Personal Branding

WATCH: Jon Stewart Mocks Bin Laden's Letters

The Huffington Post | Christine Friar | Posted 05.04.2012

With this week marking the one-year anniversary of Osama bin Laden's death, the government released previously-unseen documents that were recovered in...

When 'Good' Advice Is Bad for You

Kathy Caprino | Posted 05.01.2012

Kathy Caprino

If you don't get want you need, be prepared to walk away from the relationship when you sense that this partnership is not for you or for your highest good. Don't wait to ask for what you know you need and want.

Dwyane Wade's Sister and Other Black Women Share Keys to Success

Zondra Hughes | Posted 04.23.2012

Zondra Hughes

"This is so much bigger than basketball," Wade said as she detailed the journey that took the family from poverty to a position of philanthropy with the Wade's World Foundation.

James Bond Brand Shaken Up: Swigging Heineken in New Movie Skyfall

Susan Harrow | Posted 04.10.2012

Susan Harrow

Famed for his signature beverage of a vodka martini "shaken, not stirred," Bond has caved to down the brew for a purported 45 million dollar marketing deal from Heineken.

You've Got... Personal Branding

The Huffington Post | Posted 02.07.2012

TV Host and business guru Donny Deutsch discusses how individuals brand themselves in the digital age....

You Are Your Brand?

Barbara & Shannon Kelley | Posted 03.19.2012

Barbara & Shannon Kelley

If we let go of the need to fit ourselves into the brand, the image, the iconic self, maybe we'd have an easier time figuring out who we really are.

Why Boasting Is Bad for Your 'Brand'

Christina Patterson | Posted 02.11.2012

Christina Patterson

Some of us think that if you're going to boast about knowing things, or people, you should probably actually know them, because it doesn't take long, in an age of smartphones and Google, to find out if you don't.

6 Ways To Make A Lasting Impression

Peter Handal | Posted 01.18.2012

Peter Handal

I'm proud to be a leader at a company that has evolved from one man's belief in self-improvement into an international performance-improvement training company that has serviced some of the most influential business leaders in the world

Why Your Personal Brand Shouldn't Be Your Corporate Brand

Dorie Clark | Posted 10.05.2011

Dorie Clark

The two money-making models -- Business-Builder and Expert -- are exact opposites, and if you try to blend them, you're not going to get far. You can succeed with either one, but you have to decide early on which you're going to pursue.

The Journey to SkinnyGirl: Bethenny Frankel on PowerwomenTV

Amy Palmer | Posted 10.01.2011

Amy Palmer

Bethenny Frankel sat down and talked about her journey to success as well as the lessons she's learned along the way. Watch her talk about her journey here.

Facebook 101: Business Basics With a Cyber Twist

Carolyn Ziel | Posted 09.20.2011

Carolyn Ziel

Ever since Facebook become the dominant player in social networking, marketers and business owners are looking for new ways to tap into this growing c...

Building Your Personal Brand

Kristofer Eisenla | Posted 09.12.2011

Kristofer Eisenla

The start-up of today could easily be the legacy firm gone tomorrow. The food truck business is now the brick and mortar business of yesterday. Find your niche, perfect it and you just might find that big job.

Getting Big Press

Josh Tetrick | Posted 08.08.2011

Josh Tetrick

Remember: Simple, personal, and genuine. And a little tenacity, especially in the world of impact and social good, goes a long, long way.

9 Tips to Help Develop Your Personal Brand

Malcolm Levene | Posted 11.17.2011

Malcolm Levene

By acquiring the skills that will improve your life from the inside out, your Personal Brand will begin to shine brightly.

How to Change Anything

Dorie Clark | Posted 07.04.2011

Dorie Clark

I ran across VitalSmarts -- a corporate training and research behemoth -- when I was teaching a course on social marketing at Tufts University. Their ...

Foursquare: A Branding Tool?

Marni Salup | Posted 11.17.2011

Marni Salup

No longer utilized merely as a location-based social game for individuals, with approximately 4 million users, foursquare has emerged as a legitimate brand development tool when strategically optimized.

Personal Branding: The Inside Story

Malcolm Levene | Posted 11.17.2011

Malcolm Levene

For an individual to have a Personal Brand that's complete, there needs to be equal parts of Inner and Outer Branding. Having a well developed Inner Brand will augment that which has faded through the ravages of time.

How To Develop A Personal Brand Identity

Michael Port | Posted 05.25.2011

Michael Port

The more bold, authentic, and concise your personal brand is, the more easily you'll attract those you're meant to work with. That's how a personal brand works--it defines you, but first you must define it.

How to Maintain Your Personal Brand as a Corporate Employee

Jeff Gothelf | Posted 05.25.2011

Jeff Gothelf

Personal branding enhances corporate branding. It makes the company appear more "human" and approachable. If balanced correctly, this is a win-win for all parties involved.

Be an Oprah/Oprah-ette: Steps to Branding and Thought Leadership in 2011

April Rudin | Posted 05.25.2011

April Rudin

On the brink of a New Year, its timely to think about "out with the old and in with the new." It's important housekeeping for us whether we are talki...

Branding Power Wu Tang Style

Christopher Herz | Posted 05.25.2011

Christopher Herz

See my little brother-in-law lives in Mongolia, so early in the mornings, we often Skype over there and talk to the extended family. He is 14 years ol...

Personal Branding Advice for Authors

Fauzia Burke | Posted 05.25.2011

Fauzia Burke

With over 15 years of experience in online marketing, I can say without a doubt or any reservations, that developing a personal brand online is crucia...

The Personal Branding Paradox: Being Nobody

Marc Lesser | Posted 11.17.2011

Marc Lesser

It is likely that what we take for granted as a "self" does not exist. And since your brand is intertwined with other people's perception, there is no one perception that defines you.

Judy Consumer Learns About Personal Branding in this Hyper Competitive Workplace World

Judy Shapiro | Posted 05.25.2011

Judy Shapiro

The typical "Judy Consumer" out there would probably not have given a second thought to the notion of a personal brand, or if she did, she would releg...

Looking for a Job? Throw Away Your Resume

Fauzia Burke | Posted 05.25.2011

Fauzia Burke

Today, your online personal brand is more valuable than your resume. So next time you apply for a job, why not use a variety of social media tools?