by wolves, raised by Republicans.
06:24 PM on 07/30/2011
Uh - isn't that what you do by DEFINITION when you run for Speaker and the President is from the other party?
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HUFFPOST SUPER USER
pcplz
just a lil ol' lady with a mind.
03:04 PM on 07/28/2011
To have rebuttal of the President's statement was alarming to me. The repeat of the Republican talking points (lies) directly after a presidential statement was totally ridiculous. Why was this allowed. I did not see this happen with any other President. It goes along with the disrespect shouted out in Congress with the first state of the union address.

Where has the respect for the office of the President of the United States gone? I am appalled.
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mari2JJ
VERY moderate Republican!
01:41 AM on 08/01/2011
It is the Black dude in the office that bugs them. Listen to their hall way conversations and you will understand perfectly why it is happening. But this time, the Boehner and McConnell duo have outdone themselves and they will be held responsible for the undoing of our economy and then we can all confront their un -American behavior.
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HUFFPOST SUPER USER
Tom S Cedar Mill
This ain't no party, this ain't no disco.
11:27 AM on 08/02/2011
I think its like 25% that he's Black and 75% that he's not a Republican. They tried to crucify Clinton and he's a White Southerner.
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MDCA
I love America.
01:58 PM on 07/28/2011
Michael Shaw should go get himself a life. This is an argument an eighth grader would make.
HUFFPOST SUPER USER
mkdewboohoohoo
02:55 PM on 07/28/2011
Mr. Shaw already has a life. His thinking and ideas on this particular subject are right on target. No, this is not an argument an eighth grader would make. This is the argument of somebody who knows what they're talking about. Obama would do well to consider this in the future if he wants to be re-elected.
maruski
Liberal Lutheran; lean left, save America!
12:46 PM on 07/28/2011
Exactly. How can a person with most exceptional speaking skills be so abysmally bad at framing? it really reveals how important framing is.
11:25 AM on 07/28/2011
This is the silliest article I've ever read. People KNOW who the President is. Nobody except Mr. Shaw and a few Republicans saw any equivalency. Boehner with that ugly green tie (left over I assume from St. Patrick's day), and his red-faced, mush mouthed spiel--all in right wing talking points we've all heard before--was hardly a "response". It was clearly written BEFORE the President spoke because Boehner didn't "respond" to anything.

As much as Shaw and the Republicans want a President that kinda "looks like" Boehner, NOBODY but him and his friends were "fooled".

We KNOW who the President is, and we can tell a PHONY "President" when we see one. (In my own case, the notion that Boehner was being posed as the "President" never even crossed my mind. Boehner just looked like somebody who had been propped up in front of a couple of flags.)
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HUFFPOST SUPER USER
CitizenZoe
11:13 AM on 07/28/2011
I want to get paid for writng articles on useless knowledge. Who the eff cares about "framing" - both were standing in palatial settings when many Americans are struggling to pay gas and electric bills. We don't need clever names, we need LEADERS!
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HUFFPOST SUPER USER
Miller Time
11:02 AM on 07/28/2011
What you left-wing Libs seem to forget is that after the State-of-the-Union Address, the Republican Party is allowed air time to rebut the speech.

I guess what you really want is a one-voice state. A dictatorship in which only "Big Brother" tells you what you need to hear and think.
01:29 PM on 07/28/2011
Calm down. His point was simply that this was NOT the state of the union address.
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HUFFPOST SUPER USER
SamH
Writer of stuff.
01:47 PM on 07/28/2011
FCC regulations regarding equal time were abolish many, many years ago.
10:16 AM on 07/28/2011
Obama has no clue that fixing the housing market is the key to economic recovery that by the way is not happening, despite all the propaganda to the contrary. As long as he is President we will sink further towards a long depression. Herbert Hoover, that's what we've got when what we needed was FDR.
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Ogre Plimpton
Here's Johnny!!!!
11:09 AM on 07/28/2011
The housing market (bubble) was destroyed by overly clever mortgage instruments that were destined to blow up at some point. I am quite certain that Obama knows that a healthy market is a cornerstone to a healthy economy, but last time I checked, there is no magic wand to wave (and no clever policy waiting in the closet) to fix this enormous problem. All problems don't have quick and easy solutions.

As long as you are casting blame around, why don't you blame #43 for pushing the bus over the cliff in the first place? He's the one who led us into a false war using false information and also gave unnecessary tax breaks to the highest earners. This is what flipped the switch leading us to where we are now. Without either of those two decisions by #43, we wouldn't be in the crisis we are now. And you can also thank the Tea Party for being completely off the deep end.
liveasequal
when you pray, move your feet.
11:24 AM on 07/28/2011
Thank you, Ogre Plimpton. "Facts are stubborn things", John Adams.
Sergeant
Dress Right
11:10 AM on 07/28/2011
Interesting analysis. Herbert Hoover was a type of community organizer who was sought after by the democrats in his day as a candidate.
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HUFFPOST SUPER USER
wesinohio
Can't never did anything.
10:16 AM on 07/28/2011
The Republicans are VERY good at window dressing - little else.
Sergeant
Dress Right
11:11 AM on 07/28/2011
Perception means alot.