Anti Smoking Ads

Do Anti-Tobacco Ads Work? Ask a 'Neural Focus Group'

Wray Herbert | Posted 04.24.2012

Wray Herbert

Wouldn't it be helpful to have a simple, objective assessment of anti-tobacco messages, one that predicts how large numbers of people will respond? Well, psychological scientists are working on just that, and indeed may have identified a neurological predictor of mass behavior change.

Calls Double To Quit Smoking Hotline After Anti-Smoking Ads Debut

AP | MIKE STOBBE | Posted 05.30.2012

ATLANTA — More than twice as many people called a toll-free number to help them quit smoking a week after the launch of a $54 million ad campaig...

WATCH: GRAPHIC Anti-Smoking Ads

Posted 03.19.2012

As part of its first national advertising campaign, the Centers for Disease Control has released several public service announcements featuring ex-smo...

CDC To Launch Graphic Anti-Smoking Ads

AP | MIKE STOBBE | Posted 05.15.2012

ATLANTA — In a graphic new ad campaign announced Thursday, the government is trying to shock smokers into quitting with the sometimes-gruesome s...

Hard Hitting Messages That Work: NYC's Public Health Education Campaign

Sandra Mullin | Posted 04.08.2012

Sandra Mullin

No fewer than six articles have been published by the New York Times questioning the Health Department's effort to tackle obesity with hard hitting messages even though there is ample evidence that these types of messages work.

PICTURES: City Rolls Out New Anti-Smoking Ads

Posted 05.25.2011

While most anti-smoking ads use graphic images to show the long-term effects of tobacco, few serve to remind people just how quickly the human body he...