Other companies have tried and failed to institute a paywall for this new way of reading news. Why are we suddenly hopeful that this model could work?
Meet Marla. Marla was a struggling independent author who wrote mostly fiction books in the Horror genre. Then one day Marla said to herself, "If I want to make a living at writing maybe I should write more of what people want to read?" Smut!
Call me a Luddite if you like, but I keep wondering if it might not make some sense to have at least one outpost left in our over-wired world that just says no to glittering disks and glowing screens.
The Deloitte Center for Energy Solutions has selected Brian F. Keane's Green Is Good: Save Money, Make Money, and Help Your Community Profit From Clea...
There's a lot of buzz right now about Amazon's Matchbook Program. But only one traditional publishing house is willing to try it -- and only on a limited basis. So, where does that leave indie authors, who are wondering whether or not they should jump in?
Rather than clamp down and live in the past the music executives, instead we authors, publishers, and booksellers like Amazon need to put customers first.
By the end of the day I was completely inspired. I realize I could write a separate blog on each of the panel discussions, perhaps I will in the future. However, for now, this is a small glimpse at a world few beginning authors have the opportunity to see.
Both are visionary yet each takes the long view of history and industry. And it is not easy to change an entire industry. Let's be really clear on that.
Most of us know Amazon as one of the biggest online stores where you can get everything from the latest tech gadget to your favorite book. But what ma...
There is a big shift in marketing today, with brands finding that they have a large number of customers who love their products. They are willing to tell their friends and effectively advertise the brand for free.
The book encapsulated a deep sense of pleasure, safety, wonder, satisfaction, and above all, love. These early experiences linger with us, and can have enormous emotional resonance.
A few years ago, my place of employment decided to go paperless. It was not as much fun as going braless, and definitely not as successful.
Today I'm excited to bring you an exclusive behind-the-scenes look at the creation of a new bestselling book by a first-time author.
With traditional publishing, books might be pulled due to plagiarism or libel -- but rarely for content, and especially not without a widespread outcry.
These are the non-fiction subjects that Thin Reads predicts could find big readership on the e-book single format.
Fact is, tablets are not going away, despite the forlorn wishes of a company's CEO. Over 100 million were sold last year. And, millions of people are right now looking to buy a 7-inch tablet computer. What do customers from all over the world think?