Facebook Marketing

Capitalizing on Facebook (Not on the NASDAQ)

Allison Graham | Posted 05.31.2012

Read More: Facebook Capitalization, Facebook Marketing, Facebook IPO, General Motors Facebook, Facebook Ads, Business News
Allison Graham

How can Facebook be used to increase your company's profile and drive revenue? While there is no universal cookie-cutter answer for Facebook success, figuring out your company's sweet spot is critical.

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Facebook Marketing: How to Make the Most of the Latest Facebook Changes

Penny C. Sansevieri | Posted 04.17.2012

Read More: Facebook Marketing, Facebook Timeline, Social Media Strategy, Small Business Marketing, Social Media Marketing, Social Media, Social Networking, Marketing, Marketing Tips, Facebook, Business News
Penny C. Sansevieri

Now that the Facebook changes have gone into effect, let's take a look at how you can maximize the "new" Facebook Pages. Let's go through some of the creative ways to boost your exposure and your page on Facebook.

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Bianca Bosker

Facebook Explains How Often Your Posts Actually Get Seen

HuffingtonPost.com | Bianca Bosker | Posted 02.29.2012

Read More: Social Media, Facebook Posts, Facebook Marketing Conference, Facebook Marketing, Facebook, Technology News

NEW YORK -- The next time you think about complaining about the information overload on Facebook, consider this: It could be much, much noisier. F...

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Six Reasons You Should 'Like' My Facebook Page

Elizabeth Tannen | Posted 03.25.2012

Read More: Web Platform Facebook, Facebook Platform, Facebook Marketing, Facebook Writers, Publishing Promotion, Marketing Writing, Facebook Like Page, Books News
Elizabeth Tannen

Those milliseconds, when you get another "fan" and feel, momentarily, like something less than a complete failure, are kind of cool. Soo... umm... I dunno... maybe you wouldn't mind going over and clicking "like" on my Facebook page?

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The Myth About Being "Liked" (on Facebook)

Penny C. Sansevieri | Posted 03.20.2012

Read More: Marketing, Entrepreneurs, Facebook Marketing, Small Business Marketing, Social Media Marketing, Business News
Penny C. Sansevieri

With all the social media options out there it's critical to not just build numbers, but maintain them, too. In order to do this, it's important to know what users want and when they want to see you post new content.

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Why Facebook Is After Your Kids

NYtimes.com | Posted 12.12.2011

Read More: Kids Using Facebook, Online Privacy, Facebook Marketing, Cyberbullying, Facebook, Do Not Track Kids, Facebook Ads, Parents News

In May, Consumer Reports announced that 7.5 million kids age 12 and younger are on Facebook. The magazine called this “troubling news,” in no smal...

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Stop Poking, Start Personalizing

Ming Chen | Posted 10.24.2011

Read More: Online Marketing, Internet Social Marketing, Social Networks, Social Networking, Social Network Marketing, Facebook Marketing, This Is My Story Campaign, Technology News
Ming Chen

Now with followers and friends, people and businesses can, for the first time, quantify their popularity. This also has meant that all types of content, even down to status updates, are under pressure to generate feedback and forwarding.

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Social Marketing for Global Brands: How Many Facebook Pages?

Andrew Cherwenka | Posted 05.25.2011

Read More: Facebook Applications, Social Media, Socialtalk, Global Facebook Pages, Facebook Marketing, Facebook Brand Marketing, Facebook Page Marketing, Global Facebook Page, Facebook Advertising, Facebook, Social Media Marketing, Syncapse, Media News
Andrew Cherwenka

The question being posed in marketing circles is how to target campaigns toward fans in their own languages and communities. For instance, how many Facebook Pages do you build per brand?

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