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Randy Olson

Randy Olson

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Creating Excellence Versus Fostering it

Posted: 02/ 2/11 11:06 AM ET

In his State of the Union speech President Obama mentioned the word "innovation" nine times. He talked about "encouraging," "investing in, "driving" and "getting behind" innovation, meaning spotting it when it happens, then "fostering" it. Last year his administration put out a major study on education titled, "Fostering Innovation and Excellence." All of which sounds admirable. But whatever happened to the idea of breeding innovation from birth, rather than waiting for it to pop up on it's own?

The answer is we left it behind when Ronald Reagan was elected. If you want to see our old fashioned, pre-Reagan society in today's world you have to go to a place like Norway and have your socks knocked off by their science students, as happened to me last week. They are so bright. I've never seen anything like it. And at the core of their ability to excel, and yes, innovate, is a single word that their society breeds from day one, which is trust. Let me explain.


CREATING EXCELLENCE THE NORWEGIAN WAY

I'm a filmmaker (writer-director of "Flock of Dodos: The Evolution-Intelligent Design Circus," Tribeca '06, Showtime 07-09) who was formerly a tenured professor of biology. I teach intensive 3-day videomaking workshops to science graduate students -- taking groups of 25 students in three days from zero experience with filming and editing to the production of 5 finished one minute videos. After running it 8 times in 6 years I had a very clear set of expectations for the students. But the Norwegians heard about my workshop, invited me to run one in Tromso, Norway with 25 of their graduate students in mid-January, and those expectations will never be the same again.

The Norwegian students were so smart, so sweet, so open to direction, so good at listening, so eager to collaborate and so willing to absorb my comments on their work. In the end, given the same time allotment, same equipment (actually their equipment was a little better than what I normally see here in the U.S.), and same overall structure, their finished products stand an entire level above any American group of graduate students. And most importantly, they reflect the almighty INNOVATION that Obama and crew lust for. Their films are incredibly creative. You can view the videos and learn more about them in the post I did for Andy Revkin's NY Times blog, Dot Earth on Monday.

So from where does this innovation arise? For starters, let me tell you where I first spotted it: in their eyes. With American students, I give them advice, look into their eyes, and can see a little squint of, "Yeah, right, I'm not so sure about what you're saying." It's the jaded, cynical look of young adults who pride themselves on being smart enough to not "get taken" by anyone in the cold, cruel world. It's also the look of distrust that wears out instructors.

In contrast -- and it stunned me -- to look into the eyes of these twenty-five year old Norwegian graduate students was to almost look into the eyes of newborn babies. When I viewed the first cuts of their films (for which the innovative ideas were already present) and gave them suggestions, all I heard back was, "Okay." Then they incorporated my suggestions. And because I've been making films for 20 frickin' years and have done so many workshops, my suggestions all made their films better (big surprise). And so they came back, showed me the improved cus of their films, then we had wonderful discussions as they absorbed what they had learned.

So where does the word "trust" come into play? Well, let's talk about this grossly over-used word "innovation."


THE DEFINITION OF INNOVATION (IN EVOLUTIONARY BIOLOGICAL TERMS)

As Charles Darwin knew, the most powerful creative force in all of biology is "evolution by means of natural selection." I learned this at the feet of the greatest popular communicator of evolutionary biology, ever -- the late Stephen Jay Gould. He implanted in us a simple definition, which he reiterated over and over again, even including it in his final book, referring to it as, "the Darwinian two-step process of variation and selection." Evolutionary biology is THE science of change, and this is THE mechanism of change. The term "innovation" (or "Xtreme change" if you want it in more popular phrasing) is included within this process.

"It's a simple racheting," I heard him saying so many times (the trademark of a brilliant educator -- inculcation). The two steps are vastly different, and are BOTH essential. The first step, variation, is "random and in all directions" as organisms produce offspring of a wide range. The second step, selection, is not at all random. It is created by the environment and generally tends to be directional.

