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Why Content and Social Media Marketing are the New SEO

07. 3.2014
SEO is the process of making your web site more accessible to search engines. Google's algorithmic updates the last 3-5 years ("panda"...

Why Many Social Media Experts are Selling Snake Oil

07. 3.2014
So much content written today by social media "experts" featuring Toms, McDonalds, Pepsi, Cisco, SalesForce, Intel, Zappos is a false...

The Only Social Network You'll Ever Need How to Feed & Take Care of It

07. 2.2014
LinkedIn has over 300 plus million users, doubling in size the last calendar year, adding 2 new members per second and an estimated 180M...
Is Your Business Attention Starved In Today's Always-On World?

Is Your Business Attention Starved In Today's Always-On World?

07. 2.2014
It's a noisy world, your marketing resources and headcount are limited and in some case, you're still defining who your customers are. How...
Best SEO Practices: Avoid the Dreaded Google Penalty

Best SEO Practices: Avoid the Dreaded Google Penalty

07. 1.2014
Nobody can completely predict what Google will do next, but you can take steps to keep your website as safe as possible.

Content Heroes and Heroines are Made not Born

06.30.2014
The heat, light, buzz and hype about all things social has overshadowed plain old content marketing for much of the last 2-3 years. But...

5 Mistakes That Cause Poor Email Marketing Performance

06.25.2014
Email marketing is still very effective when done correctly, but many businesses are watching their open rate tank because of careless...

What I Learned about Social Media from Andy Warhol

06.23.2014
Women rock social media marketing and for good reason. They intuitively know how to build "community" into any marketing process, are empathic,...
Senior Entrepreneurs Play a Vital Role

Senior Entrepreneurs Play a Vital Role

06.17.2014
Over my nearly 70 years as an entrepreneur, I have sometimes been described as a visionary, but this is really a misnomer. The truth is...

Why So Many Web Site Designs Are Just Lipstick on a Pig

06.17.2014
The world is full of great web sites with no thought about an overarching digital strategy. It's like "putting lipstick on a pig." Great...

How to Generate More Revenue & Lower Costs Using the Cloud

06.13.2014
Don't be intimidated by the terminology. The cloud is a collection of servers and apps accessed via a browser and an internet connection...
4 Paid Traffic Options to Drive Visitors to Your Website

4 Paid Traffic Options to Drive Visitors to Your Website

06.11.2014
If you have an online business then you know how important it is to attract visitors that turn into leads and sales. Search engine optimization...
Small Business Social Selling -- Recruit Customers and Get Anyone to Return Your Call

Small Business Social Selling -- Recruit Customers and Get Anyone to Return Your Call

06. 9.2014
Most small businesses would rather wrestle a tiger then dial for dollars. Cold-calling hurts; it's like going to a single's bar and hitting...

How to Win Your Darwinian Digital Battles

06. 9.2014
In today's smartphone, always on and connected world marketing success is now defined by creating and deploying a digital marketing strategy....