Skechers

Skecher Shape Ups: Why Toning Shoes Don't Deliver On The Hype

The Huffington Post | Laura Schocker | Posted 05.21.2012

Read More: Skecher Shape Ups, Shape Up Sneakers, Shape Ups, Toning Sneakers, Do Toning Shoes Work, Skechers, Toning Shoes, Do Toning Sneakers Work, Healthy Living News

In the world of too-good-to-be-true fitness claims, this one might just take the cake: can lacing up a humble pair of shoes really impart the curves o...

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Trying To Look Like Her? Special Sneakers Likely Won't Help

Associated Press | Posted 05.16.2012

Read More: Skechers Ftc Shape Ups, Skechers Shapeups for Girls, Business News, Video, Kim Kardashian Skechers Ad, Skechers, Federal Trade Commission, Skechers Shapeups, Kim Kardashian Skechers, Business News

WASHINGTON (AP) — The government wants you to know that simply sporting a pair of Skechers' fitness shoes is not going to get you Kim Kardashian's c...

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How Skechers Replaced Kim Kardashian With a Bulldog For Super Bowl

The Huffington Post | Tara Kelly | Posted 02.06.2012

Read More: Skechers Superbowl Commercial 2012, Skechers Mark Cuban, Super Bowl Ads 2012, Skechers Superbowl Ad, Mr Quiggly Superbowl Commercial 2012, Skechers Super Bowl Ad, Mr Quiggly Kim Kardashian, Kim Kardashian Skechers, Video, Super Bowl Ads, Skechers Super Bowl Ad 2012, Skechers Super Bowl Commercial 2012, Super Bowl Commercials 2012, Skechers Greyhound Racing, Mark Cuban, Super Bowl Commercials, Skechers, Sports News

In the world of advertising, sometimes cute trumps sexy. Just ask Kim Kardashian after Skechers replaced her with a French Bulldog in this year's ...

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Happy Meals Just Got More Fashionable

The Huffington Post | Erin Clements | Posted 10.29.2011

Read More: Skechers, Skechers Happy Meal, Mcdonalds Skechers, Kim Kardashian Skechers, Mcdonalds, Style News

Skechers garnered hype earlier this year when it released a sexy ShapeUps ad starring Kim Kardashian and her famous derriere. Now the sneaker brand...

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No, Skechers Shape-Ups Are Nothing Like the First Lady's Let's Move Campaign

Augusta Christensen | Posted 07.13.2011

Read More: Skechers Shapeups for Girls, Self-Esteem, Skechers, Body Image, Women and Body Image, Style News

Skechers is marketing a "get thin quick" product that has no proven benefits to the health or fitness to girls as young at seven.

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Skechers: Setting the Record Straight

Leonard Armato | Posted 07.12.2011

Read More: Skechers-Shapeups-for-Girls, Skechers, Shape-Ups, Style News

The Huffington Post recently published an article that argued Skechers' Shape- ups for Girls had been criticized by "parenting groups." Our advertising contains the same message as the First Lady's Let's Move initiative, aimed specifically at children.

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Parenting Groups SLAM Skechers' Shape-Ups For Girls

The Huffington Post | Hilary Moss | Posted 07.10.2011

Read More: Video, Poll, Body Image, Toning Shoes for Girls, Skechers Shapeups for Girls, Skechers, Skechers Shapeups, Style News

Clarification: Sitrick And Company, which represents Skechers, contacted us to point out that no parenting groups, per se, have come out against the s...

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Skechers Sues Sears For Infringement

Reuters | Posted 05.25.2011

Read More: Copyright Infringement, Sears, Skechers, Kmart, Shape Upes, Shoes, Skechers Lawsuit, Shoes Lawsuit, Business News

The Shape-up line -- popular for its toning shoes -- is a major revenue source for Skechers, which dominates the U.S. toning shoe market. Sears...

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Celebrities Out And About Monday

Huffington Post | Nicole Larson | Posted 05.25.2011

Read More: Walk of Fame, Kris Jenner, Cirque Du Soleil, 'Faster' Premiere, Skechers, La Around Town, Dwayne Johnson, Kim Kardashian, Guy Laliberte, Slidepollajax, Los Angeles News

What do the Kardashians, Dwayne "The Rock" Johnson, and circus performers all have in common? They were all out at special events around Los Angeles y...

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Advocacy Group Asks FCC: BLOCK New Skechers Cartoon!

AP | DAVID CRARY | Posted 05.25.2011

Read More: Fcc, Skechers Cartoon, Skechers, Zevo-3 Skechers, Media News

NEW YORK — An advocacy group on Tuesday asked the Federal Communications Commission to block a soon-to-debut TV cartoon show starring characters...

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Profiles in Doing Both: Skechers: A Lesson in Optimization and Reinvention

Inder Sidhu | Posted 05.25.2011

Read More: Toning Shoes, American Council on Exercise, Doing Both, Inder Sidhu, Skechers, Business News

You don't need to be the editor of Vogue to know what the hottest trend in women's footwear is. All you need to do is glance down at the sidewalk and ...

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It's Been Happening Since Mickey Mouse Was Born: The Business of Licensing

Ellen Sterling | Posted 05.25.2011

The world of licensing is a fiercely competitive one, with almost every brand you can think of involved in licensing as a method of increasing brand recognition.

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Commercially Clobbered

Jamie Reidy | Posted 05.25.2011

Read More: Shape Ups, Denny's, Skechers, Super Bowl Commercials, Comedy News

Suddenly, the eardrum-splitting TV volume seemed to mute. My friends stared at me as though I'd just supported a Snookie-for-Senate campaign. "I am totally going to Denny's on Tuesday!"

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Dish The Dirt: Denise Austin On Saddlebag Slimmers & Fit Bottoms

Janice Taylor | Posted 11.17.2011

Polar opposites in childhood, finding middle ground as adults, I met up with Denise Austin, fitness guru, to discuss saddlebag slimmers and fit bottoms.

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