"The creative process," whether for groups or individuals, is identical -- the same sort of two step process. It begins with the same first stage -- variation, in the form of the creation of a range of ideas. It's then followed by the same second stage -- selection -- as the human brain looks at all the possible ideas and says, "this one." If something new, not previously established is included in that variation, happens to be selected and succeeds -- THAT is when we say innovation has occurred.


THE WHITE ROOM AND BLACK ROOM

So now let's talk about these two steps for the creative process. And let's think of them as being two rooms, one white, the other black. The first is the white room. This is where variation occurs. This room needs to be immaculately clean -- devoid of obstructions, germs, shadows -- anything whatsoever that can impede the unconstrained, omnidirectional production of ideas.

The black room is where the second step, selection, occurs. It is a dark, brutally uncaring, rigorous, room of discipline which is at it's best when the variation of ideas is locked the moment it comes over from the white room -- no further expansion allowed. The only thing happening in this room is the ruthless selection of the one idea that will survive as the rest of the ideas fall to the wayside.

MAKING THE WHITE ROOM WORK

So it turns out the two room are not equal. It's much easier to make the black room work well -- much easier to be critical. The hard part is managing to NOT impede the creation of ideas. They so fragile, flickering and fleeting -- almost anything negative or critical will chew them up. This means for the process to work well, you have to achieve a high level of cleanliness in the white room. Any level of doubt or skepticism or DISTRUST that is brought into the white room immediately begins to turn it into a gray room, meaning the breadth of ideas -- the breadth of the variation that is so crucial -- is being constrained, thus constraining the entire process and greatly reducing the possibility of the almighty INNOVATION taking place. This is how mediocrity arises.

Which then leads us back to those Norwegian eyes. They were not clouded with doubt, skepticism, cynicism. They had been raised since birth in a certain way. They were an educators dream. They told me, "We have been raised to trust our government, our schools, our medical system, our parents." I spoke, they listened, they acted, they innovated. And more importantly, I listened to them as groups, solving the problems that confront filmmakers. They tossed out ideas, they listened to each other, they worked like a smoothly oiled machine, and they made the best films. And now it's time to relate these observations to America today and the political climate.


DON'T TRUST ANYONE BUT LET'S INNOVATE

In Ronald Reagan's 1981 Inaugural Address he told the American public, "government is the problem" which was the beginning of today's, "don't trust government" rhetoric. Today it is everywhere. So there you have the divide for these Norwegian students. They were never told that.

The net result, 25 years later, are those eyes I was given the chance to look into. Inside those eyes was a white room as spotlessly clean as the best people at Google and Apple dream of -- people who know what I'm talking about. Those companies dream of having their employees capable of such trust that they can generate ideas in every which way possible. Those firms create play rooms for their employees and bring in improv comedy instructors (a technique that helps make the white room whiter) in an endless effort to fight the inevitable gradient and contamination from the black room.

But it all starts with what comes into the white room. Trust -- ALL forms of trust -- make it whiter. Distrust -- ALL forms of distrust -- make it more gray and ineffective.

And this is where Rand Paul comes into the story. Last October on CNN he said, "Both parties are untrustworthy." That's just a tiny sample of his standard refrain, urging the public to not trust the government, as if this advice comes with no downside.

And this is where Michael Moore (for whom I have plenty of specific criticisms) showed himself to be a truly great American with his Fahrenheit 911, a movie in which he basically said, "Yes, the 9/11 events were horrific, but the solution is not to run screaming to the American public to not trust ANYONE." He was absolutely right. All you're doing with that approach is terrifying a generation of children, causing them twenty years later to not be able to trust anyone or anything enough to create a clean white room.

As for Rand Paul, we know he and the Tea Party members are angry. This Friday they will be venting their rage with their C-PAC meeting in Washington D.C. At the core of their message (if they actually have a message) is one key principle -- don't trust your government.

This may or may not be justified. But regardless, they claim to be pro-business. We know that the business world worships innovation (Reagan told them to, long ago). Yet what I'm telling you here is that the ability to innovate rests upon the ability to generate new ideas in a white room so clean that creation of ideas is completely unimpeded. ANYTHING that inhibits the explosion of those ideas, inhibits innovation.

