Poll consumers will continue to misinterpret data and draw erroneous conclusions about the institutions producing those data because our prediction models are careless and perfunctory? That seems wholly unacceptable when the data are there to be had.
We should better appreciate that history teaches us that our collective dependence on surveys, focus groups and partisan market studies can lead to enormous blunders in charting a course for America's future.
"I mean, asking survey questions is our bread and butter. I always felt folks enjoyed giving their opinions about all sorts of things. But now, to find out that they hate what we do -- well, as you might think, it's depressing."
For better or worse, FiveThirtyEight's prominence makes pollster ratings central to our conversation about how to interpret and aggregate polls, and I have some serious concerns about the way these ratings are calculated and presented.