I imagined that the battle between Sega and Nintendo would be similar to the classic rivalry between Magic Johnson and Larry Bird: a story of two great competitors who ultimately gain respect for each other.
The handheld market will likely always belong to Nintendo and could keep them afloat for a few more system failures, but consumers and developers want more from Nintendo on the console end. They are treading on thin ice.
An experience that will remain with a player, long after the credits roll is, in my opinion, the effectiveness of the story. Truly great games stick with you because of memorable story elements that made you laugh, smile or cry.
Its management is sending mixed messages to the industry. And following a second holiday season of abysmal sales, a generation of young gamers is aging out of the market with no emotional attachment to Mario.