Breeding distrust, at ANY level, changes the minds of those who enter the white room. And in so doing, inhibits innovation. And given that "Yankee Ingenuity" is one of the cornerstones of America, and the very thing that the Tea Party yearns for, the time has come for someone to point out this contradiction that Mr. Paul is propagating.

You CANNOT foment an atmosphere of distrust yet hope to encourage innovation. The two are contradictory. It's time for Mr. Paul to quit the rhetoric of distrust. It is anti-innovation, which means it's anti-American.

 
 
 
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11:09 AM on 02/03/2011
As an educator with over 20 years in a inner city school, I see the problem as a growing population that feels entitled to all with no hard work. Students want all the toys, rewards their parents and grandparents worked a lifetime for. Their priorities are getting material things, socializing, partying, and watching television or other frivolous media. Some are surprised that they have to work to earn their basic living needs, such as food and shelter. Societies like ours, have disenfranchised many aspects of our society, especially the minorities, gays, and newcomers.They have said to me, that education or the behaviors of successful students is a "white" thing, and they do not want to be school boys, or geeks. The heroes of these students are hip hop artists, or sport figures, not real people like educators, politicians, firemen, policemen, etc. These stars should educate the young minds, that they were lucky, and they made it where they are by hard work, discipline, goal setting, determination, and all the other traits that make up successful people in any field. Mr.Jaime Escalante, identified the trait that leads to success, GANAS. The want to. If the student does not want to do it then they will not, students in this area of town or society see mothers and fathers receiving money and food without working so why should they, perhaps. Teachers can teach the benefits of a good education, but are the worst models, with low pay, why believe them.
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RhysWj
02:07 PM on 02/03/2011
that's a great post.

I think you've hit the nail on the head about acting "white".

However, the news made a big deal about a month ago where black kids had this huge achievement gap. The news was all, "what do we do to elevate black people up the level of the white people in education?"

I've got news for the news, only 44% of white kids in the study were literate.

The whole system is broke, white or black.

Can I ask a question? What are the teachers in your school like? Have they given up? Would you still be in business if you charged tuition and only took students who's cared? Would you have any students?

If you would be out of business, isn't that a sign that you're wasting your time? Couldn't you go change the world where you're actually wanted? Haven't you shown that education isn't the most important part? The most important part is that "GANAS". If you're wasting your time with people who have no ganas, wont you die old and as unsucessfull as your students?

Please, don't take this the wrong way. I just want to know what it will take to break the stagnation.

Because, for instance, I have my GED. I never went to class.... ever. (well, about half the time.)

