It's do or die -- a crisis could be the perfect moment to surpass expectations and make a name for yourself.
It has been an insanely busy couple of days SXSW Interactive so far. Want to see a slice of what it is like?
Facebook is growing their native video product in a big way. And now Twitter has arrived with a new driving vision to become a video network provider. Both are strong new players -- with very different plans for the future.
Native ads can often generate more attention then display ads, and they also usually drive a positive brand association, says Lauren Weinberg, ...
In the race to determine who the most effective social media influences are, Facebook just pulled far ahead of the competition.
Robby Stein is currently Senior Director of Product Management for Yahoo!, where he leads product efforts for video out of Yahoo's New York City office.
Google works very differently from other companies that have been dubbed "gatekeepers" and that are regulated accordingly. We are not a ferry, a railroad, a telecommunications network, or an electricity grid with only one line serving you and no competitors allowed. No one is stuck using Google. People have choices, and they exercise them all the time. We know that if we cease to be useful, our users will leave. The barriers to entry are negligible, because competition is just one click away.
In 2015, ecommerce sites will need to be at the forefront of marketing trends to remain relevant and encourage high conversion rates. The world of online marketing is changing swiftly, and we've got the secrets you need to cut through the competition.
So once again Angelenos will be cursed by the double-edged sword of economic development and a lack of transportation foresight when big developments like Playa Vista were approved.
Marissa Mayer's mounting troubles at the helm of Yahoo illustrate just how complex and tenuous the world of the CEO has become. She's made no big blunders, yet, after just two years it appears the clock is fast running out on Mayer's tenure.
Leverage your strengths. Whether you are an executive onboarding into a new role, leading a turn around or just looking to accelerate value creation, the answer is almost always to focus on and leverage your existing strongest talents, knowledge, skills, capabilities.
Cursed with a dismal social life, not uncommon in Seattle, I determined to embark on a virtual social life where I could mingle with the urbane, the scintillating and the erudite.
Yahoo will purchase the video ad tech platform BrightRoll for $640 million in cash, Yahoo announced today. Recently, we interviewed BrightRoll COO B...
How can media firms strategize, plan budgets, and decide where to allocate their resources effectively?
The always lovely and astute Christina Farr recently exposed Apple and Yahoo's plans to help their female employees freeze their eggs, as every progressive employer should.
With the world increasingly and economically beholden to China and Chinese business, China's globalization strategy has won dividends at home and abroad.