The Last Mogul: Has Steve Jobs Won?

The age of Steve Jobs is, to say the least, unexpected. Windows knocked him off the main stage for 10 years; then the Internet seemed to sideline him; then he had problems with the SEC; then he nearly died.
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The age of Steve Jobs is, to say the least, unexpected.

Windows knocked him off the main stage for 10 years; then the Internet seemed to sideline him; not to mention that serious business people (along with many others) thought he was nutty; then he had problems with the SEC (and not insignificant ones); then he nearly died.

Indeed, Rupert Murdoch's paean to Jobs the other day, proclaiming Jobs the nation's best chief executive (Murdoch used to say this about Gates when he was trying to do deals with him), comes after a number of years in which a preferred Murdoch subject was the state of Jobs' health: "Boy, oh boy, he's a real goner," is how I remember Murdoch putting it, quite, it seemed, with some relish.

But here we are. Apple now has a bigger market cap than Microsoft (a prospect that not even the most devoted Apple fans would ever have imagined); the company is directly threatening Google for control of a significant part of the digital customer's money and time; Jobs' problems with the SEC have, magically, disappeared; and he seems, mirable dictu, very much alive.

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