When we talk about marketing, we often talk about defining your ideal customer, creating great content, and making sure that the product you're selling delivers on your promises. But we don't talk enough about customer service and how exemplary customer service is an important element of successful marketing.
Providing top-notch customer service isn't really that hard, but even the best of the best need a reminder or coaching now and then. In golf, keeping one "swing thought" in mind during a shot can have great results. Here are five "customer service thoughts" that can help us and our work teams hit a hole-in-one.