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Small Business

How to Create a Successful Call-to-Action

Jose Vasquez | Posted 01.07.2016 | Business
Jose Vasquez

The ability of your call-to-action to convert can make or break an otherwise successful marketing campaign.

So, You're Ready to Hire a New Employee or Are You?

Margaret Jacoby | Posted 01.07.2016 | Business
Margaret Jacoby

As a business owner, you expect to work long hours and wear many hats. But, there comes a time when "enough is enough." You make a decision to get some help.

5 Questions You Must Consider Before Launching Your Business Online

Katyan Roach | Posted 01.07.2016 | Business
Katyan Roach

If you ask any business owner the question, "why do you think your business should be using Social Media and they respond, "because everyone else is!" That usually a bad sign.

A Measure of a Man's Success

Jennifer Musselman | Posted 01.07.2016 | Business
Jennifer Musselman

ManUPrising Series Presents: Santiago Arana ManUPrising is a multi-platform, social-emotional initiative featuring successful men sharing their...

Fame vs. Fortune: The Wrong Choice Can Be Devastating to a Business

Brian Horn | Posted 01.06.2016 | Business
Brian Horn

Fame and Fortune. Those two words always seem to be married together, especially when referring to those whom we all assume to be wealthy and successful.

The Future of Online Shopping Is In the Palm of Your Hand

Ernesto Sosa | Posted 01.06.2016 | Business
Ernesto Sosa

Remember when not long ago mobile devices such as smartphones and tablets were heralded as browsing and research tools to enhance the shopping experience?

5 Steps to Respond to a Startup Crisis

Jose Vasquez | Posted 01.07.2016 | Business
Jose Vasquez

Crises like these are individually preventable -- you could have foreseen them and worked to avoid them -- but you can't predict everything, and sooner or later a crisis will pop up to test your recovery skills and put your business on the line.

The Genius Within

Isabel Starck | Posted 01.05.2016 | Women
Isabel Starck

A Sleeping Giant Within us All. There is a Genius within each and every one of us. For some it lies sleeping for some time when finally awakened by...

10 Questions Never to Ask in an Interview

Margaret Jacoby | Posted 01.04.2016 | Small Business
Margaret Jacoby

Employee hiring is an important and unavoidable part of small business HR. And the most common way most small businesses handle their employee hiring? Through interviews.

What Is My Business Worth?

Dave Bookbinder | Posted 01.12.2016 | Business
Dave Bookbinder

The value of your business (or business interest) depends on what exactly needs to be valued, why it needs to be valued, when it needs to be valued and for whom it needs to be valued.

The Franchise Forecast: Planning for the Year Ahead

Jose Costa | Posted 01.04.2016 | Business
Jose Costa

As 2015 comes to a close, it's the best time to reflect on the passing year and take a second look at established plans for 2016. Does the forecast fo...

Top 10 Trends for Small Businesses in 2016

Susan Wilson Solovic | Posted 01.04.2016 | Business
Susan Wilson Solovic

Recent years have brought major changes to the economy, technology and markets, and some of these have rolled in very quickly. Small business owners a...

5 Stupid Small-Business Finance Mistakes to Avoid in 2016

NerdWallet | Posted 01.05.2016 | Business
NerdWallet

In honor of the new year, here are five stupid small-business mistakes to avoid in 2016, so you'll still be around in 2021.

Create Your Ideal Business

J V Crum III | Posted 01.04.2016 | Business
J V Crum III

Your ideal business should align seamlessly with your ideal lifestyle, carrying over the passions and purposes that drive you on a daily basis.

Ease on Down Atlantic Ave and Shop Small for the Holidays: The Wiz Edition !

Felicia Watts | Posted 12.31.2015 | New York
Felicia Watts

It is easy to ease down Atlantic Ave with its close proximity to public transportation and its variety of small businesses to peak the interest of any shopper.

Deconstructing LinkedIn

JD Gershbein | Posted 12.31.2015 | Business
JD Gershbein

Dubbed as "the largest professional network in the world," and rightfully so, LinkedIn is an ever-expanding, interactive social medium that serves its constituents in a variety of ways.

7 Creative Ways to Prepare for the New Year

Jeffrey Shaw | Posted 12.31.2015 | Business
Jeffrey Shaw

At the beginning of a new year, there's no shortage of ideas and articles about goal setting and getting the most out of the upcoming year. While certainly helpful, those of us in business marketing ourselves and our talent, when we are our brand, we need a different set of ideas.

5 Rising Cities for Entrepreneurs Around the World

Kenny Kline | Posted 12.30.2015 | Business
Kenny Kline

California may be the center of today's universe. Yet there are plenty of other cities around the globe that offer not just a creative small business scene but a lot more bang for your buck as well.

4 Ways to Hook New Customers -- and Keep Them Coming Back

John Bowen | Posted 12.30.2015 | Business
John Bowen

As entrepreneurs, there's nothing more frustrating than offering a product or service that we know is great but that people for some reason don't want to buy. Wouldn't it be great if we could systematically get lots of attention from consumers and keep them coming back for more?

Paid Leave Policies Can Level the Playing Field for Small Business

John Arensmeyer | Posted 12.29.2015 | Business
John Arensmeyer

While these findings may go against the narrative pushed by special interest groups, which holds that small employers are universally opposed to paid leave policies, they're not surprising if we look at the facts.

Employee Recruitment Strategies: How to Attract (& Retain) Top Talent

Margaret Jacoby | Posted 12.29.2015 | Business
Margaret Jacoby

If you've ever tried to recruit a new employee for your small business, you know how challenging the process can be. You have to find the right person at the right time, and offer him or her a desirable employment package.

Want To Make Your Small Business More Valuable? Consider This!

​Jackie Nagel | Posted 12.29.2015 | Business
​Jackie Nagel

Growing a small business in today's highly competitive, fast-paced business environment is no small task. It takes courage, tenacity, commitment, and disciple. Although your business is small, the value it holds for you is not!

Your Relationship with Money: 11 Ways To Make It Healthy

Michelle Rose Gilman | Posted 12.29.2015 | Business
Michelle Rose Gilman

So many people don't even realize that they have any relationship with money. In fact, for most folks the word money and the word relationship aren't even in the same galaxy. People instantly think that the word relationship has everything to do with people, family, friends, and they are right to a degree. But we have relationships with everything.

Store Front II: A History Preserved

Robert Brenner | Posted 12.29.2015 | New York
Robert Brenner

Mom and Pop shops--small, family-run businesses--are dying off in New York City at an alarming rate. They are being squeezed out by gentrification, skyrocketing rents, and competition by big impersonal chains. And so far Mayor Bill de Blasio seems disinclined to do anything about it.

Small Business 2016 New Year's Resolutions

NerdWallet | Posted 01.12.2016 | Business
NerdWallet

Whether it's growing your small business, learning a new skill or managing your finances, having a concrete set of resolutions is a great way to stay focused in 2016.