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Rachel Newcomb

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To Governor Rick Scott: What Anthropologists Can Do for Florida

Posted: 10/13/11 02:53 PM ET

Florida governor Rick Scott recently lashed out against anthropologists, the latest whipping boy of the social sciences. "If I'm going to take money from a citizen to put into education then I'm going to take money to create jobs," Scott said. "So I want that money to go to degree where people can get jobs in this state. Is it a vital interest of the state to have more anthropologists? I don't think so." Later, in a radio interview, Scott reaffirmed his beef with anthropologists, stating: "It's a great degree if people want to get it. But we don't need them here." Setting aside the fact that his own daughter was an anthropology major, perhaps Scott needs to be schooled on what modern-day anthropologists actually do. In many cases, our research involves not only understanding other cultures but also enhancing productivity, improving efficiency, and yes, strengthening the economy as well.

Students at the University of South Florida, which has one of the strongest applied anthropology programs in the country, created a presentation designed to show Scott what they are already doing to improve life in Florida, most of them even before finishing their degrees. In just a few of the examples shown, they are helping to increase state park revenues, to aide in crime scene reconstruction, and to create preventive health care programs that save taxpayers money by reducing the number of emergency room visits.

As a professor of anthropology at Rollins College, a liberal arts college in Florida, I spend a lot of time talking to students who need to offer their parents concrete evidence of how anthropology can help them get a job someday. Many parents still seem to hold the stereotype that the only career options for anthropologists involve traipsing around remote jungles taking peyote with the natives, or perhaps following the Grateful Dead. But to them, and to Rick Scott, I point out that our department's recent graduates have gone on to hold prestigious Fulbright fellowships, go to Columbia law school, open successful local businesses, and attend graduate programs in business, public health, human resources and, of course, anthropology.

Rather than suggesting that we don't need any more anthropologists here in Florida, we could look at how some highly successful corporations have utilized anthropologists to make more money. Intel, for instance, hired anthropologist Genevieve Bell to study how people around the world use technology, helping Intel snag access to coveted but previously untapped markets. Microsoft, IBM, Hewlett-Packard, and Xerox have also hired anthropologists for similar reasons. The anthropology major teaches not only rigorous critical thinking but also how people adapt to uncertainty, skills that should be valued in our current economic situation, with a state unemployment rate of 10.7%, 1.6% higher than the nationwide average.

It seems like the larger issue, though, is not just with anthropology majors but with the liberal arts more generally. Scott, like a state senator who recently attacked political science and psychology, seems to believe that only business, science, and technology can bring jobs to the state. As America scrambles to cling to its number one position in the midst of an economic slump, we've heard the call from many quarters to dismantle liberal arts educations in favor of science and technology. This is ironic in an era in which China and India are seeking to enhance their more technical educational systems with a liberal arts perspective. And it is also short sighted. Despite China's current world economic dominance, its own leaders have complained that the Chinese educational system fails to produce innovative, creative thinkers. One third of its recent graduates are unemployed, a fact many attribute to the lack of creativity and critical thinking that a purely rote, technological education fails to foster. To remedy this, China has begun adopting a liberal arts model in its newer universities. In India, for similar reasons, industrialists are investing millions of dollars into private liberal arts educations. G.V Suresh, a former anthropology major and head of HR and India operations for SonicWALL, a global Internet security company, calls the future for anthropology majors bright, saying in a major Indian newspaper that "sometimes candidates with [an] Anthropology background are preferred over MBAs." So, if Governor Scott wants to send the anthropologists out of state, along with other liberal arts majors, India and China may have a place for them.

 
 
 

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08:19 AM on 12/05/2011
I have completed graduate anthropology education at a FL university, but now work in the real-world. I have found that anthropology departments can (and occasionally do) provide valuable contributions to university students' education and usefulness to the state of Florida and to our broader society. But in general, the criticisms of anthropology and the academic departments that house the discipline's adherents are spot-on.

The reality of those faculties is they waste public dollars producing scholarship the sole intent of which is most often to impress other aloof anthropologists. Despite their altruistic-sounding projects, anthropology students like those featured in the USF Prezi are aspiring occupants of "ethereal ivory tower positions." Anthropological "research", even when "applied", in reality most often serves only the parochial career interests of academics and those aspiring to the same.

Critics also correctly identify another reality of anthropology departments: pedagogy in anthropology courses is often tantamount to sophistical opining devoid of any real solutions.

