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How to Write a Blog That People Will Actually Read

Quora | Posted 06.16.2016 | Media
Quora

This is an opportunity for you. Every day, you have experiences. You encounter problems and challenges. You buy products to help you with those problems and challenges. These are all things you can write about.

Your Online Identity: Your Strongest Brand or Worst Nightmare?

Ruth Young | Posted 05.17.2016 | Technology
Ruth Young

This week, I spoke with Tom Lynch, president of PeekYou, one of the leading free people search engines, on what having an online identity means in the present day and how we can manage our web presence better.

#FredinChina: Google Tilt Brush, from sci-fi to reality

Fred Raillard | Posted 05.24.2016 | Technology
Fred Raillard

I'm Fred Raillard, CEO, Co-founder and Creative Chief Officer of FRED & FARID, a social, content, tech solutions for brands company based in Paris, Sh...

How Your Web Hosting Can Affect Your Position in the Search Results

William Morrow | Posted 04.28.2016 | Business
William Morrow

credit I've seen some online entrepreneurs and bloggers who take web hosting for granted and go on picking the one that's cheap into save money. Howe...

5 Pretty Awesome, and Unique Google Alternatives Worth Trying

Nancy Laws | Posted 03.30.2016 | Technology
Nancy Laws

As Google continues to evolve, so are the options currently available for those who are interested in a less political option.

Google's Recent Market Share Drop Will Bring Us Closer to the Perfect Search Engine

Eli Schwartz | Posted 03.02.2016 | Business
Eli Schwartz

I recently wrote on SearchEngineLand that after many years of stability, Google's share of the search market dipped a few percentage points, according...

How Local SEO Replaced the Yellow Pages

Yatin Khulbe | Posted 12.08.2015 | Business
Yatin Khulbe

So for most of us it's clear that the yellow pages are becoming more and more obsolete but many don't realize this vital fact: Local SEO has played a...

Which Shopping Cart Software is Crucial for Your E-Commerce Business?

Dorit Sasson | Posted 11.05.2015 | Technology
Dorit Sasson

Let's say you've gotten a memorable site built for your e-commerce business. How are you going to get that site to stand out? The design elements are ...

4 Ways to Promote and Market Your Online Business Using Images

Dorit Sasson | Posted 11.03.2015 | Business
Dorit Sasson

It's a known fact that the attention span of your targeted online audience is dismally short. We live in an age of visual culture. Like short videos, ...

How Facebook and Google's Algorithms Are Affecting Our Political Viewpoints

Megan Anderle | Posted 10.15.2015 | Technology
Megan Anderle

Now that the 2016 presidential election is a regular part of the news cycle and users are sharing their opinions daily, let's dive into all the ways, subtle and overt, that the most-used social network and the most-used search engine affect our political beliefs.

What Is SEO? Your 101 Guide to Search Engine Optimization

Erin McKelle | Posted 09.23.2015 | Business
Erin McKelle

If you've written a blog post, you probably want to get the highest chance of readership possible, right? SEO refers to a process used to most ideally advance your rankings and search capabilities online.

Social Media = Search Results = Lifelong Branding for Kids

Alan W. Silberberg | Posted 09.04.2015 | Technology
Alan W. Silberberg

In my company's daily course of business, we come across a lot of people (adults) who have seen their life get turned upside down because of something...

Do we Have a Right to be Forgotten?

Lindsay Hoffman | Posted 07.16.2016 | College
Lindsay Hoffman

In my spring course about technology and politics, we discussed how technology is viewed as good or bad, and the impact it has on society. After hearing about the "right to be forgotten" debate in class, I tried to look at the ruling and its impact from different viewpoints.

Google, I Hardly Knew Ye

Tricia McCallum | Posted 07.06.2016 | Comedy
Tricia McCallum

Google thinks it's so great. That it's the best search engine in the world. Then why can it not answer any of my simplest, most pressing questions?

Too Big to Search

Dan Rockmore | Posted 05.05.2016 | Technology
Dan Rockmore

Access to the world's information is at present almost completely in the hands of a few large companies and largely in the hands of just one. As an aid to thinking rather than shopping, diversity in search might be crucial. Lack of such diversity might be bad for business, but might be even worse for humankind.

The Line Between Media and Brands Is Blurring Fast

Chad Pollitt | Posted 04.30.2015 | Business
Chad Pollitt

Brands and agencies are acting like publishers and publishers are acting like agencies and brands. This is not a moral argument about the "separation of church and state" between the media and advertisers.

5 Areas of Focus Your 2015 SEO Strategy Must Include

Jonathan Long | Posted 03.30.2015 | Small Business
Jonathan Long

A search engine optimization strategy that isn't constantly adjusting is destined for failure. While there is no "one-size-fits-all" solution when it comes to SEO, here are five areas of focus that can help improve your overall search visibility campaign.

12 Online Marketing Blogs Every Small Business Owner Needs to Read

Jonathan Long | Posted 03.22.2015 | Small Business
Jonathan Long

Online marketing is an industry that is constantly changing. The search engines are constantly rolling out updates and data refreshes, pay per click advertising platforms are always revealing new features and social media marketing is always evolving.

Dana Liebelson

How State Attorneys General May Help Hollywood Revive Anti-Piracy Efforts

HuffingtonPost.com | Dana Liebelson | Posted 12.16.2014 | Politics

WASHINGTON -- Earlier this year, Hollywood came up with a plan to work with state attorneys general to undermine Google, bolstering efforts to revive ...

Can A Search Engine Make You More Creative?

Fast Company | Rebecca Greenfield | Posted 09.23.2014 | World

Type "beauty" into Google image search, and you'll see endless photos of white models. Search "beauty" in Yossarian, the metaphorical search engine, a...

What 7 Things Everybody Needs to Know About Google Search Optimization

Jon Rognerud | Posted 11.16.2014 | Small Business
Jon Rognerud

As one of the most visited websites around the globe, with over 12 billion searches sent through its engine per month and owning 67.5 percent of the U.S. search market, Google can play a huge role in the popularity of your own site. Whether it's business-related or you're just trying to establish yourself as a presence and brand online.

An Interview with Pubcon's Lane Ellis

Phil Simon | Posted 10.21.2014 | Business
Phil Simon

Las Vegas (my hometown) might well be the conference capital of the world. The types of events run the gamut, although I tend to stick to business and...

SEO Questions Franchise Owners Need to Ask

Allie Gray Freeland | Posted 09.16.2014 | Business
Allie Gray Freeland

Asking these questions doesn't always come to mind right away, but these are crucial if you own a franchise. Franchises are constantly growing and by nature have a lot of people working higher positions, so the managers working with you are constantly changing.

11 Hot SEO Tools Every Publisher Should Use

John Rampton | Posted 08.24.2014 | Business
John Rampton

Despite the fact that SEO plays an inarguably important role in the success of my business, many online publishers continue to neglect their SEO strategy, usually due to a lack of experience or a lack of resources.

The Complete Beginner's Guide to SEO

Courtney Seiter | Posted 08.05.2014 | Business
Courtney Seiter

In this post, we're going to break it down in the complete beginner's guide to SEO: what SEO is, how it works, what factors affect search and what sorts of changes you can make today to improve your search optimization.