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Reputation

How to Use Feedback to Succeed in the Workplace

Sara Canaday | Posted 01.23.2014 | Business
Sara Canaday

The concept is not new, and the value is real. So why do many well-intentioned professionals fail to take full advantage of this potential competitive edge?

Communications and Obamacare: Promises Burned, Opportunities Missed

Liz Wainger | Posted 01.23.2014 | Business
Liz Wainger

The PR that preceded the launch of healthcare.gov reminds us just how important it is to make sure any communications effort does not get too far ahead of the product or cause being promoted. So how do you avoid the quagmire?

Why I Gossip at Work (and You Should Too)

Adam Grant | Posted 01.23.2014 | Business
Adam Grant

Sure, it pales in comparison to coveting thy neighbor, but the Bible does warn us that we should "not go about spreading slander." And if your mother is like mine, she probably told you that if you don't have anything nice to say, you shouldn't say it at all. But what if our moms were wrong?

Corporate Accountability -- Beyond the Corporate Checkbook

Harlan Loeb | Posted 01.23.2014 | Business
Harlan Loeb

The few companies with robust capacities for leveraging their reputational strategy share a common DNA. Every decision is made through a prism and reflects the concerns of the stakeholders who provide it with its sustenance and success.

The Cost of Trust

Chris Komisarjevsky | Posted 01.23.2014 | Business
Chris Komisarjevsky

The perception is that trust has been abused. Reputation has been damaged. And now, if the bank can get this behind them, there is the opportunity to start down the long road and rebuild trust and reputation.

Discover the Next Advance in Social Analytics

Jure Klepic | Posted 11.27.2013 | Business
Jure Klepic

One problem influence measurement platforms run up against is the fluid nature of social media. A topic may be trending one day, someone may be popular the next, or themes may change almost hourly. By the time a marketer develops a response, the social universe has moved on.

How to Manage Your Personal Reputation Online

John Rampton | Posted 11.20.2013 | Business
John Rampton

If you have experienced negative online reviews regarding yourself or your company, you know how frustrating this can be. The sources of the negative press could range from a competing product, an upset former employee or even an unfortunate bad experience with a customer.

Leaders Can't Afford to Have an 'Off-Day'

Alex Malley | Posted 11.13.2013 | Business
Alex Malley

Should a leader falter -- drop their guard to reveal a candid glimpse of themselves which is contrary to their public persona -- there will be a keen observer, willing to share their observations with a ready audience.

Be Good -- and Protect Your Rep

Steve DiFillippo | Posted 11.12.2013 | Business
Steve DiFillippo

Ultimately, any business is replaceable. Even yours, my friend. So do what I always try my best to do: Be good, and protect your rep!

Social Media Trust, Credibility and Reputation Management

Jeremy Harris Lipschultz | Posted 11.04.2013 | Media
Jeremy Harris Lipschultz

Communication researchers traditionally measure media trust by considering source and message credibility. The idea that poor performers would be "poisoning the wells" for the rest of us on one social media platform, much less across all, would seem conceptually flawed.

The ONE Thing

Dr Arlo Brady | Posted 10.13.2013 | Business
Dr Arlo Brady

I've always been a big fan of efficiency and there's little I like less than unnecessary complexity, time-wasting or divergence.

Three Steps to Rethinking Reputation

Michelle Jordan | Posted 10.06.2013 | Business
Michelle Jordan

To arm yourself with tools you need to protect your reputation from damage in this social media world, you might want to consider reputation responsibility.

The Reputation of the Internet Stumbles

Dr. Leslie Gaines-Ross | Posted 09.29.2013 | Business
Dr. Leslie Gaines-Ross

Whereas we were once charmed by the Internet's virtues of transparency and easy conversation for companies and individuals alike, its negatives are now up close and personal.

Forbes "Jumps The Shark" on Social Media Influence

Jure Klepic | Posted 07.24.2013 | Media
Jure Klepic

Does this signal the beginning of the end for Forbes as a knowledgeable source of business information? Have they finally "jumped the shark" on their ...

Deceit, Punishment, and the Restoration of Trust

Chris Komisarjevsky | Posted 09.22.2013 | Sports
Chris Komisarjevsky

Whether it's a baseball MVP or one of us mere spectators, deceit and punishment must go hand-in-hand. After all, trust is at stake.

What If Paula Deen Were Your Big Client?

Ellen Rohr | Posted 08.31.2013 | Business
Ellen Rohr

I've always admired Paula Deen for morphing her big personality and a spoonful of know-how into a successful, worldwide business. She epitomizes what...

What the Hack at Reputation.com Means for Your Data

Drew Hendricks | Posted 08.10.2013 | Technology
Drew Hendricks

Building a reputation online is difficult enough; re-building one is another story entirely. It's still too early to tell how this attack will impact the site's bottom line, but there are things to learn from the incident. How can sites help ensure they're hack-proof?

Impact Is Not an Option

Jennifer Sertl | Posted 07.22.2013 | Business
Jennifer Sertl

We are all on a global stage and our impact is being measured. We now have Klout, Kred and TrustCloud! as predominant platforms just beginning to meas...

Social Media Influence Is Much More Than This Forbes List Shows

Jure Klepic | Posted 06.23.2013 | Business
Jure Klepic

It seems that today everyone thinks they can write and preach about influence, even though they have no clue as to what influence is. In order to rank people on the ability to influence we need to understand influence, not just define it.

Jonathan Macey's The Death of Corporate Reputation

Robert Teitelman | Posted 06.23.2013 | Business
Robert Teitelman

There is much more to be done before we can get a sense of what really happened to the power of reputation on Wall Street.

Make Your Company Top-of-Mind and Your Employees Proud

Kare Anderson | Posted 06.02.2013 | Business
Kare Anderson

Few companies tap the scalable, brand-building power of their employees. Yet it may be their biggest missed opportunity in our increasingly connected yet complex era.

Impressions Aren't Impressive

Jure Klepic | Posted 04.23.2013 | Business
Jure Klepic

A tweet to a thousand followers that take action is more valuable than a tweet to a million followers who take no action. And a social media influencer who can't motivate his or her followers to change their behavior regarding a brand is of no value to that brand at all.

Global Governance Gets a New Image

Indra Adnan | Posted 04.23.2013 | Impact
Indra Adnan

If you have never heard of Simon Anholt, don't own up to it. Some call him a political entrepreneur, others a global image consultant -- I see him more as a nation therapist, helping countries and more lately, cities, find themselves and their place in the world.

Scandal Is Scandalous

Daniel Hill | Posted 04.14.2013 | Entertainment
Daniel Hill

My real-life experiences running a Washington, D.C. crisis firm are less entertaining than those of Olivia Pope, but my work requires more intellect and integrity, and is far more rewarding.

Assess and Focus on Building Your Reputation

David K. Rehr | Posted 03.17.2013 | Business
David K. Rehr

You help build and manage brands, communicate value, and monitor social media to see how people are experiencing your client online. But how much attention do you pay to your own reputation?