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Robert Creamer

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Why The Bain Capital Controversy Is So Damaging To GOP Chances This Fall

Posted: 01/16/12 10:22 AM ET

The last few weeks of the Republican Presidential road show has been dominated by discussion of Mitt Romney's career as head of a Wall Street private equity firm -- Bain Capital. Most people who enter politics have some previous career in the private sector -- especially if they're wealthy.

But Mitt Romney's career on Wall Street -- which he apparently hoped would allow him to tout his credentials as a "job creator" -- will instead weigh down his election hopes like a massive millstone. There are six reasons why:

1). First and most important, attacks on Romney's history at Bain are not "attacks on free enterprise" -- or being "anti-business." They are important for what they communicate about Mitt Romney and his values and the contrast that it poses with President Obama.

Barack Obama - like Mitt Romney -- earned a degree at Harvard -- and all of the opportunities that afforded. But when he graduated from law school, Obama went to work helping workers in the shadow of closed -down steel mills. Romney made millions for himself closing down steel mills.

The point is not just that workers were laid off, or jobs were outsourced -- though they were. The point is not whether some of the ventures Romney funded succeeded and others failed. The point is that the impact of Romney's business activity on the lives of ordinary people was incidental to his one and only goal: making huge sums of money for himself and a small group of his partners and investors.

Romney's idea of success was embodied in that picture from two decades ago, with Romney at the center, surrounded by a squadron of Wall Street sharpies with money coming out of their pockets, their mouths and ears.

The point of the Bain story is that Romney would do whatever he could legally do to make money for himself and his crew. The effect of his decisions on the lives of ordinary people -- or even the businesses in which they invested -- was simply irrelevant. If shifting jobs overseas would make him and his friends more money - fine. If Bain could make millions by loading up a business with debt and bleeding it of cash -- that was fine too -- even if it meant that the business itself was ultimately forced to close. If buying a business and chopping it up into parts for resale would make him more money -- so be it.

Improving the lives of ordinary workers -- or of local communities -- was never his goal. His goal was to make millions and millions of dollars for himself -- often at other people's expense. Instead of viewing ordinary workers as human beings who were parts of a team, he viewed them as "factors of production" -- assets to be used when they helped him make money -- objects to be discarded when that would fatten his bottom line.

Americans want a President who understands and cares about ordinary people -- that's not the Mitt Romney of Bain Capital.

2). If you were the Republican Party, you couldn't pick a worse time to nominate a candidate with a resume as one of Wall Street's "Masters of the Universe."

Even today, most voters are acutely aware that the recklessness of the big Wall Street Banks -- and a complicit Bush Administration -- caused the 2008 financial crisis that cost eight million Americans their jobs and worst economic calamity since the Great Depression.

The GOP will have to go some distance to convince everyday voters that they should trust their economic futures to a guy who was part of precisely the same crowd whose greed and recklessness just sent the economy crashing in flames.

After all, not many people would be keen to sign up for a cruise managed by the same team that commanded the Titanic.

3). Over the last year, Americans have become increasingly focused on economic inequality -- and on the fact that the gang that caused the economy to collapse kept making billions while everyone else paid the price. The message of the Occupy Movement doesn't resonate solely on the left of the political spectrum. Occupy speaks to many independents and conservatives as well.

And let's remember, the Occupy Movement started out as "Occupy Wall Street." Americans are increasingly uncomfortable with the exploding role of the financial sector in the American economy. They are not uncomfortable because of theoretical or "policy" concerns. It just doesn't make sense to them that a relatively tiny number of people -- who don't build a product or create a service -- can make massive amounts of money, while ordinary people who work hard and play by the rules see their incomes flat-line.

Their view is simple. They create cars, or food, or houses or computers -- or they provide police protection, or care for sick people, or teach our kids. Why should they be asked to sacrifice when guys who basically gamble for a living -- as Wall Street speculators -- make incomprehensibly large sums of money?

It makes no sense to them that 400 families control as much wealth as 150 million of their fellow Americans -- that the top 1% control 30% of all of the wealth in America.

It makes no sense that a hedge fund investor like John Paulson can make $5 billion in income and pay a lower percentage in taxes than a secretary. He makes $2.4 million per hour -- or $40,000 a minute. Paulson makes as much in the first 1.25 minutes of the work year as the average worker makes all year long.

That kind of excessive wealth might not upset everyday Americans so much if their own incomes were growing. But those incomes have stagnated for decades. And over those same decades, the incomes of the top 1% have increased by almost 300%.

And perhaps most galling to everyday voters, is the fact that the wealthiest Americans have such an outsized influence setting the rules -- cutting their own taxes -- making their own regulations -- and are rarely held accountable for the recklessness that has cost everyone else so dearly.

