If "networking" is defined as you attending a networking event to potentially find new clients, it can often be difficult, time-consuming, expensive, and fruitless. Perhaps you attend the wrong event and meet no prospects and you spend hundreds if not thousands of dollars with zero return on investment. That isn't sustainable or an effective use of your time.
Hearing the words "I need you to attend this networking event tonight on our behalf" can trigger a series of extreme reactions in an otherwise rational person. The range of discomfort can vary from apathy and weariness to aversion, distress and even a rising tidal wave of nausea, at the thought of forced social interaction.
Just knowing that stage fright originates in my lizard brain, and not my conscious one made it seem less threatening to me. Then we got down to solutions that might put that bad boy to sleep so I could enjoy talking to people about my favorite subject, our Home Free experiences. Here's what we came up with: