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Consumers

How to Transform Your Website Into a Marketing Powerhouse for a Mobile World

Ernesto Sosa | Posted 02.03.2016 | Business
Ernesto Sosa

In today's digital age billions of dollars in spending decisions are influenced by websites, but... most business websites are not ready for a mobile world yet, nor have been designed with ROI in mind.

Thank The iPhone For Creating a Workplace Revolution, CEO Says

The Huffington Post | Ryan Grenoble | Posted 02.03.2016 | Business

Though Apple released data last week indicating iPhone sales may, at last, be slowing, one CEO recently explained why he thinks the smart...

Can the banks ever convince us to trust them again?

Miss Deap Khambay | Posted 01.25.2016 | Business
Miss Deap Khambay

Having recently got around to watching Leonardo Dicaprio's 'Wolf on Wall Street' I started to ponder on what has really changed since the 2008 finan...

The Future of Online Shopping Is In the Palm of Your Hand

Ernesto Sosa | Posted 01.06.2016 | Business
Ernesto Sosa

Remember when not long ago mobile devices such as smartphones and tablets were heralded as browsing and research tools to enhance the shopping experience?

The Hidden Gap Between Asian Culture and Luxury Sales

Linda Harding-Bond | Posted 12.29.2015 | Business
Linda Harding-Bond

As consumers become more knowledgeable about what other consumers are experiencing, the demands for excellent customer service increase. The vast majority of consumers say they will walk out of a store if they receive inadequate assistance from employees. Nowhere is this more impactful than in the luxury market.

Boomers vs. Millennials -- The New Star Wars

Lauren DeLisa | Posted 12.10.2015 | Business
Lauren DeLisa

Competition is part of the American way. Who's better, who's tougher, who smarter, and...who's got more money. We may think about such competition on an individual or corporate level but now it seems to be deepening even on the age demographic level.

Your Connected Home in 2020...

Seyi Fabode | Posted 11.24.2015 | Technology
Seyi Fabode

It was crazy to think there was a time that it had been called the smart home. She could not remember when the clever marketing sleight of hand happened and it had become the 'Connected Home'. She was living in it now though. It had become almost jarring in its normalcy.

Of Fools and Free Markets

Marcelo Giugale | Posted 10.29.2015 | Business
Marcelo Giugale

Today, a tweet, a post, or a blog is enough to alert millions in seconds of a dreadful restaurant, an unsafe toy, or a polluting car company. We can share our market experiences in real time. This narrows the space for phishing.

Corporations Now Have Their Own Private Judiciary System

David Morris | Posted 10.04.2015 | Politics
David Morris

Since Republicans gained control of Congress little has been done. The Arbitration Act, which would broadly void forced arbitration contracts, has languished in Congress for six years. A bill to prohibit any school receiving federal student aid from restricting students' ability to pursue legal claims in court likely will not come to a vote.

Content is King, But Consumers Are King-ier

Advertising Week | Posted 09.17.2015 | Business
Advertising Week

No longer a captive, passive throng awaiting a morsel of good TV, today's consumers dominate in a buyer's market of quality TV. Today, everyone in the communication business is now in the content business as well from traditional media companies to marketers in every consumer sector.

Should You Be Treating Your Gen Y Customers Differently?

Deborah Sweeney | Posted 09.03.2015 | Business
Deborah Sweeney

They've been described as flexibility-loving, passion-driven, and constantly plugged in. Different than our Boomer customers: traditional, appreciating face-to-face contact, and exhibiting a just another cog-in-the-wheel mentality.

In the Market for a New Car? Auto Loans at a 10-Year High

Mary Ellen Biery | Posted 08.31.2015 | Business
Mary Ellen Biery

BMW Bank of North America, the lending arm of the popular luxury vehicle brand, took the top spot, with more than $7.1 billion in auto loans on its books as of second quarter. Ranking second was Atlanta-based regional bank Fidelity Bank, which dedicated nearly 42 percent of its total assets to auto lending.

