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Online Advertising

Ad Age Reports on the Exodus of Ad Agency Creatives. Out of Old, Comes New.

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Over at Ad Age, Matthew Creamer took a deep dive into the exodus of creative talent from the ad agency world. Creamer writes: "Since the beginning of...

10 Hot Startups to Watch

Aaron Shapiro | Posted 05.25.2011 | Business
Aaron Shapiro

Imagine if you had gotten an early heads up that platforms like Twitter and YouTube would become powerhouses. You'd be a hero. And the secret to being this psychic? Paying attention to startups.

NYU Professor, Jay Rosen, Offers Advice to an Incoming Class of Journalism Students. He Should Offer the Same Advice to Advertisers

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Rosen offers 10 pieces of advice to the incoming class of journalists to help them "break free" from the last media interval. It is advice that with a little work and some license we can make work equally for advertisers.

Sulzberger Concedes: 'We Will Stop Printing the New York Times Sometime in the Future'

Henry Blodget | Posted 05.25.2011 | Media
Henry Blodget

This sounds obvious, but it's a big deal. The economics of the online news business will not support the infrastructure or newsroom that the printed paper supports.

Wired Magazine: Bored With the Web

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

The notion of replacing idle drifting on the Web with the more fulfilling experience of applications such as Facebook is a disconnect, unless you're a relentless new media drifter.

'Power Eye' Lets You Know Why That Web Ad Was Sent

Digital | Michael Learmonth | Posted 05.25.2011 | Technology

Starting this week, AT&T, American Express, Microsoft and dozens of other major marketers will pull the veil off their web ads and show consumers what...

How the FPPC Should (and Shouldn't) Meddle Online

Phil Trounstine | Posted 05.25.2011 | Technology
Phil Trounstine

It's safe to assume that unless the FPPC requires disclosure, plenty of unethical bloggers, tweeters and Facebookers will fail to tell readers who's buying their loyalty.

Will No One Rid Me of This Meddlesome Internet?

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Reading the Wall Street Journal's sensationalist account of online consumer "privacy," it is hard not to feel that as traditional media lies sick in bed, its wrath against the internet smolders.

John Battelle on "Going Google"

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Google is back in the software business as a producer of applications that compete with Microsoft.

DK Matai | Posted 05.25.2011 | Technology
DK Matai

Editor's Note: This post has been removed from the Huffington Post....

Release 9.0: User-Managed Privacy Tools

Esther Dyson | Posted 05.25.2011 | Technology
Esther Dyson

Social networking sites like Facebook have accustomed users to managing their own data; Bynamite, a new web application, wants to help people to do that Web-wide.

The Washington Post Company Buys iCurrent: Old Media is Dead. Long Live Old Media.

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

The Washington Post Company reported (see story in Paid Content) that it has acquired iCurrent, a company in the business of helping internet users as...

Old Media Wannabes

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

To the extent the internet industry measure success in relation to the faded glory of cable's early days, new media's ultimate break-through on value will be postponed.

Protest on Craiglist Doorsteps in San Francisco to End "Adult Services" Section

Conchita Sarnoff | Posted 05.25.2011 | Technology
Conchita Sarnoff

Protesters are asking Craigslist to close the euphemistically named "Adult Services" section of their website and set a sex industry-free standard that would help to eliminate human trafficking worldwide and prostitution.

Larry King Announces the End of Larry King Live

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

I will always think of Larry King as the syndicated, all night radio host in the late 1970's and mid 80's that stayed up with America's truckers and anyone else awake because of work, love or worry deep into the night.

Ad Agency Commission and the Rise of the Media Black Market

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

The fundamental problem with the fee structure of ad agency compensation today is that it is uncompetitive with the commission structure that is at wo...

All Advertising Is "Somewhat Subliminal," Not Just Banners

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Consumers would prefer to ignore advertising. Interestingly, the world is divided over how to deal with that problem.

Using Apps in Web 3.0 Marketing

Michael Tasner | Posted 05.25.2011 | Business
Michael Tasner

Use apps to aid in the experience your prospects/clients receive, make communication easier and faster, and help with the fun factor in your marketing.

Ad Networks or Content sites? Content or Data? Confused? Listen to the Crowds

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

A survey of agencies and marketers revealed that 52 percent of them plan to spend more on content sites this year.

Internet Media Value Does Not Require Further Integration

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

How about we stop fishing in our pockets for the keys and get comfortable with the media value of the Internet as it exists right now, on this side of the door, as furnished by all of the relevant content?

Monetizing the Realtime Web: Lessons for Twitter

Kimbal Musk | Posted 05.25.2011 | Denver
Kimbal Musk

The world is watching as Twitter announces its version of how users will interact with ads in realtime. We thought this would be a good time to share some of the insights OneRiot has learned.

Is it Unethical for BP to Buy Google Ads on Oil Spill-Related Keywords?

Colin Delany | Posted 05.25.2011 | Technology
Colin Delany

BP's resulting landing page is neatly scrubbed of most oily nastiness, putting a bright face on the company's cleanup. Unethical? Or just distasteful?

What I See, Virtually

James Boyce | Posted 05.25.2011 | Business
James Boyce

The changes online are forcing organizations to not only change the way they do work online, but in how they do work period, and it is causing groups significant stress and increasing turf wars.

Video: Huffington Post Readies LinkedIn Integration and Travel Vertical

Andy Plesser | Posted 06.07.2013 | Media
Andy Plesser

The Huffington Post, one of the first publishers to integrate Facebook Connect and the first to publish a Twitter edition, will soon integrate with LinkedIn, says the HuffPost's CEO Eric Hippeau in this video interview.

AOL's Content Strategy Is Still A Mess

Henry Blodget | Posted 05.25.2011 | Technology
Henry Blodget

AOL does appear to have an opportunity to create the Time, Inc. for the 21st Century. The tools, building blocks, and scale are there. But it's not going to happen without a very clear strategy. And right now, AOL's content strategy is a mess.