All good food tells a story. In today's growing market of regionally driven, artisan products, consumers want to be able to relate to their food; whether it be through a personal connection with the producer or an association with a particular time or place.
Most women, no matter what age they are, love a Bad Boy. This is why most men believe that nice guys finish last. And truthfully, they usually do because a Bad Boy like George has the ability to make a woman feel alive.