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Personal Branding

A Personal Branding MAP For Leaders

George Bradt | Posted 02.25.2014 | Business
George Bradt

People follow charismatic leaders for a time. But they devote themselves over time to the cause of a BRAVE leader who inspires and enables them in the...

Two Incredibly Simple Ways to Get More Engagement on Twitter

Max Stossel | Posted 02.22.2014 | Technology
Max Stossel

It's tough to get noticed on Twitter. There are roughly 9,100 tweets posted every second and your content can be lost in an instant as they pour in. However, Twitter has made a few changes that if used correctly, can make it a little easier to catch a follower's eye.

Boost Your Personal Brand by Focusing on Details That Matter!

Beth Kuhel | Posted 02.16.2014 | Business
Beth Kuhel

The secret to being effective, productive and happy is not to be extreme in focusing on only the small or the big issues; it's keeping both in perspective that helps a person reach his/her full potential while maintaining a happy state of mind.

9 Career Lessons From Millennials

Maggie Quale | Posted 01.25.2014 | College
Maggie Quale

Last week I had the chance to sit down with a group of college students and new graduates to pick their brains on how kids these days are starting their careers.

Authors, Your Brand is Your Baby

Fauzia Burke | Posted 01.25.2014 | Books
Fauzia Burke

Care tenderly for your baby -- your personal brand -- and you will reap the rewards of your efforts. One day everything will change for you.

How to Answer the 'What Do You Do for a Living' Question in 3 Easy Steps

Shannah L. Compton | Posted 01.23.2014 | Small Business
Shannah L. Compton

Entrepreneurs; let's collectively exhale a sigh of relief, because we don't have to be just one thing. We can be many things, find the through line, and never fear the "what do you do for a living" question again.

What a Total Jerk on Twitter Taught Me About Online Brand

Greg Savage | Posted 11.05.2013 | Business
Greg Savage

Just one tweet provoked such an active response from my followers, all echoing disapproval. The question is, how many people read that tweet and thought "idiot"?

How Social Media Privacy Settings Could Affect Your Future

Amanda Augustine | Posted 12.30.2013 | College
Amanda Augustine

Whether you're age 14 or 43, think twice before you post something online. Once it's published, it's there forever -- whether or not you delete it.

5 Reasons Authors Should Blog

Fauzia Burke | Posted 12.24.2013 | Books
Fauzia Burke

Consider the time you spend blogging as an extension of your job as a writer. Publishing a book or producing any professional writing, is a small business and authors should look at it as such

Your Social Life Is Not Your Social Media

Dr. Peggy Drexler | Posted 12.23.2013 | Media
Dr. Peggy Drexler

Social media-induced angst is happening with increasing frequency. Just as businesses and brands use social media to interact with their target audience and monitor consumer interest, people are using social media to gauge how their friends and acquaintances feel about them.

Make a Living, Not a Killing

Jim Joseph | Posted 12.18.2013 | Business
Jim Joseph

Many people are suffering during this government shutdown because others are trying to make a point and "win." Now the government "situation" is on a large macro scale, but even in our daily business lives it seems like everyone is constantly trying to "win."

Lead With Impact and Purpose: Create Positive Energy in the Workplace and Your Community

Marion Chamberlain | Posted 12.16.2013 | Business
Marion Chamberlain

When you've joined the ranks of the "rich and famous," remember that your commitment to being a good corporate citizen is what has set you far apart from those who remain unfulfilled through just accumulating.

Miley Cyrus Is a Strategic Genius

Maude Standish | Posted 01.23.2014 | Business
Maude Standish

Sinead O'Connor is worried about Miley. So is Elton John. So are the bearded guys of Duck Dynasty. But I'm not. Because I know that Miley is a strategic genius and that brands actually have quite a bit to learn from her.

What's the Line Between Authenticity And TMI?

Dorie Clark | Posted 04.20.2015 | Business
Dorie Clark

It's so critical for all of us to determine our own preferred protocols. If you focus on sharing information that's important to you, helpful to others, relevant to the discussion and with the right people, you'll be ahead of the information curve.

Night of the Living Selfies

Michael Ramah | Posted 01.23.2014 | Business
Michael Ramah

For all the shock, outrage and moralizing over the likes of Anthony Weiner, Geraldo and any number of reality show, former child stars and soon-to-be former pop stars, are their digital hijinks really that far removed from what has become commonplace behavior for millions online?

Four Lessons Puffy Taught Me About Branding

Marc Ecko | Posted 01.23.2014 | Business
Marc Ecko

How, exactly, do you become a household name? What's the road map? Who are the benchmarks? Who's the best at influencing how people are made to feel?

Personal Branding: It's Not About Self-Promotion, It Is a Leadership Imperative

Adele Gulfo | Posted 11.30.2013 | Business
Adele Gulfo

When you live your Personal Brand, you are being true to yourself; and that comes through when you're interacting with others -- colleagues, other leaders and stakeholders.

Unlabel: 5 Prescriptions for Authenticity

Marc Ecko | Posted 11.29.2013 | Business
Marc Ecko

My name is Marc Ecko and I've been an artist and a builder of brands my whole life. I'm a white Jewish kid from New Jersey who was able to create a company based on the ethos of hip hop. From the packaging on the outside, I suspect i did not quite "look the part." How did I do it?

6 Things That Blogging Can Do For You

Brandon Suyeoka | Posted 11.25.2013 | Small Business
Brandon Suyeoka

The other day I was asked why do you blog? Of course I answered why not? But it got me thinking... why do people blog?

Get Reel, Speak Real From the Heart

Rose Tafoya | Posted 11.24.2013 | Healthy Living
Rose Tafoya

My thoughts are, just be real and when you speak into the camera, just pretend it is your child, spouse, friend or parent, whoever it is that knows you for who you are and what you stand for. Let the words flow out of your brain and through your heart... that's when your reel will be real.

5 Benefits of Personal Branding for Authors

Fauzia Burke | Posted 11.10.2013 | Books
Fauzia Burke

The most important element of a personal brand is that it helps you be yourself, stand out from the crowd and carve out your niche. After all, there is no competition for you. Your brand is the essence of who you are.

Millennials and the Workplace: An Interview with Dan Schawbel

Phil Simon | Posted 11.03.2013 | Books
Phil Simon

I recently sat down with Dan Schawbel, a Gen Y career and workplace expert and the Founder of Millennial Branding. His second book, Promote Yourself: ...

Why You Need a #PersonalHashtagCampaign

Danny Rubin | Posted 10.21.2013 | College
Danny Rubin

In business today, it's all about telling your story faster and smarter than the next person.

Live Tweets, Journalism, Middle East Culture and NPR Branding

Jeremy Harris Lipschultz | Posted 10.20.2013 | Media
Jeremy Harris Lipschultz

As the story in Egypt continues to unfold, mature questions need to be asked about the role of Twitter in news reporting.

Inspiration vs. Manipulation

Merry Carole Powers | Posted 10.19.2013 | Business
Merry Carole Powers

When you stand for something, you inspire. You take a stand for something, usually bigger than yourself, and people relate. It motivates rather than manipulates.