There are more than 90 million domain names registered in the .COM extension. Finally a new domain name competitor, fit for companies, corporations and all other forms of commerce, the extension ".CO," has entered the market.
To see Nike's World Cup ad is to enjoy it. And why not? But as we get to the business end of the great tournament it's time to face the fact that every player featured in the brilliant bit of marketing has bombed in spectacular fashion.
Nike's at it again, and it's losing millions due to our powerful anti-sweatshop campaign, mirroring the student movement that forced Nike to disclose its factory locations and recognize garment worker unions a decade ago.