Most marketers are working to create worship relationships. Idolatry. Worship is established when we feel like a brand is cool, or sexy, or topical, or all three. Elon Musk is currently being worshipped by many today.
By focusing on what matters to you, you benefit and connect with others, who then feed that energy back to you. A virtuous cycle. THAT is how you profit from your passion.
My advice to those kids, and to all kids, is to keep thinking outside the box, think up, and work on, solutions that seem unconventional. Because it is the unconventional people just like them who have moved STEM fields forward, and it will be the unconventional thinkers like them who will continue to do so.
"Two roads diverged in a wood, and I -- I took the one less traveled by, And that has made all the difference." -- Robert Frost I recently comm...
A question on Jeopardy. It sure sounds like one. What do these men and that movie have in common? In the just-released book, Becoming Steve Jobs, Apple CEO, Tim Cook revealed that three days before Jobs passed away, he invited Tim over to his home to watch a movie. Why
Zakaria is a compelling spokesman for the Liberal Arts. He shows unequivocally their importance in the cultural, economic and developmental world and how our world becomes threatened by the narrow focus of Manichean politics.
Some believe the abandoning of lines is a gutsy move that exudes confidence in the Apple Watch. Others believe it shows insecurity for fear that long lines may not form. Time will tell if the Apple Watch is a big hit or falls below expectations.
Justin Bieber and Scooter Braun - Past Tribeca Disruptive Innovation Award Honorees Winston Churchill once said, "Without t...
Every CEO should always be their company's CTO. No I don't mean - "Chief Technology officer" - I mean "Chief Talent Officer."
Entrepreneur and technology whizz Hunter Nelson is the founder and CEO of his own company. What makes Hunter truly extraordinary is that he is only 14 years old and has been running his own company since he was 12.
Apple is smarter than the digibabblers. They have introduced a watch: the Apple Watch. They didn't call it the Apple Wearable or make up some new category name; they called it a watch, much like the phone they introduced that changed the category and our lives, the iPhone. They key in to people, not babble.
Most parents with adult children seem reluctant to discuss - or admit - to their children's problems, even with close friends. I understand that. First - and for me foremost - I'm a private person and don't feel an Oprah or Maury Povich-like itch to reveal my personal reality show to the world.
Should you work in the corporate trenches for 20 years? Of course not. Once you've put in a year or two at a big company, you'll have learned what you need to know and picked up a valuable calling card. It's like going to Harvard. You've gotten your ticket punched.
The casual outfit that Facebook co-founder and CEO Mark Zuckerberg sported in front of elegantly dressed bankers and investors just before his company went public generated much clamor in the media.
Perhaps the most important subject you can study and learn is sales. Yet many of the smartest students avoid learning it, and some of the best colleges shun teaching it.
Being your own boss might sound like a dream come true, but starting your own business isn't an easy path. The reality is it takes a lot of sweat, tears, hard work and discipline to be a successful entrepreneur.