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Optimization

How to Prep Your Website for the 2014 Holiday Season

Gabriel Shaoolian | Posted 01.13.2015 | Business
Gabriel Shaoolian

Whether you are a B2B or B2C business, the holidays are the most important times of year to make sure your website is performing as well as it can be so that you don't miss out on the estimated 72.4 billion dollars of sales that will be made this season.

Is Your Innovation Stuck? 5 Ways to Rethink Your Approach

Jodi Detjen | Posted 10.19.2014 | Business
Jodi Detjen

Everywhere I go, I hear people talk about disruption and innovation. They desperately want to upend their business and be the champion! But instead, they talk, they make changes and ideas get lost.

PageSpeed Module: Improving Your Websites' Performance

Alex Ivanovs | Posted 06.16.2014 | Huffpost Code
Alex Ivanovs

When you profile a web page with Page Speed, it evaluates the page's conformance to a number of different rules. These rules are general front-end best practices you can apply at any stage of web development.

Time for Progressives to Get Serious About Social

Jim Pugh | Posted 10.06.2013 | Politics
Jim Pugh

Conservatives, rarely lacking significant resources, can afford to drop big money on paid advertising to get their message in front of millions of people. Progressives will need to get the most out of social if they want to compete.

Optimizing Your Talents for Future Success

Joan Burge | Posted 07.16.2012 | Business
Joan Burge

Optimization means to enhance the effectiveness of something; to make something function at its best. Optimization is like having your skills and atti...

Men in Pastel: Text With Math

Tim Chartier | Posted 06.09.2012 | Science
Tim Chartier

2012-04-09-MIB12344.jpg Consider the Men in Black 3 poster. The image looks like Will Smith's character in the movie, but close up, you see the image repeatedly advertises the movie. Such art can be created with math.

Pharma's Surefire Formula: Simultaneous Optimization and Reinvention

Inder Sidhu | Posted 07.11.2011 | Business
Inder Sidhu

Between now and 2016, nearly a dozen top-selling, brand-name pharmaceuticals will lose their patent protection. So why aren't the nation's largest drug distributors sweating bullets?

Profiles in Doing Both: How Tuning and Transforming Make Heinz Healthier

Inder Sidhu | Posted 05.25.2011 | Business
Inder Sidhu

Despite the global economic downturn and ongoing issues related to currency fluctuation, Heinz has stayed healthy and strong. One of the most important reasons why is the company's ongoing efforts to pursue reinvention and optimization simultaneously.