Today, I'm a programmer who taught himself advanced math like linear equations and probabilistic distributions. It was GANAS, not good teachers.
05:51 AM on 02/04/2011
You are a great example of what I have been saying for the last two years to my fellow staff members, students, relatives and friends: Anyone can learn anything he or she wants if they really want to or have the Ganas to with all the available resources we have today. I learn what I want on my own or seek out expert help. Our teachers are great, but they just are overworked stressed out and have no clue how to reach or connect with many of the students. Some have given up and are just biding time till retirement, and do not want to cooperate with one another and fooling the admin.l by dazzling them with their b.s. As far as changing the world where I wanted, it would be there in the poverty stricken, gang filled, neighborhoods of Fresno. I am proud to have serve that segment of the community for 16 years and did so with my best effort always keeping in mind that these students deserve quality instruction, by a teacher that came from the area they live and culturally connected to them. Education is the important part, but like the dog or horse that can't be forced to drink the water until he makes up his mind to do so, the students will not "drink" the waters of education. Ganas is instilled from day one with the need to dream, goal setting, and teaching what it takes to have a comfortable life.
06:05 AM on 02/04/2011
Cont. I used to involve the parents by meeting with them and discussing what research has found about how upper class households are constantly talking to their kids about college and the expectation of getting a degree, middle class or lower middle class parents mostly, speak in terms of if you make to college, while in households in the poverty level it is hardly brought up, due to the lack of knowledge by the parents of financial aid, scholarships, etc. Students start the year by coming into a room with a six digit figure which represents the amount needed for a comfortable life, then later taught about the different levels of earning power, comparing career salaries, visiting professionals, etc. This barrage of info, helps to instill ganas, and doesn't quit till they leave my room. Many have followed through, most before NCLB, when I had the time to teach all this along with positive character trait building, basic academic skills, and behaviors of a successful student, a lot don't succeed by a great share of former students have, and have always returned to their old sixth grade teacher to thank me, invite me, or to touch basis with me, in fact over 300 came to my aid via facebook with letters of support and are still connected to me via facebook. Ganas is part of being able to endure the hardwork and discipline one needs to succeed. I always felt the hip hop and sports figures should come to.
07:01 PM on 02/03/2011
Good post. It's about entitlement. A local private school that just happens to be a parochial high school in Poughkeepsie NY was revealed recently "cooking the books" where a teacher was fired for tampering with last years chemistry Regents Exam grade results for 14 students. I was thinking that this guy took a hit for a system where students are surrounded by enablers ......... administrators, guidance counselors, social workers, PARENTS, and yes, even teachers. I know how what it's like when there is pressure brought to bear on teachers by numerous positions of power to pass students. I worked with a guy in the Newburgh, NY school district who boasted at the end of the year that all 15 students that he had in this one class passed the biology regents exam. I found this incredulous because the facts were that NONE of these students came to school any more than a few days a month .... and that's a generous estimate. Yet the pressure to produce results under extremely difficult circumstances is placed squarely on the heads of teachers.
07:48 AM on 02/03/2011
And one more thing ...... what do the politicians argue about in this country? Seriously .... it's about 2nd amendment crap, embryos and abortion crap, gay marriage crap, and ridiculous archaic, antediluvian religion crap ........ how are these social/moral issues that have been beaten to death over the last 3-4 decades really going to help us emerge from the current economic vortex?? Or create jobs?

Americans are so distracted and preoccupied by wedge issues and strategies, predominantly emanating from the reactionary religious right, that we have lost our way as a nation. Religion is at the core of this problem and needs to get out of public policy debates immediately. Wake up and get an education fools ...
07:37 AM on 02/03/2011
You can forget about innovation in post-NCLB America since curricula have been dumbed several grade levels. As a teacher of college freshman I have students sitting in front of me every semester that can't find the Pacific Ocean on a map of the United States. So don't be expecting America to be coming out of this economic crisis any time soon since we need to outsource scientists and engineers now.
12:10 PM on 02/04/2011
I, perhaps, go a little further back. The dumbing down of the curricula began with integration. When schools were integrated, standards were relaxed to prevent "stressing" the black students moving into the now integrated white schools. Standards were relaxed, everything in the curriculum was relaxed. The black incoming students didn't need this, but like all teenagers, were happy to accept the present. I discussed this with a black teacher coming with her students at the time...and I've recently discussed this with a colleague who was a senior in high school at this time. Both confirmed the effects of this period. This was when the dumbing down started...and it started with a grading scale that rated students learning as (E) Excellent, (S) Satisfactory, (N) Needs Improvement. When you give away the farm like that, it is difficult, if not impossible, to ever get it back.

Students by now feel entitled to good grades if they just show up for class...or even if they show up some of the time, or if they copy and paste entire essays straight off the internet. I find myself explaining to high school students that the "0" they received for their absence is because they didn't show up for class and didn't do the assignment/project for that day. "You have to show up, clock in and work, at McDonalds, if you expect to get paid."

The effects just go on and on.
09:15 PM on 02/02/2011
First, you have to scale those numbers to the tiny population size of Norway vs. the U.S. And yes, there was a time of Edison and Ford, and even Jobs and Wozniak, but those were the glory days of American innovation -- before Reagan's agenda had run it's course.

Second, just look at the math and science scores these days for the U.S. vs. most of the European nations. As I said, you can still teach students over there. You can't teach students who won't trust anything. It's just pointless.