How to Avoid a Vacation Rental Nightmare

U.S. News Travel | Posted 08.20.2015 | Travel
U.S. News Travel

Before you book your next vacation rental, read these tips to understand your consumer rights and what you can do if the property isn't what you expected.

Why I Left Corporate America

The Modern Femme Movement | Posted 08.20.2015 | Business
The Modern Femme Movement

I found myself divorced, on anxiety medication, with disappointed children angrily clamoring for my attention and love. But at least I had my bank account, right?

7 Common Travel Questions -- Answered

U.S. News Travel | Posted 08.17.2015 | Travel
U.S. News Travel

We've rounded up a list of some of the most commonly asked travel questions and spoke with a handful of industry insiders and travel experts to, once and for all, answer those queries that cause so much anxiety.

250 Must-Follow Twitter Feeds For Every Food Activist

Danielle Nierenberg | Posted 08.05.2015 | Impact
Danielle Nierenberg

Whether you have found a chef that speaks to your soul or want to learn more about organic agriculture, Twitter has proven to be a powerful platform...

Hurricane Season Cruising: What to Know Before You Go

U.S. News Travel | Posted 07.30.2015 | Travel
U.S. News Travel

No matter if you leave from Florida, Texas or fly to the Caribbean to begin your cruise, there's always the possibility that a major weather scenario may interrupt your plans. It's yet another reason why it's important to arrive at your departure port at least one day in advance of your cruise.

Digital Relevance Often Comes in a Package

Sean Donahue | Posted 07.17.2015 | Media
Sean Donahue

Though it would be quite unwise to call all content marketers insane, it's clear that we're actively living out Einstein's definition in the online world: Consistently producing content in the same way and expecting more influential viewers, fans and followers to sing our respective praises.

It's Not Political Correctness, It Is Free Market Capitalism

John Friedman | Posted 07.02.2015 | Business
John Friedman

When Macy's made their statement that their values of diversity and inclusion were incompatible with the statements Mr. Trump made they were not questioning his right to say them. They were expressing their freedom of association (and dissociation) with those articulated, public statements.

So You Want to Be an Experiential Brand?

Damian Bazadona | Posted 06.08.2015 | Business
Damian Bazadona

"We're not just a product. We're an experience." This all-too-common quote has rapidly made its way into advertising and marketing circles. And it's driving me just a little crazy.

7 Tools for Understanding the UX of Your Business

Alex Ivanovs | Posted 06.03.2015 | Business
Alex Ivanovs

The main difference of having a good user experience and an amazing user experience will often crawl back down to the ability to understand our users, and their behaviors using our apps, websites, and products in general.

The New Progressive Agenda: A Return to Citizenship

Toni Morrison | Posted 05.13.2015 | Politics
Toni Morrison

The difference between understanding oneself as a "citizen" and understanding oneself as a "taxpayer" is not merely wide; it is antagonistic. A citizen thinks primarily about his or her community. A taxpayer thinks mostly about himself or herself. The Progressive Agenda seeks to return us to the adult responsibility of being citizens to each other.

9 States With The Most Identity Theft Complaints

24/7 Wall St. | Thomas C. Frohlich & Mark Lieberman | Posted 05.06.2015 | Business

Oh, Florida.

U.S. Economy Growth Has Slowed to Less Than 1 Percent This Year

AP | By MARTIN CRUTSINGER and CHRISTOPHER S. RUGABER | Posted 06.29.2015 | Business

WASHINGTON (AP) — The U.S. economy nearly stopped growing in the January-March quarter, squeezed by a combination of factors that will either fade (...

Refueling America's Research

Sen. Ed Markey | Posted 06.23.2015 | Politics
Sen. Ed Markey

If we don't strengthen our support of scientific research, the engine of innovation that gave our nation a competitive edge in the last century may lose steam. A "refuel" is in order to keep our job-stimulating innovation engine on pace. America's economic competitors are moving to increase their own investments, and it would be incredibly short-sighted to fall behind.