FIFA's principal sponsors Adidas, Budweiser, Coca-Cola, Hyundai and McDonalds have done nothing more than issue tepid statements "expressing concern". So if confirmed reports of slave labor and a Justice Department call for cleaning house are not sufficient to take action, what is?
That's what BB King's friends call him: B. And in one of those smack-me-is-this-real experiences over the course of 35 crazy years in the advertising business, I got to be friends with B. Ok, friends with business, to turn a phrase.
I grabbed a stool at the Madison, Wisconsin tavern. Even though the temperature hadn't climbed above single digits all day, I had a cold beer on my mind. Gesturing to the numerous taps, I asked the bartender the draft selections.
It's clear that many craft beer lovers demand brewers who know how to keep it real, be transparent, stay true to their fans, be inclusive, avoid gender-specific marketing, and make each brand a beacon for good in the local community.
Budweiser came to the Super Bowl with its balls fully inflated, and from the reactions they're getting to their 60-second "Brewed the Hard Way" television commercial, you'd think they ridiculed Jesus or something.
Wait. Mary and Joseph have picked up baby Jesus and are stepping over the piles of presents. They are leaving the spotlights and the microphones and the piles of presents. Where on earth are they going? What is wrong with them?
It can be difficult for parents to be sure of how to approach the subject of alcohol with their kids, especially if the topic was taboo in their own households growing up. For a healthy and realistic approach, read on for some practical parenting tips on broaching the subject of alcohol with kids.
The Budweiser Made in America Festival, otherwise known as Jay-Z's festival, is a socially conscious, home grown festival that descends on Philadelphia from August 31st-September 1st this year. Here are 2 emerging artists and 1 established act that we think are worth checking out.