I'll be candid. I once started a blog because a boy broke my heart. Pretty typical, huh? Maybe it could've been. It could've been basic and predictable. It might have even been in the beginning. I used it as a platform to vent to the world, and to make sure others out there knew they weren't alone. I become vulnerable to offer others the strength they were missing.
Brands need to clearly articulate their definition of quality and remain true to that vision. Theoretically, every piece of content represents someone's "best effort". Critics remind us that this is a highly subjective definition. Dr. Dre applies the theory of quality in a pragmatic business context.