Sterling Cooper is no more. And Don Draper is a free man, a rich man, able to pursue whatever version of a more fulfilling life occurs to him. Spoiler...
For politicians, the message is clear: making the rounds on the Sunday morning news programs is no longer good enough. The lesson is no less clear for advertisers who rely on the same eyeballs. The advertising industry should take this as a sign that online video is a worthy investment.
If you're in global business you need to read this book, Grow: How Ideals Power Growth and Profit at the World's Greatest Companies by Jim Stengel. It came out in 2011, though its many insights and research for over a decade are as timely now as when first published.
Gender inequality, sexual objectification and sexist attitudes need to be a relic of the past. A persons worth, to any extent or dimension, should not be determined by their physical being.
To every client or creative out there tossing around a campaign idea to run on Tinder, stop thinking now.
Mobile is taking an increasing bite out of our lives - there is no longer any place safe zone from someone next to you texting, gaming, surfing or w...
Ideas are cheap but tactical execution is not. We all live work in a fiercely competitive world and every idea, concept, or business model has to be carefully shepherded from that first drawing on a napkin to refined product marketing.
San Francisco's cultural legacy of identifying a need and then fulfilling it with a service is anchored by another Yahoo like web site, with a listing of San Francisco Cannabis Clubs. And, if you don't think there is a local or national market, check out their advertising rates.
Don Draper takes stock of the future, his own, his agency's, his family's, maybe even a bit of thought about the world.
Travel insurance exists to protect you from the slings and arrows of modern travel: lost or stolen luggage, medical issues on the road, unforeseen mishaps of just about any kind -- it can take the sting out of potentially serious issues that can ruin a trip or your financial position.
Every business today is dealing with a world that constantly forces a business to think and act "smarter" in order stay abreast of competition and differentiate products and services.
This story is going to sound very familiar to you. It wasn't inspired by any specific set of circumstances that happened to a colleague within the last month. Six months. Or even a year. Because the truth is, it has happened to me. And it has happened to you. And if it hasn't happened to you, trust me it will.
Today, savvy brands embrace online reputation management or risk losing revenue and brand cachet. Many marketing execs and small business owners don't grasp how important online reputation management is to their business.
In this brave new world of everything technology enabled we now have electronic devices that deliver a nicotine-laced fluid, which as/when vaporized...
The tragedy of King Draper is that now that he is "ready" (as he tells "Di"), the tough new girl in his life reveals that she is not. She needs to suffer a bit more for her past misdeeds. And so it goes. The heaping mess of karma, born long before Dick Whitman even entered this world, is still inflicting its vengeance on our late-blooming ad man.
Woodstock it was a mess and don't let anyone tell you different. It was hot, cold, dirty, muddy, and smelly and most of the time you couldn't even hear the music. But, epic nevertheless.