A 2015 PwC survey of 1,300 CEOs in 77 countries, ranked data mining and analytics as the second most strategically important digital technology and organization capability, only behind mobile technologies for customer engagement.
For many, the allure of bargains around the holidays of Thanksgiving, Christmas and New Year are enough to work us into a frenzy. And with good reason! Retailers large and small get into the spirit of things with deep discounts on all kinds of merchandise.
Okay, I'll admit it. I have done them all. I've generated detailed leads for Client A. I have managed accounts for Client B. I've made thousands of ...
I was speaking at an event last night and met a young woman at a large public tech company that was thinking of moving into startup land. She wanted to know whether her skills would be valued in a smaller, growth company.
Desire is not enough. Passion is not enough. You have to take initiative, give to others, and prepare yourself for a yes. That's the pitch- and that's how you get a TED talk.
Instead of asking friends and family for referrals to good attorneys, more and more potential clients are turning to the Internet to look for a lawyer to represent them and help them with their legal needs.
Who would guess that product management could be so bad for your health? It should be the greatest job on earth, but too many product managers are beaten down by lousy strategy, poor communications, and too many demands on their time.
By Scott Gillum, President, gyro, Washington, D.C. My first job out of college was selling office equipment. The first thing I ever learned about sel...
By Elyssa Kirkham, GBR Staff Writer B...
If you're looking to increase traffic to your site, like every other company or small business, you're probably going to have to conduct keyword resea...
Have you ever thought about how sales have helped you accomplish your goals? Do you know the number one reason businesses fail, or what skills will ensure your position in the marketplace?
You can have an amazing product, be a true innovator and could even have uncovered a way to satisfy an unmet demand and still not grow.
Knowing your strengths and then leading with them will help you fortify all of the other components of the process by understanding which competencies to shore up by teaming up with other behavioral types' techniques. For many of the behavioral types that you might see in the business world, I describe Greek Goddesses as metaphorical female business archetypes.
For businesses that sold things that quickly ended up in the back of the cupboard, or the corner of the factory floor, or got lost in a sub-directory, well, you had a good run. I trust you invested the money wisely. But that game is up. That day is done.
Just because you quit following up or the client bought from someone else doesn't exclude that person as being a prospect for you now. Maybe he or she couldn't afford your product at the time, wasn't quite ready, or delayed a decision with the intent to reconsider.
In the Business to Business setting, the traditional art of selling is dying. The old techniques are no longer effective. Yet, most continue down this path, presenting limited offers, specials and hot deals. The fact is, people don't want to be sold.