To realign scarce resources for greater social value than anthropology departments provide would be good public policy. It would ultimately serve anthropology too. Such a shift would send an informative signal to students wondering about the real-world usefulness of different fields of study. It would save many young people from illusions that self-righteous hypocritical social criticism is itself a marketable skill. And it would encourage anthropology department faculties themselves to undertake reflection about their own roles in university education, knowledge-generation and meaningful solutions for the 21st century.
10:49 PM on 10/20/2011
My name is Lyndsey Fitzgerald and I am an undergraduate anthropology major at the University of Central Florida. I am also a nine-year veteran of the U.S. Navy, serving as a Persian-Farsi linguist. I came home to Florida last year. I never pay attention to politics but my interest has been peaked given Rick Scott's recent comments about anthropology specifically but higher education in general. I am appalled at what is going on in my state. I created a petition via change.org that I hope each of you will sign and pass on to your friends, family, coworkers, and students. I think it's important that we show the current leadership that this is unacceptable.

http://www.change.org/petitions/gov-rick-scott-hands-off-higher-education-in-florida

Thank you for your support.
10:36 PM on 10/15/2011
First, I am a practicing anthropologist with four patents, working in the private sector, making a substantial living. I am far from alone. Intel, Microsoft, Sapient, General Mills and Ford all employ anthropologists. The anthropology programs at DePaul and Wayne State have a focus on business and design. The US Armed Forces, the CIA and the Foreign service employ anthropologists and in Afghanistan, Iraq and around the globe -- countless lives being saved.

As to the programs themselves, there isn't an anthropology degree program in the country that doesn't require students taking classes in genetics, statistics and biology. In other words, those "hard" courses engineering and chemistry students take. So the idea of a lack of academic rigor is simply absurd.

But this isn't about academic rigor or the usefulness of the education gleaned from anthropology. The problem is that anthropology asks students to examine the world and the nature of "truth" through a different lens. Anthropology is inconvenient for the Right, just as it is for the Left. Unfortunately for the likes of Gov. Scott, without these seemingly useless approaches to understanding the world, we wouldn't have a democracy or a republican form of government. We wouldn't have had the great leaps forward in thought. Which is precisely what these sorts want. They seek a population that blindly accepts the status quo and doesn't blink when told the world is only 5000 years old. It is about fostering drones and turning the university into a glorified form of trade
01:04 PM on 10/14/2011
When Anthropology was actually a valid study of human beings and their culture, and was a graduate-level course of study, there were no issues about schools who offered courses of study in it. But when it moved into the undergraduate world, and created another "social science" for people to major in, then it got visibility. We have the same battle here in Georgia. Anthropology at the undergrad level is just another liberal social science that gives a student no marketable value. You can blubber all you want about "education" but when taxpayers subsidize education for many minority students so they can move into the mainstream of society, subsidizing an undergraduate degree in Anthropology is not a good use of taxpayer dollars. The Governor of Florida is to be commended, not vilified, for understanding how foolish it is to waste the student's resources and the taxpayer's money on a degree that will help neither the student nor the state.
01:27 AM on 10/17/2011
This is a baseless claim. I graduated from the University of Georgia with my Anthropology degree and have found it immensely useful in understanding the world I live in. Believe it or not the University of Georgia has one of the best Anthropology programs in the world, and the best ecological anthropology program. The people over in Athens are pioneering the study of how humans interact with their environments, and creating new methods of ecological interactions that would increase economic output and environmental resilience. Your defining it as a "liberal" social science is just another point in your politicized view of the social sciences. Studying anthropology teaches you to disregard inherent forms of bias to gain an objective viewpoint that can be applied for the benefit of all. To think that Anthropology doesn't help the student or the state is completely false. Public Health Departments, Marketing Firms, Security and Intelligence Firms, Cultural Resource Management, Public Policy Firms, Pharmaceuticals, and many more markets are full of Anthropologists aiding in the states economic future. Students of anthropology, likewise, are aided by an objective analysis of the world and a base in holistic approaches to problem solving that are extremely useful. To think that Anthropology is only applicable to getting a Phd is a narrow view of Anthropology. Believe it or not understanding cultural differences and being able to apply them is a good thing. I used my degree to go to law school and study international law, hardly inapplicable.
06:49 AM on 10/17/2011
As a taxpayer I am 'politicized' regarding any degree that is state subsidized. Given that according to the following website:

http://dougsarchaeology.wordpress.com/2011/10/11/70000-people-in-the-us-have-archaeology-based-degrees/

