Don't let data-driven decision-making cause you to make stupid decisions. If the data shows (and it does) that shorter book titles might give you a slight sales advantage, don't change your title to two words if the absolute best and necessary title is seven words.
For years publishers have insisted that what happened to the music industry won't happen to them. Yet when we see what's happening in publishing I fail to find an instance where publishers aren't subscribing to the same model music companies did.
Let's sit down, break bread, and figure out how to guarantee that books by all writers, big and small, will have a prosperous future.
I made this reading list for my granddaughter Meggie, and wanted to share it with you too, though I could easily add at least another ten to this list.
In Who Owns the Future?, Jaron Lanier is betting that technology will make the future better than the past.
Jane Austen, take heed: It is a truth universally acknowledged that a man with a fortune is in need of a reality show to find him a mate.
Oscar Wilde once said, "The truth is rarely pure and never simple." He also said, "Man is least himself when he talks in his own person. Give him a m...
Post-Fifty Shades, the new publishing paradigm is clear: do it well yourself, and then have a traditional publisher do it better.
Part of why I decided that I was a good candidate for self-publishing is that I have what is called a platform. Oh, that's one of the buzziest buzzwords around the self-pubbing world, your platform. Turns out that platform of mine is less of a high-dive springboard and more of a children's step-stool.
If you are a writer planning to self-publish, I strongly advice that you to try eBooks. The risk is much lower.
Gay men are regarded as trendsetters, with people looking to us for indicators about where pop culture is heading. If you think I'm off the mark with that statement, take a moment to examine the music, television, art, and fashion landscapes over the past thirty years and then get back to me.
If I can do without a guidebook, I will. But, for a first-time visit to a foreign country, you can bet that a dead-tree guidebook will be part of the mix. Here's why.
With your help, libraries around the globe have a bright future as the nexus where writers, readers and authors come together to create, celebrate and enjoy books.
Why would an established author jump a prestigious publisher ship and self-publish ebooks instead? It's not what you probably think.
When you come to an interactive conference you don't expect to be talking to start-ups about books. So I was pretty intrigued when I got introduced to a young founder doing just that.
There are so many paths a writer can take leading up to their book's release date. Some authors jump right into marketing while others prefer to sit on the shore of the publishing world waters, content in their accomplishment.