I'm tired of people saying Men Don't Read. Men LOVE to read. But the more publishing repeats the empty mantra that Men Don't Read the less they're going to try to appeal to men, which is where this vicious cycle begins.
This is a tale about poor communication in the American workplace. And why, when companies are struggling and unemployment remains high, we sometimes have no one to blame for our problems but ourselves.
As corporate structures have gulped down and digested independent publishing houses and imprints, their corporate agendas have brought about a slow steady erosion of reliance on the editor's skill and intuitive vision.
Editors want to take authors to the next level or make a splash with a debut. Publishers want to gain traction with new electronic formats. Sales and marketing teams want to make a splash. Everyone is desperate for a hit.