Promotion has always been a forte for Robert Downey Jr. so it comes as no surprise that he picked up quickly on social media. He's also a smart business man who sees this opportunity for what it is--a global trend that will not be ignored. Robert Downey Jr. is, as usual, a futurist.
Actually, social media is slowly morphing into Digital Media -- an umbrella that covers Social, Mobile, Web, Games, and Apps.
Crowds are never a good thing for business unless it's outside your front door. How do you stand out in today's tech drenched smartphone in hand world full of noisy content?
Is it possible that aggregate Twitter patterns might also be revealing in some useful way? Could Twitter offer snapshots of communities as well as individuals? A team of scientists has been exploring this possibility.
When Vivienne Harr, Chief Inspiration Officer at Stand, was eight years old, she saw a photo of two boys, her age, from Nepal living in modern-day slavery. She said: "Compassion is not compassion without action."
We love to share our running goals and achievements in hopes of finding encouragement along the way, or possibly inspiring others to chase their own dreams. Nothing shines brighter on the mantel of running rewards than the marathon finisher's medal.
It's often not so much what happens in our lives -- as what we figure ought to happen. If no one likes this post, did it fail?
Too many businesses fail to do their research before diving into social media - and there are many ways to fail at social media. Follow these eight practices to set your business up for success on whatever platforms you decide to use.
After running experiments and analyzing the data, we've tracked down the perfect formula to grow an engaged audience without sacrificing too much of your valuable time or money. Here's what we found.
For all the good social media brings, a generally unmentioned corollary is the fact that the more someone posts or tweets, the less time he or she has to read, experience or listen. Time is a limited resource.
A trade secret is nonpublic information that may provide a business an economic advantage over competitors. The categories of information constituting a trade secret may now include social media connections and followers.
The Bible would definitely have guest posts. John, "today I'm honored to be writing over at Revelation. Would love for all my followers here at John to hop on over and read some of my thoughts there."
What happens when you're protesting in a place like China where the government stands ready to shut down Internet services or block social networking web sites?
As a club promoter in Baltimore, Daniel Reed quickly learned how powerful of a marketing tool social media can be. After reaching out to his thousands of followers on various sites, he saw dance floors become more crowded than they had ever been before.