Direct to Consumer

Don't "Protect" Us From Our Own Genetic Information

Megan Smolenyak | Posted 05.25.2011

Megan Smolenyak

Unfortunately, there is a tendency towards a paternalistic attitude by certain groups in the medical professions who seek to limit access to medical information that is not directly under their control.

Who's Afraid Of Direct-To-Consumer, Digital Downloads?

Mike Ragogna | Posted 05.25.2011

Mike Ragogna

Despite the major labels having convinced themselves that there is now no way to capture the kind of traffic iTunes generates, there was an opportunity they missed that proved just the opposite.