Secrets of a May 'Nielsen Family'
Based on my experience, keeping a Nielsel diary is a well-meaning but imperfect measuring system that suggests advertisers may be rolling the dice when they pay for ads designed to reach a particular audience.
Based on my experience, keeping a Nielsel diary is a well-meaning but imperfect measuring system that suggests advertisers may be rolling the dice when they pay for ads designed to reach a particular audience.
Bethany McHugh | Posted 05.22.2012
It's astonishing that with all the technology available to us a more definitive method for measuring the popularity of TV shows hasn't been established.
Yolanda Reid Chassiakos | Posted 05.14.2012
Every spring, I'm forced to say good-bye to welcome visitors who've graced my home week after week. Yup, I'm talking about my favorite TV series that somehow find themselves on the chopping block even though millions of viewers enjoy them.
The Huffington Post | Ron Dicker | Posted 04.23.2012
Ever hear the Rodney Dangerfield joke about how he went to a fight and a hockey game broke out? Sponsors of the NHL aren't laughing at the violence...
The Huffington Post | Kia Makarechi | Posted 03.29.2012
Though Nickelodeon once claimed a dip in its ratings was a technical error, it appears as though the network's troubles have not been resolved. Th...
Christa Miller | Posted 05.20.2012
It's an honor to work with my husband. I realize I am biased. I just think he is one of the best comedy writers/show-runners of all time.
HuffingtonPost.com | Ron Dicker | Posted 02.07.2012
The 2,105,441 viewers who watched NBC's first live stream broadcast of the Super Bowl discovered that the Internet experience still can't entirely rep...
nytimes.com | BILL CARTER | Posted 04.03.2012
This is the kind of programming sleight of hand that executives seize on as they seek to gain every possible edge in the television ratings game, at a...
Nora Zelevansky | Posted 02.12.2012
For the last four weeks, I went without TV. And the weirdest thing happened: I didn't get any smarter. I didn't pen (or even read) the great American novel, listen to more NPR or spend extra time boning up on politics online. I can do that while watching TV, after all.
AP | DAVID BAUDER | Posted 01.07.2012
NEW YORK — Despite the slow, seemingly bottomless decline of NBC's prime-time lineup over the past decade, the network's other programming remai...
AP | DAVID BAUDER | Posted 01.01.2012
NEW YORK — A thrilling, seven-game conclusion to the World Series between St. Louis and Texas turned baseball's annual championship into a winne...
nytimes.com | BILL CARTER | Posted 12.14.2011
Saturday night has long been the loneliest night of the week in the television business, but lately it's been joined by another evening pining for vie...
AP | DAVID BAUDER | Posted 12.12.2011
NEW YORK — CBS' strength in scripted material made for another non-competitive week in television ratings. Increasingly, it appears ABC, Fox an...
Bernard Starr | Posted 12.11.2011
If you think the Wall Street protests are formidable, watch out when the boomers fully wake up to their plight and mobilize. Then you will know: It's one solid generation to reckon with.
AP | DAVID BAUDER | Posted 12.05.2011
NEW YORK — Two weeks into a new television season, CBS is continuing its domination. The network, which has won eight of the past nine TV seaso...
AP | ALICIA RANCILIO | Posted 12.04.2011
NEW YORK — Simon Cowell acknowledges that he regrets saying ratings less than 20 million for the U.S. version of "The X Factor" would be a failu...
nytimes.com | BILL CARTER | Posted 11.26.2011
As dominant as "The X Factor" story was, it supplied only one of several plotlines that had television executives buzzing in the first week of the ne...
Posted 11.22.2011
Fox's "The X Factor," Simon Cowell's newest venture and the American counterpart to the hugely popular British singing competition, debuted to underwh...
Pat Mitchell | Posted 11.21.2011
Whether you love or hate reality television, you can't deny that it's been a massive cultural force in the last few years.
AP | DAVID BAUDER | Posted 11.21.2011
NEW YORK — Both Ashton Kutcher and Charlie Sheen have something to brag about during their big nights on television. Kutcher's debut as Sheen's...
AP | DAVID BAUDER | Posted 11.14.2011
NEW YORK — The return of the National Football League, with two gripping prime-time games, sent NBC vaulting into the week's lead in Nielsen's t...
Adweek | September 28 2010 | Posted 10.25.2011
Rival cable channels cannot conquer USA Network, they can only hope to contain it. With less than a week to go before the sun sets on another summe...
Rev. Barbara Kaufmann | Posted 10.24.2011
Does the media have responsibilities? When people are in positions of power or influence over others, is there an inherent obligation to tell the truth?
Posted 09.11.2011
The premiere of Curb Your Enthusiasm's eighth season was the show's most watched episode since 2004. The 10 p.m. broadcast drew 1.7 million viewers, u...
AP | DAVID BAUDER | Posted 09.05.2011
NEW YORK — There's little secret to what entertainment choices viewers want from the broadcast networks this summer: reruns on CBS and competiti...
Bob Sellers | Posted 05.29.2012