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Richard Bromfield, Ph.D.

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Unspoiling Your Child

Posted: 02/12/11 12:03 PM ET

A vast majority of parents -- 94 percent, according to a recent survey -- judge their children to be spoiled. Other surveys show that almost as many parents see today's consumerism as a significant deterrent to their best attempts to raise children with good values and strong character. The top percent of the wealthiest Americans believe their children know neither the value of a dollar nor the value of work, beliefs that many parents with much less agree with. If what the parents think doesn't catch your attention, consider what teens themselves admit: 31 percent owe more more than $230, with 14 percent owing over $1000, at least half of who wonder whether they'll ever pay off the debt.

Please know for sure, I do not blame parents for their predicament. Parents are, and have ever been, products of the world and society in which they live. Consider what today's parents (and their children) face -- the corporate influence, billions of dollars of advertising, endless choice, and a banking technology that has taught children that money doesn't grow on trees, it comes flying out of ATMs. My parents and their parents, the grandparents, would have fared no less indulgently, I suspect, than do those raising children in these times. But just because parents are not responsible for the world out there doesn't mean that they don't have the powers to counter and withstand the forces that pressure them to overindulge their children.

And yet, while parents report deep concern, my experience tells me that a majority of these same parents feel unable or unwilling to do anything about the overindulgence that colors, if not rules, their homes and their families. What accounts for this startling disconnect, and what can it mean?

Unspoiling can seem too beyond us. Few, if any, parents of young children set out with a dream to overindulge their children. I think that most parents want just the opposite, to raise children well-prepared to handle the hardship and trials of life. Overindulgence happens in a creeping process day by day, parenting moment by moment. By the time we notice it, our indulgent ways can feel too large, too entrenched, too life as it is.

Unspoiling can seem too hard or impractical. After ending my hour in an online parenting chat on unspoiling, I read an entry by a parent who wrote there was no way to stop using bribery as a parenting tool. How else, that parent wrote something like, will I get my kids to do what I want? Other parents have told me that their indulging ways enable them to get otherwise uncooperative children to get with the program through their busy and hectic days. Unfortunately, bribery and the like only fuel and maintain the problem.

Unspoiling can seem like the tip of the iceberg. Parents have said that they prefer to look the other way, because to force the issue -- that is, confront their children by indulging no longer -- will expose bigger problems. My experience with families challenges this belief. Reversing indulgent parenting can go quickly, rather easily, and turn a downward spiral upward, leading to unexpected and happier changes throughout a home.

Parents may fear that unspoiling will frustrate, anger or undercut their children's love for them. Paradoxically, nothing in family life could be further from the truth. Children want strong parenting, clear expectations, firm limits, and so on. Children do not hate parents for being good parents. They may spew and spout when they do not get their way, especially if they have been trained to believe that they are entitled to get what they want when they want it. When parents start taking steps to stop their indulging, they often discover children who are more contented and relaxed.

Other parents, I find, are tired, perhaps from working or parenting. Single parents are particularly prone to fatigue given that they do it all single-handedly, often with little or no support, emotionally or otherwise. These parents judge that they don't have the time to change their parenting. I can assure them, however, that the relatively little time they put into unspoiling will handsomely pay off and dramatically cut down the drain and stress that indulged children can impose on parents and a family.

To think, no less to have someone else say, that one's children are spoiled can sting, enough to turn away from the matter. But then, as parents do we worry more about how the truth makes us feel criticized, or do we take steps to ready our children for a future world that can be tough and unforgiving? Who, after all, is going to overindulge our children when they are no longer with us, when they are all grown and on their own?

Richard Bromfield, Ph.D., is a psychologist on the faculty of Harvard Medical School and author of "How to Unspoil Your Child Fast: A Speedy Guide" and "Playing for Real: Exploring the World of Child Therapy and the Inner Worlds of Children."

 
 
 
A vast majority of parents -- 94 percent, according to a recent survey -- judge their children to be spoiled. Other surveys show that almost as many parents see today's consumerism as a significant de...
A vast majority of parents -- 94 percent, according to a recent survey -- judge their children to be spoiled. Other surveys show that almost as many parents see today's consumerism as a significant de...
 
