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7 Tips For Fostering Loyalty In Your Customers

Sophie Andrews | Posted 11.15.2016 | Business
Sophie Andrews

It is well known in the business world that it costs a minimum of five times more to gain a new customer than it does to keep one. While the time, eff...

How Small Businesses Can Attract and Keep Customers

Gabrielle Pfeiffer | Posted 09.23.2016 | Business
Gabrielle Pfeiffer

It's hard for small, local businesses to succeed in big cities when they are surrounded by huge corporations that compete for the same markets. It tak...

4 Tips for Building Employee Loyalty

William Morrow | Posted 09.22.2016 | Business
William Morrow

Your employees are the points of contact with your customer. To build customer loyalty you must first build employee loyalty. Your employees can only ...

How Retailers Can Bridge the Divide with Omni-Channel Strategies

Larry Alton | Posted 08.30.2016 | Business
Larry Alton

As the popularity of online shopping has grown over the past decade, ecommerce has become more than just a buzzword for progressive retailers. It's quickly become a viable addition to the traditional brick and mortar setup.

Tips for Maximizing an Invoicing Platform

John Rampton | Posted 08.19.2016 | Business
John Rampton

As a small business owner or freelancer, I'm sure you love what you do. But I'm sure you can't do it for free, and Cash is the lifeline of your business. Big companies have the luxury of having entire departments dedicated to accounting, unfortunately that isn't the case for small businesses and freelancers. Not getting paid and spending excessive amounts of time focusing on being the accountant can kill your business.

How To Win Back An Unhappy Customer The Easy Way

AJ Agrawal | Posted 07.28.2016 | Business
AJ Agrawal

An unhappy customer may seem like an irrelevancy, but an unhappy customer is a symbol. What you may not know is that for every customer who complains ...

11 Silly Words in Your Twitter Profile That Make You Look Like a Complete Tool

Gene Marks | Posted 07.27.2016 | Business
Gene Marks

Twitter is a great social media service that you can use to find, engage and grow a community of potential customers. But if you're going to be on Twitter and use it for business, then do us all a favor and keep your Twitter profile professional.

7 Ways To Make Sure Your Customers Stay Loyal

AJ Agrawal | Posted 06.30.2016 | Business
AJ Agrawal

Customer loyalty is important, and the only way to keep customers loyal is to provide them with a great customer experience. A lot of things are chang...

How Product Managers Quickly Define Customer Personas

Brian de Haaff | Posted 06.17.2016 | Business
Brian de Haaff

Customer personas are fictional characters that product managers create to represent the different, common users of a specific product. They exist to help product managers communicate research about their ideal groups of users -- and give human faces to these groups.

Why Agile Release Planning is Critical for Product Management

Brian de Haaff | Posted 05.24.2016 | Technology
Brian de Haaff

A product release is the launch of a new product or a combination of features that will provide value to customers or users. Digging deeper, a release...

What's Your Strategy Going Into Your Real Estate Investment?

Scott Yancey | Posted 05.03.2016 | Business
Scott Yancey

One of the greatest things about real estate investing is that there are so many ways in which you can be involved. Whether you're wanting short term...

Things Bartenders Do Wrong, According To Bartenders

Thrillist | Posted 05.04.2016 | Taste
Thrillist

By: Dan Gentile Credit: COLE SALADINO/THRILLIST Just like servers and baristas, bartenders make mistakes. But instead of acting like another e...

Top 3 Reasons Why You Need to Use Storytelling in Your Business

Roz A. Gee | Posted 04.28.2016 | Business
Roz A. Gee

Let's face it. Regardless of what industry you are in, without question, there is a substantial amount of competition out there. Not only is there competition, but many of them are targeting your potential customers.

How A Savvy Spa Stands Out

Linda Harding-Bond | Posted 04.20.2016 | Business
Linda Harding-Bond

Abundance is transitioning to market glut. Spas are becoming a commodity. I have to wonder, what's being done to retain customers once they come through the door?

38 Design Tips for Creating an Amazing User Experience

Don Dodds | Posted 04.18.2016 | Business
Don Dodds

The SEO and online marketing landscape is one that is constantly in flux, changing with small steps or big leaps as the online realm itself evolves to...

Cultivate Excellent Brand Ambassadors

Loolwa Khazzoom | Posted 04.18.2016 | Business
Loolwa Khazzoom

I recently had the pleasure of meeting Erin MacCoy, the principal and founder of Madrona Marketing in Seattle, WA. She shared a story about her work in cultivating brand ambassadors for her clients, and I was so impressed by her savvy that I decided to share it with you, through this here interview.

Surveys That Work: How to Get Real Feedback From Your Customers

David Wither | Posted 04.13.2016 | Business
David Wither

There are a lot of split opinions on whether you should make your surveys overly simple in order to make the questions stand out or to make them more engaging in order to encourage more people to actually fill them out.

The C's Of Business

Meaghan Stevenson | Posted 04.07.2016 | Business
Meaghan Stevenson

When starting a business of your own it is easy to get caught up trying multiple strategies and not having a clear mapped out plan. You'll soon realiz...

Generate Business Leads From Classified Ad Sites Like A Pro

Allan Smith | Posted 04.04.2016 | Business
Allan Smith

Generating good revenue from a business is the main motto of starting it. As the competition is extremely high one need to act very smart to survive s...

5 Proven Strategies for Scaling Without Losing the Personal Touch Your Clients Expect

Ahmad Raza | Posted 03.24.2016 | Business
Ahmad Raza

Building a business is a brutal undertaking. With a 90% failure rate for startups in the United States, you have to be a mix of crazy and overly optimistic.

How to Make Customer Experience the Center of Your Content Marketing Strategy

Don Dodds | Posted 03.15.2016 | Business
Don Dodds

Digital marketing is maturing, there's no doubt about it. In the past, brands could get away with relying on superficial campaigns and keyword-stuffed...

Packaging Your Message: What You Need to Know to Be Persuasive

Carol Morgan | Posted 03.07.2016 | Women
Carol Morgan

Regardless of what context you are applying your persuasive skills, there are some useful strategies that can help you get your message across in a persuasive manner.

Boost Your Sales With Periscoping!

Sharon C. Jenkins | Posted 03.03.2016 | Business
Sharon C. Jenkins

Photo from Dollarphotoclub Have you ever considered using the new popular app, Periscope as a sales tool? What is Periscope anyway? It's a newer soc...

What Is Noble Purpose?

Lisa Earle McLeod | Posted 03.02.2016 | Business
Lisa Earle McLeod

As human beings we are hardwired to seek meaning and purpose in our lives. Nowhere is this more important than work, where we spend so many of our waking hours.

How To Make Your Opt-Ins Bring In Thousands Of Ready-To-Buy Clients

Sigrun Gudjonsdottir | Posted 02.10.2016 | Business
Sigrun Gudjonsdottir

Getting people to opt-in on your list of potential clients is not the easiest thing to do, but with determination and willingness to test and improve ...