There are approximately 70,000 people in the US with Anthropology-related degrees and according to www.studentscholarships.org there are only 6,000 people employed in the field of anthropology in the US, we have an enormous disconnect between how people are educated and what they do. Further, since over 50% of the total cost of getting a student an undergrad degree at UGA is born by the taxpayers (www.gppf.org - then look for the report "Georgia’s Higher Education System: Success or Failure?") then what you major in is of great importance to the taxpayers of Georgia. All of the virtues you list as coming from a degree in anthropology could just as easily come from any of several more traditional undergraduate degrees. Further, given the clear underemployment rate of your particular degree, and the cost to the taxpayers of Georgia for getting you that degree, we question whether or not it is worth our money. I would rather you had a good solid degree in civil engineering, which would give you all the skills you mention plus give you some excellent technical skills that would be directly applicable to the state of Georgia.
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Arielman
Anthropology degree, shovel-bum
12:47 PM on 10/14/2011
In New York we have the Division of Historical and Anthropological Services, a part of the State Museum, and they are required to review many projects that involve the potential for further science through archaeology, when former areas of the state are transformed by modern construction, i.e., roads, river dredging, etc., and building, i.e., former settlement built on. However, it can be like the hypothetical E.U., archaeologists from France can come and excavate in England, that is companies out-of-state are hired as the national preservation laws cover the country, though the state has its requirements also. In China they discuss two types of archaeology, the one where construction finds sites and the other where academic research, often underfunded, goes out to find sites. Most of the SHPO and THPO (state historic preservation offices and also tribal historic preservation offices) try to anticipate both and could use more people anthropology trained.
12:37 PM on 10/14/2011
It's especially awful when people in leadership positions, like Governor Scott, reveal they're short-sighted and in this case unable to recognize genuine, rich, practical potential. Of course the social sciences and the humanities are exceptional preparation for all kinds of jobs, and the students who study in these fields are learning the skills and abilities that employers today are desperate to find: how to communicate, how to manage qualitative information, how to analyze, how to discern substance from baloney, how to understand human motivation. They're not teaching that in vocational majors (business, engineering, computer science). (Students looking for more encouragement can visit www.LiberalArtsAdvantage.com.)
10:36 AM on 10/14/2011
First, let's consider the questionable character of the governor: http://www.palmbeachdailynews.com/news/alex-sink-concedes-the-race-for-governor-to-1015457.html

Then let's consider why he has chosen anthropology as the liberal arts field to vilify. Unresolved issues with his anthropology-major daughter? Or perhaps resentment of Dr. Alan Wolfe, an influential Florida anthropologist who serves on the Florida Health and Services Board? http://fhhsb.org/

It's always interesting to get curious about the origin of of a persona's irrational anger and contempt...
05:28 PM on 10/13/2011
I'm behind you, but the only example you gave (and not a solid one) was that your students went on to open successful local businesses. Since the question dealt with jobs, all of your other replies dealt with further schooling and that didn't answer the question.

Could you please offer more examples of jobs? (Beyond the state parks, efficiency positions, etc. The more specific you are, the more ammunition we have against the governor.
11:05 PM on 10/15/2011
Product development, market research, field research literally right beside troops in Afghanistan and Iraq, human factors, criminology, economic development, advertising, UI design and industrial design. I myself work in market research (and yes, I use anthropological methods as the backbone of my work). Prior to that I worked in UI design and product development. My team is made up of a mix of designers, anthropologists, and psychologists. Intel and Microsoft each have departments employing anthropologists and the foundations of Sapient, IDEO, Gravity Tank and Cheskin Design are grounded in anthropology. So the fact of the matter is that contrary to the misconceptions of many people, anthropologists are indeed doing a great deal of work in the private sector.
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MarvinM
Where's the Ka-Boom?
04:50 PM on 10/13/2011
Rick Scott's mis-speak was this "'If I'm going to take money from a citizen to put into education then I'm going to take money to create jobs,' Scott said. 'So I want that money to go to degree where people can get jobs in this state.'"

So ... Florida colleges should only train the kinds of people that will work in FL? Wow. How short-sighted is that? What state did that man go to college in? Is he working there now? Have the feeling the answer is no.

Hey, Rick, people educated and trained in Florida work all over the country and all over the world. All of them are needed, at some time, somewhere. They will go where the jobs are. And it is up to the individual to decide what field they want to go in to, understanding that they may have to relocate from Florida. It's the same life decision that basically everyone has to make. Yes, they should know their job hiring statistics, but it is their decision, not yours or anyone else's.
03:22 PM on 10/13/2011
Thank you for posting on this topic. It is very important to Anthropologists and others, such as Journalism. Here is a link to the USF project mentioned in the above article: http://blogs.plos.org/neuroanthropology/2011/10/12/this-is-anthropology-in-florida/
02:27 PM on 10/13/2011
example on example of why you don't take vast sums of cash from the government. They get to put their fingers in your pie. But what is the higher education industry to do? Lower tuition to an affordable level HAHA...