It wasn't long ago that Twitter was dismissed as frivolous, with people saying, "Who cares what you ate for dinner?" Now it's a key player in TV Ratings 2.0. SocialTV viewing is the new campfire experience and Twitter is staking its claim.
If you've chatted online while watching television, you're in good company. A lot of it, in fact. We'll take a look at the explosive growth of social TV in the latest episode of "60 Seconds of Social Media" from Amos Content Group.