The reality is that for the summit to succeed, business leaders must and will stand shoulder to shoulder with world leaders and play a critical supporting role in empowering national governments to agree a path to prosperity for us all.
Many would recognize the brands belonging to the 120-year-old company, like Dove, Popsicle or Vim, but few know the name Unilever and most have no idea of its incredibly bold -- some would even say radical -- approach to business.
Imagine what might be accomplished with an infusion of capital for skills training and capacity-building to help such smallholder farmers to increase yields and their incomes, while farming their land more sustainably.
Getting this right can help companies provide proactive, constructive business input in order to help governments create effective climate policies. Businesses worldwide urgently need to play such as a role because getting this wrong is not conceivable.
"Join us, and together we will build a better world for all to prosper," was the message at this week's high-spirited UN Global Compact Leaders Summit that included heads of global corporations, NGOs, and intergovernmental organizations.
We love a hero, and while negotiations continue and new issues arise every year, it is no exaggeration to say that Seeger and his activism saved the Hudson -- maybe even spawned the environmental movement. Who is the modern day equivalent?