Holistic health practitioners, who make up the bulk of my PR clients, love to spread the word of healing, by educating people. This caring tendency often leads to websites that are packed with way too much information -- making it difficult to navigate the website or even figure out what exactly the practitioner does. Here are a few tips to ensure that your website is performing optimally.
We've all heard the statistics and reports on how search engine optimization (SEO) is a critical focus point for businesses on the internet. Setting a perfect stage for customers to come in and patronize your business in the form of a great website design is not just enough to make your business successful.
If you're a business owner today in any industry, you most definitely have one goal - to drive conversions and turn a profit. In 2016, there are a plethora of marketing strategies from which to choose. "Going big" is no longer defined purely by giant billboard advertisements or clever TV commercials.
Online businesses are as common in this era as night and day and it is now necessary to learn skills to take advantage of the many apps and online resources that are available. Every day, there are new online tools that are made readily available to help you work smart, grow your business, increase productivity, etc.
After hearing about all of the great benefits that go along with developing microsites for niche audiences, website owners often excitedly create several before sitting back and excitedly awaiting the promised results. Here's the thing, though: New microsites are typically way off of Google's radar.