 
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01:32 PM on 02/16/2011
Interested parents, please check out the book and Website, Simplicity Parenting, by Kim John Payne. It is an easy to read and very helpful book,that takes seven basic areas from stress to clutter, and encourages you to take them on on at a time, including looking at you and your partner's parenting style. It can make a tremendous difference to parent with love, consciousness and true care. It's OK to say no to your child, just give a brief explanation, then stick to it.
10:29 AM on 02/16/2011
Unfortunately our kids think they are entitled to what they want. They have to be taught from a young age that you have to work for what you want.
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alahnar
A strange bedfellow indeed
06:23 PM on 02/15/2011
I don't think the problem is that 94% of children are spoiled, but that parents have a very inaccurate view of what spoiling is. I daresay most kids aren't spoiled, just not guided by good parents. Very different things.
12:43 PM on 02/14/2011
Spoiling has very little to do with money or things. It is much more about attitude. What the writer does not address is the phenomenon of parents caring if their children love them. I understand caring if your spouse loves you, but your child? 1) of course they do and 2) that is not the point of parenting. You are charged with guiding children into a strong, responsible and ethical adulthood. That can simply not be done by being your child's friend or by being DaddyClaus.
04:40 PM on 02/14/2011
I've never quite understood the comment I hear so often that you're not your child's friend. I was both a parent and a friend - someone who was trusted because of being so accessible - and they grew up to be wonderful human beings who are widely liked and respected. I've alway felt that too many parents miss something important by not being friends with their children, but maybe this is a matter of semantics.
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04:25 PM on 02/15/2011
What you say is true with the exception of being your childs friend. The concept of friend doesn't have to take on the same experience you had as a kid in every relationship. You don't even call those people friends anymore anyway.
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LearnMe
Native NY-er, father of 2, husband to 1. I teach
12:28 PM on 02/14/2011
The recent Holiday Season forced me to contemplate if I spoil my children or not. My conclusion, "When it comes to “stuff” (or words or salt), this is what I believe: as little possible, as much as necessary. These aren’t easy judgments to make or live by. We don’t want to spoil our children but we don’t want to deprive them either."
Read more here: http://learnmeproject.com/2010/12/08/in-gifts-begin-responsibilities/
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Angie Cordeiro
We do all things with Grace which empowers us.
12:27 PM on 02/14/2011
Delayed gratification, something the advertising industry has wiped off the map...yet the healthy, happy, and sane human being knows the merits of...
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somewhatodd
micro-bio undetectable to the naked eye
12:22 PM on 02/14/2011
professing that one personally comes from the "school of hard knocks" while others are "spoiled" is, without a doubt, one of the most common and popular self-serving attributions in american history.
11:22 AM on 02/14/2011
This article doesn't give parents much help with the "unspoiling" process. Just take it back to basic rules, rewards, and consequences. Set out clear rules for your family and follow up -- if the rules are broken, the child receives a consequence. If it's respected, the child gets a reward. Keep in mind, a reward does NOT have to cost money, and in most cases it shouldn't. A reward can be praise, a sticker on a chart with a bigger reward after lots of good behavior, a hug, special one-on-one time spent with a child. The important thing is that the child learns the connection between a behavior and a consequence (good or bad), and that will begin to teach them the value of work and following rules in the home and community. Parents often have a very difficult time with consequences and don't realize that the consequences being used in the home aren't effective, implemented consistently, or aren't used in conjunction with rewards for showing the positive behavior. IMO, kids should also have savings accounts and a goal for their savings (college, a car, etc).
traceymarie
Independent to Dem in 2007
03:12 PM on 02/14/2011
absolutly correct!
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Mary Blickhahn
Mary Quite Contrary
11:14 AM on 02/14/2011
OK lets live in the USA again folks,You forgot the Jones's??? Many babyboomers were in fact spoiled while their peers had it a lot harder. The comments made are really weird! Face it, right now there are many tv shows airing telling us as parents and letting our kids know that only good parents give their kids everything they want and a kid should do anything it has to do to get whatever it was their parent dared to say no to. It makes for good tv. But the message is clear, good parents have kids in designer cloths like Mom and Dad and the kids do get what they want in exchange for being perfect at everything. Just like Mom and Dad! Add the war..you do remember the soldiers who were gone more then home this last decade, RIGHT? Their kids have lots of material things while their parents take turns deploying. Then there are the parents taking jobs overseas for crazy money to do the same. Who missed the article about not having kids lets you spend your whole paycheck on yourselves? Of course our parents and kids are spoiled that is what drives Madison Ave.! DUH! This is exactly what the whole jobless problem is about.. we can't keep it up! But 2% of America is really spoiled and acting like brats! I mean come on!
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patches12
10:38 AM on 02/14/2011
Too many parents today want to be their kids "friend" and not their parent.. .it really is that simple.
04:43 PM on 02/14/2011
What I've personally seen is that parents who are friends to their kids have ended up with healthy relationships and kids who grow up with great attitudes. I'm not talking about coming down to their emotional level and behaving like a kid, but of treating them like real people who are worthy of respect in their own rite, and behaving in a friendly and supportive way with them.
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patches12
07:37 PM on 02/14/2011
I agree part way... the friendship approach is something I have now with my adult kids...

