Crowds are never a good thing for business unless it's outside your front door. How do you stand out in today's tech drenched smartphone in hand world full of noisy content?
Combating the status quo and demanding more from the media we consume is only one part of addressing the mental health crisis engendered by the over-sexualization of young girls. The other part is to hold ourselves, and the people we know, accountable to make visible changes in the world around us.
What do you get when you mix twenty-something Lebanese talent, animation, and a market hungry for high-end 3-D fun?
Making snide comments about skinny women is no different than bullying a woman into believing she's too fat to be attractive. I know we like to support the underdog, but the underdog becomes relative to who's being bullied. This is why I find the term "reverse bullying" redundant.
As the Executive Creative Director of Santa Monica based, positive change ad agency, Tiny Rebellion, Jennifer Parke helps purpose-led companies disrup...
It's a simple question, one that many of us ask ourselves at some point. While scrolling through #tbt photos on Instagram, Danielle Delph, a Portland-based artist, had an epiphany: she wanted to explore the idea concretely.
I have spent the year obsessed with Instagram and have learned a lot about how hashtags are used for listening, connecting, sharing and engaging inside of Instagram.
My daughter sat on her bed, awash in a sea of glossy college brochures filled with photos of smiling sorority girls, strapping football players and freshmen chemistry students who, judging by their joyful expressions, had just cured the Ebola virus. "Made a decision yet?" I asked.
On October 8th we celebrated the first anniversary of Moxie Media's blog, Moxie Insider. One year, countless inspiring stories about #futureisfemale f...
This Nike video stands out from the crowd -- it's elegantly simple, compelling and powerful. It's got serious cred and clutter cut-through.
When it comes to outdoor advertising, you sometimes have to sacrifice beauty for function (although there really is a way to have both). You've got anywhere from 5 to 10 seconds to get your message across.
For almost a full year, I was in an amazing relationship -- with my career. We had tremendous respect for each other, the perfect amount of give and take. The near perfect year of my advertising career was the year I worked as a freelancer.
Social media advertising can be an expensive and come with varying levels of results. Yet, we've all seen those ads online that manage to capture attention, wrangle clicks and pique interests.Here are a few practical tips to increase success.
Digital has clearly usurped traditional marketing methods. Remember the ubiquitous fax machine? To be successful, your businesses must understand ma...
On Thursday I got a voicemail. It was the sweetest voice I had ever heard: "Hi Gideon, this is Ann from The New Yorker. Could you drop by our office tomorrow? We would like to discuss some of your drawings."
Someone please save JCPenney from itself. The company's latest ad campaign, rolled out in October for Breast Cancer Awareness month, is a painful mess of mixed brand messaging, inadvertent sexism and cultural tone-deafness.