Two seemingly unrelated items of medical news: Ebola is devastating West Africa and may spread around the world, and the entertaining ice bucket challenge has raised $115 million for ALS research. The linkage is that both diseases have needed and still need medical research. So do hundreds of other diseases and conditions.
After an incredible summer of ALS Ice Bucket Challenges, I think it's important to review this zeitgeist moment in order to learn. On the dawn of Breast Cancer Awareness Month, I think it's also interesting to compare and contrast the grassroots ALS Ice Bucket Challenge with years of "Pink" efforts to support Breast Cancer.