Mark Twain had it right... "at 18 I was appalled at how stupid my Father was but when I became 21, I was amazed at how smart he became"

its all about values and expectations. If you let your kids know you love them enough, you don't have to be their friend...you can remain a parent... the one who has to say "no" occasionally... the one who provides stability and security.
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Bertski
just a guy trying not to be part of the problem
10:10 AM on 02/14/2011
Much of the spoiling might be the result of a parent attempting to buy a child's desired behavior (dangerous), and there are countless parents who live by the credo of wanting their kids to have things that they did without as a child. However, so often today, it seems to be about the parents' desire to "keep up with the Joneses." You don't want their kids to have stuff that your kids don't, because that reflects badly on your delicate ego. In this case, there is every reason to blame the parent for the child being spoiled. Those children are taught ALL the wrong things, and are almost guaranteed to become whiny, self-absorbed, disrespectful manipulators.

It appears that it would be extremely difficult for parents to put the brakes on "quickly and easily," as the author states - once the damage has been done. By then, the child has been effectively trained (as have the parents), and the un-training/re-training process would likely be brutally painful for everyone involved. It would be interesting to hear from people who have undergone this process themselves.
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somewhatodd
micro-bio undetectable to the naked eye
11:37 AM on 02/14/2011
"..and are almost guaranteed to become whiny, self-absorbed, disrespectful manipulators."

in which case, they may fair rather well in our economy. on the other hand, those less fortunate children in whom so called traditional work ethics are actually imposed, will likely as not end up in an early grave, burdened with debts and still harnessed to a heavy plow.
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bracken
12:11 PM on 04/06/2011
I know a mother who, as a single woman, considered herself "entitled to the best," "high maintenance," as wanting "just one thing--everything!" (tra la!) and rated her friends on their gift-giving. The more expensive gifts you gave, the more she declared herself devoted to you. (I got this when I went from earning a comfortable salary to one that made it harder to give the expensive gifts she'd become accustomed to in our relationship--I got marginalized over time.) Now, as a mother, she praises one adult "friend" of her child: "he ALWAYS brings her something EVERY time he visits." She once remarked on a relationship that ended for me in terms of the material goods I received out of it: "you did pretty well" was the way she put it. How can this woman raise anything but a self-absorbed, materialistic child? This is what she thinks of "wanting the best" for her child.
09:59 AM on 02/14/2011
If you haven't read this yet this is a great follow up piece on spoiled kids...

TV host Rene Syler discusses her son's temper tantrums - and how she's handling his 'demands!'

http://www.goodenoughmother.com/2011/02/get-on-the-bus/
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moonflowerjewelry
Buy American made, no excuses.
09:44 AM on 02/14/2011
Good grief, parents, stop whining. I used to nanny for a couple of realtors... it was a cherry job because my little one was the same age, so I got to bring mine along. Their little one was given every little thing his heart desired - a "special" purchase at every store they entered... the list went on. So, imagine their surprise when he threw a fit at Disneyland and pouted for the day, refusing to ride a single ride because he didn't get his toy at the first store. Going inner tubing in the snow (it was a blast) and whining the whole time. Going to a Bakugan convention and complaining... Enormous b-day parties where all the well off friends tried to outdo each other with the spectacular toys... most of which never got played with.
When kids get everything, then NOTHING is special, nothing is treasured. That is one weird emotional deprivation.
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f0rTyLeGz
Everything is falling.
03:25 AM on 02/15/2011
Years ago I was hired by a bakery to teach their employees how to make half a doxen desserts that they had bought the rights to from a bakery I worked for that had numerous restaurant accounts. I was very surprised that first day when ALL of the employees were Spanish speaking women, and one had to bring her 12 month old to work with her. Six of us worked around the big kitchen table all day, and the little boy was in the middle. What love! What beautiful parenting! Those few weeks opened my eyes.
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somewhatodd
micro-bio undetectable to the naked eye
09:21 AM on 02/14/2011
spoiled children grow to be parents who were never spoiled as children, and yet, inexplicably, are plagued by spoiled children.
08:36 AM on 02/14/2011
The most important thing one can give a child is a good sense of self. If they define themselves by what they have, not who they are, you're headed for trouble. Keep that in mind when you feel bad denying them the excesses or inappropriate or overindulgent tangible things they feel they HAVE to have, and add some character building the process.
Character is the real deal.