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5 Big Questions for Publishers in 2016

Joshua Macht | Posted 01.21.2017 | Media
Joshua Macht

Much of what we thought motivated web users in the beginning, such as speedy pages, has now become a hygiene factor that you simply must have, but which won't motivate a customer to become a loyal follower.

Global Digital Media Factbook 2014-15 Helps Firms Strategize

Magda Abu-Fadil | Posted 12.27.2014 | Media
Magda Abu-Fadil

How can media firms strategize, plan budgets, and decide where to allocate their resources effectively?

Top Digital Media Companies Of 2010

The Huffington Post | Posted 05.31.2011 | Media

Few can question the rise of digital media, but arguably just as few can tell you who's leading the pack. But paidContent did just that, ranking th...

TechCrunch Columnist Paul Carr Writes About the Effect of Too Much "Fertilizer" Online

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

"The fact is, it's almost impossible to find a single 'content' company on the web that maintains a horseshit:quality ratio better than 10:1," notes T...

VIDEO: Apps Will "Reshape Paid Content," Top Media Consultant

Andy Plesser | Posted 06.05.2013 | Media
Andy Plesser

MONACO -- Apps will "reshape paid content" in a "profound way," says Thomas Kunstner, partner at Booz and the leader of the firm's European media pra...

VIDEO: No More Media Silos: Digital Content Needs to Universally Accessed, paidContent's Staci Kramer

Andy Plesser | Posted 06.05.2013 | Media
Andy Plesser

MONACO -- For publishers to succeed in the fast changing media environment, digital content must be universally accessed, irrespective of the device,...

Zagat May Have Lost the Foodie Web War, but Could Win With Apps

Andy Plesser | Posted 06.05.2013 | Media
Andy Plesser

While the debate goes on around paid versus free access to content, Zagat sees an upside in the emergence of Apps for smartphones as a sustainable and growing revenue source.

Success With Paid Content Online: Case Study of Swedish Aftonbladet

Tanja Aitamurto | Posted 05.25.2011 | Media
Tanja Aitamurto

In this tumultuous age in media industry, it is delightful to find successful experiments in the field. I found a fascinating initiative at Aftonblade...

Have I Learned To Twitter for Nothing?

Candy Spelling | Posted 05.25.2011 | Business
Candy Spelling

In a survey by the USC Annenberg School for Communication, zero percent said they would be willing to pay for Twitter. What would happen to all the hours people spend on Twitter if it became a pay service?

Crowdsourcing: A Legitimate Marketing Resource

Sarah O'Leary | Posted 05.25.2011 | Media
Sarah O'Leary

Realizing that fans' creative energy can increase awareness and sales, marketers are giving more control of brands to consumers with campaigns like Mountain Dew's Dewmocracy and Doritos "Crash the Super Bowl" contest.

Rebekah Brooks Sees Into the Future

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

The MPA's daily news feed spots a post in the Guardian's "Organ Grinder" blog about Rebekah Brooks, Chief Executive of Rupert Murdoch's News Internati...

Rupert Murdoch Nails it: Media is Alive

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Murdoch is right: we can be blind to what is real and valuable. What's real and valuable is that we are awash in content.

"Aol.": Company Unveils New Branding

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

The new Aol mark featuring lower case "o" and "l" and a dot at the end does a nice job of cracking open the brand for a new look.

Arianna Huffington, Mathias Dopfner Clash Over Paid Content At Monaco Media Forum (VIDEO)

Huffington Post | Danny Shea | Posted 05.25.2011 | Media

Huffington Post editor-in-chief Arianna Huffington clashed with Axel Springer CEO Mathias Dopfner Thursday at the Monaco Media Forum. Huffington and ...

The Future of Content

Rich Nadworny | Posted 05.25.2011 | Media
Rich Nadworny

Unless we are all willing to settle for user generated content of various and dubious quality, how will we get that great content we've grown used to?

Can Hulu rescue TV (For Nothing)?

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

It's not especially difficult to take $3 billion worth of product and give it away successfully online to the delight of millions of users. The question is how to make money from that give-away.

New Media, Same as Old, Old Media

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Information is abundant and free; collating the threads of its different parts becomes the scarce source of value. It may interest us all to know that this was the premise of Time Magazine when it was founded.

Aggregation Aggravation

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

As a drug, news aggregators are a wonderful alternative to the real thing. The danger to News Corp and others, of course, is that without them reality may bite.

Should Internet Content Be Free? The Best Model to Save Newspapers, Books, and Music in the Digital Age

Anis Shivani | Posted 05.25.2011 | Media
Anis Shivani

How can we retain, even enhance, creativity in the digital age, taking advantage of near-zero costs of redistribution? Two recent books consider the question.

Charging for the Air We Breathe

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Newspapers can't buy a break; not only are fewer people reading them, it appears curbing a newspaper appetite may be good for you.

Paid Content: New York Times May Charge $5 Subscription To Read Articles On Web

Bloomberg | Posted 05.25.2011 | Media

July 9 (Bloomberg) -- New York Times Co. said in a survey of print subscribers that it's considering a $5 monthly fee for access to its namesake newsp...

It's a Tough Time to Be a New Media Child

Jarvis Coffin | Posted 05.25.2011 | Media
Jarvis Coffin

Every time media companies take a step or two towards the invisible fence line surrounding the free content playground online, the dog collar starts spitting electrodes.