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How to Redefine Your Marketing Strategy in Today's Tech Drenched World

08.21.2014
"There's many a slip twixt cup and the lip" is erroneously attributed to Shakespeare throughout history. The origins can be traced back...
Survey: 3 of 4 Small Business Owners Have Never Sought A Loan

Survey: 3 of 4 Small Business Owners Have Never Sought A Loan

08. 4.2014
When it comes to business loans, many small business owners say thanks but no thanks.
Are You a Beast of Burden?

Are You a Beast of Burden?

08. 1.2014
Giving can be more than donating money, more than volunteering time and expertise. Giving can be a way of living. Here's my epiphany: I...
Start Early to Be an Entrepreneur

Start Early to Be an Entrepreneur

07.29.2014
In many ways, an entrepreneur's career is like a football game. Both combine a swift pace with a highly competitive atmosphere. The "game"...

Twitter Is Still the Best Water Cooler Ever for Brands

07.28.2014
How much time is Twitter going to take to be effective for your business? The simple answer is probably an hour or two a day, depending...
Want to Grow Your Startup With Paid Search Marketing? Use These 5 Tips.

Want to Grow Your Startup With Paid Search Marketing? Use These 5 Tips.

07.16.2014
With a well thought out campaign, PPC advertising can provide the convenience of being able to turn website traffic on and off like a faucet....

Content Marketing Best Practices for B2B Brands

07. 3.2014
I wish I could tell you it is this easy. It's not; but, here are critical benchmarks you should be aware of to create meaningful content....

Why Content and Social Media Marketing are the New SEO

07. 3.2014
SEO is the process of making your web site more accessible to search engines. Google's algorithmic updates the last 3-5 years ("panda"...

Marketing Prerequisites for Businesses in the Billion Dollar Age

07. 3.2014
Digital silos are collapsing right in front of us. Today's social curated, lean, API-hungry businesses built at the blurred intersection...

Getting Attention in Today's Social Media Tower of Babel

07. 3.2014
One of our greatest challenges working with clients is getting their attention, let alone their target market demographics. Some see...

Why Many Social Media Experts are Selling Snake Oil

07. 3.2014
So much content written today by social media "experts" featuring Toms, McDonalds, Pepsi, Cisco, SalesForce, Intel, Zappos is a false...

The Only Social Network You'll Ever Need How to Feed & Take Care of It

07. 2.2014
LinkedIn has over 300 plus million users, doubling in size the last calendar year, adding 2 new members per second and an estimated 180M...
What Digital Marketing Activities Should and Shouldn't Be Outsourced

What Digital Marketing Activities Should and Shouldn't Be Outsourced

07. 2.2014
SMBs staff their teams with digital marketing specialists. This reaffirms businesses understand digital marketing's significance. It reaffirms...

Is Your Business Attention Starved In Today's Always-On World?

07. 2.2014
It's a noisy world, your marketing resources and headcount are limited and in some case, you're still defining who your customers are. How...