Investors need information about political spending so that they can make informed decisions. Political activity creates risk for companies, as Target discovered in 2010 when it saw boycotts in response to political spending in favor of a gubernatorial candidate who opposed same-sex marriage.
Back to the main topic, I want to answer this question in two parts. First part I will talk about how to quickly implement the exact same capabilities in any app. In the second part, I will go a bit deeper to describe the technology itself.
In the last few years, a dizzying number of technology platforms have come to market, promising to help online publishers sell ads more efficientl...
BBG Ventures, a New York-based, early stage venture capital firm, backed with $10 million from AOL, that invests in women-lead tech start-ups, has...
Pencils of Promise (PoP) is a passionate for-purpose organization that delivers quality education to impoverished children. They've built over 300 schools and impacted over 340,000 lives all while pioneering the for-purpose driven organization.
I kept thinking back to what I was like in 7th or 8th grade and wondered what that girl would have wanted to hear. And finally, I decided that was the girl I needed to talk to. Here is the advice I would have given to the 7th-grade me.
The next-generation format for video compression has grown fast over the last couple of years, with adoption from names including Google's YouTube, Microsoft's Azure, Adobe Primetime and Akamai.
Microsoft has used the NAB Show to announce it is expanding its video services suite, including a new video player that speaks fluent HTML5 as well as other standards.
Sometimes, it takes a former reporter to tell you straight. Even if you don't like the sound of what Randall Rothenberg has to say, the Interactive Advertising Bureau (IAB) president and CEO has a sharp and timely view from his vantage point at the top of the online ad industry.
Facebook claims they found one that they're fixing for you. This particular bug enabled Facebook to track the online movements of non-users. Yes, you, Facebook friend or foe, user or boycotter, you were under the watchful eye of Facebook, whether you knew it or not.
In his long career in advertising, David Bell, Chairman Emeritus of Interpublic Group, considers himself fortunate for lucky strokes and great mentor...
In Monopoly the game, you buy properties, pay fines, and try to stay out of jail. In monopoly, the real-life big business version, you use all your leverage to dominate markets, manipulate industries, avoid fines, and hire lawyers to keep you out of jail. And most of the time you do win.
The rapid rise of smart phones helps create new sources of true consumer value that financial services innovators around the world are starting to unlock. These "second-generation" digital service innovations have the potential to meaningfully improve people's financial lives.
There is hope that we can create a thriving, healthy and abundant world, but we have to do more than hope. We must take action to transform from the inside-out (personal change), ground-up (infrastructure, built environment and supply-chain) and top-down (government, corporations and regulatory environment).
Some of you may wonder why I sent an email to one of the busiest CEOs on the planet. Well, aside from the fact that Mr. Cook occasionally replies to emails from users, there is also sense of urgency in showcasing Puerto Rico to the world.
When advertising veteran Shelly Lazarus began her career more then 40 years ago, marketers dreamed then about truly being able to communicate one to o...