And third, regarding the founding fathers, look at what Jefferson said, ""The way to have safe government is not to trust it all to the one, but to divide it among the many, distributing to everyone exactly the functions in which he is competent....To let the National Government be entrusted with the defense of the nation, and its foreign and federal relations....." Notice that he uses the word trust WITHIN the government, but says nothing along the lines of don't trust the government overall. Why would you create a government you don't trust? They did a good job of creating the system of checks and balances, but they didn't scream at the people that the government was their enemy.
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RhysWj
07:24 PM on 02/02/2011
I beg to differ..

For instance, you cite how Google and Apple would love to have employees like your students in Norway. Google and Apple are American companies who've changed the world. What's a company from Norway?

Trust is earned. Innovation is the result of an individual's desire to solve a problem. At it's best, groups aid the innovation of an individual. Wozniak innovated Apple computers. The company merely supported his innovation.

I guarantee that one day, Larry turned to Sergey (or vice versa) and said, "page rankings are a good idea" and then they invented Google.

Electricity, the assembly line, light bulbs, cell phones (the guy at motorolla wanted to be like star trek)

Even transistors were the result of a Bell exec wanted to provide long distance phone calls.

What do any of these innovations have in common with trust? What do they especially have in common with trusting government?

Wiki lists four innovations from Norway. Aerosol cans, cheese slicers, gas turbines (not turbines, gas turbines specifically) and some kind of bicycle elevator. http://en.wikipedia.org/wiki/Category:Norwegian_inventions

If I listed American inventions, just post Reagen, I'd have to list almost everything apparently but cheese slicers.

The white room your talking about isn't made white with trust, it's made white with opportunity. Opportunity for innovation is squashed by government regulations, permits, feasibly studies, eco studies, safety studies, rules boards and code inspectors and no amount of trust will change that. Hope neither.
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08:56 AM on 02/04/2011
I think you're missing the point, mired in misconceptions about American exceptionalism and entitlement and how consumerism powered by capitalism always has kept the US in the forefront.
Your condescending remarks about Norway and cheese slicers suggest you do what is suggested here - educate yourself on the subject at hand.
When the future dries up, you glorify the past - USA has no doubt been in the forefront of innovation and pioneering new industries. Good old American ingenuity - maybe, jsut maybe, that just doesn't cut it anymore? Have you had a good look at the unemployment stats lately? The national deficit? The rate of industries outsourcing...?
And if you look at the stats on GNP per capita, PISA score, "happyness" index etc - well, Norway has no ambition to conquer the world (it's one of them dreaded "socialist" states, you know. Social and health services for all, wealth distribution and all that jazz...).
But it might - consider that - it just might be onto something that the US could benefit from, if the US was willing to shut down the autopilot running on religion and Constitution, and chart out a new course for the country.
It takes guts and stamina - the US used to have it.
So how about it...?
05:20 PM on 02/02/2011
Interesting article. I would offer that distrust of the government extends further back than the author states, and also that distrust of government is a good thing. After all, people far smarter than I created our Constitution specifically to shackle our government with certain enumerated powers, specifically to restrain it from all other areas, specifically because they put ultimate trust in We The People and did not the government. Seems to me, our nation was founded on distrust of government.

People are not looking at the concept of "what should the government be doing" in a white room / black room context, because this is not a white room / black room situation. This is not a business like Google where we want to innovate and take the government in new directions.

Indeed, I would offer it is all the new directions our federal government went already, but did not have authorization to, which is precisely the problem that is bankrupting our nation.

America (and I would argue our capitalist free market) IS the white room where We The People innovate and take our country in new directions through exercising our personal liberties and freedoms. Our government has no such white room, nor should we offer it. We already decided long ago that the government MUST be in the black room, with the Constitution dictating exactly what we expect of it, with everything else left to the states or the people.

Or at least, that's my take :)
04:22 PM on 02/02/2011
Interesting piece. I've never thought of the connection between innovation and trust. Science education certainly needs help in this country. Will check out your book.