When I first heard the words "lifestyle" and "entrepreneur" together, I assumed a) that the person who said it was kidding and b) that this was a job description for someone who helped entrepreneurs decide whether they should buy the Porsche 911 or the new BMW electric. It turns out the lifestyle entrepreneurs are actually the ones buying the luxury cars.
On the surface, entrepreneurship seems like a left-brained activity. You have to be familiar with business concepts, raw logic, objectivity, and analysis if you want to survive in the hyper-competitive entrepreneurial world. But at the same time, there's a lot of creativity demanded of entrepreneurs.
Do you have the goal of taking the family on holiday using the bonus money you are expecting, and the only way to make sure you get that bonus is by making a certain number of calls a day? Well put a picture of that holiday destination next to your screen and you will find making those calls is just that little bit easier.