Americans feel that the middle class is in dire jeopardy -- that it is under attack. They worry that the American dream will be snatched from their own families -- and those of their children.

Not a great time for the Republicans to nominate a poster boy for the one percent.

4). The impact of Romney's record at Bain is magnified by his own personality.

Romney comes across as a cold, calculating guy -- precisely the kind of guy who doesn't blink an eye when he orders up hundreds of "pink slips." He is about as empathetic as a rock.

He has a hard time connecting with people in public -- and on TV. And he seems to have a tin ear -- a hard time understanding how his remarks will be interpreted by ordinary voters.

He "enjoys" firing people who don't give him good service. Really?

He doesn't understand how it might sound for a guy who has a fortune of $200 million to say that he is actually "unemployed" too. Or when -- having graduated from Harvard, born into a family of the CEO of a big auto company, he says he has been worried about getting a "pink slip"? Sure.

He doesn't even have to stop and think when he offers to bet $10,000 on who is right in a televised debate? Ten thousand dollars is two thirds of the average annual Social Security benefit.

That kind of tin ear sends a message to ordinary voters that he is simply out of touch - that he doesn't understand or empathize with the lives of ordinary Americans.

Then there is the story of the 12-hour trip with the dog in the kennel on top of the car. The story about how when the dog got sick riding on top of the car -- had an attack of diarrhea. Romney hosed down the car -- hosed down the dog -- put the dog back on top of the car and continued the drive.

These personal characteristics just reinforce the picture of Romney as a Wall Street baron who doesn't understand or care about the needs, or lives, or interests of ordinary Americans.

5). The fact that Newt Gingrich and Rick Perry have joined in defining Romney's Bain years absolutely inoculates Democrats from charges that they are "anti-free enterprise" or "anti-business" when they make the same charges.

Probably not very likely that Gingrich or Perry would volunteer to attack Romney's history at Bain next September -- but they just did. All Democrats need to do is put a clip of Rick Perry in an ad where he accused Romney of being a "vulture capitalist.".

6). Finally, in so many respects, Romney's Bain history makes him the perfect antagonist in the campaign narrative set out by President Obama last month in his Kansas speech.

The President will, quite correctly, frame the upcoming election as a battle for the future of the American middle class -- a choice between a society where we're all in this together or all in this alone.

He will offer a vision of America where we look out for each other -- where everyone is called upon to play by the same rules -- and everyone gets a fair shot, a fair shake and contributes their fair share.

The Willard Mitt Romney who ran Bain Capital is the perfect foil for the Democratic narrative this fall. That's why the Bain Capital narrative is so important for defining Romney and setting the terms of this year's election campaign.

Just visualize the national political debate that features the Mitt Romney we've seen on TV the last several weeks and the Barack Obama who made the speech in Osawatomie, Kansas last month.

At the close of his Kansas speech -- which took place in the same town where Theodore Roosevelt had announced his "New Nationalism" a century ago. Obama said:

"We are all Americans," Teddy Roosevelt told them that day. "Our common interests are as broad as the continent." In the final years of his life, Roosevelt took that same message all across this country, from tiny Osawatomie to the heart of New York City, believing that no matter where he went, no matter who he was talking to, everybody would benefit from a country in which everyone gets a fair chance.


And well into our third century as a nation, we have grown and we've changed in many ways since Roosevelt's time. The world is faster and the playing field is larger and the challenges are more complex. But what hasn't changed -- what can never change -- are the values that got us this far. We still have a stake in each other's success. We still believe that this should be a place where you can make it if you try. And we still believe, in the words of the man who called for a New Nationalism all those years ago, "The fundamental rule of our national life," he said, "the rule which underlies all others -- is that, on the whole, and in the long run, we shall go up or down together." And I believe America is on the way up.



Robert Creamer is a long-time political organizer and strategist, and author of the book: Stand Up Straight: How Progressives Can Win, available on Amazon.com. He is a partner in Democracy Partners and a Senior Strategist for Americans United for Change. Follow him on Twitter @rbcreamer.

 
 
 

Follow Robert Creamer on Twitter: www.twitter.com/rbcreamer

 
 
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04:18 PM on 02/03/2012
Please, someone talk about the Bain Capital connection to conservative talk radio hosts:
http://redd.it/owu9j
HUFFPOST SUPER USER
Awake-and-Sing
named after a great play written by Clifford Odets
09:22 PM on 01/17/2012
Bumper sticker - "Don't give Romney the chance to treat the rest of America the way he treated his dog."
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OLJW00
right is right
07:37 PM on 01/17/2012
I say this is a moot point now that Obama has named a former Bain exec the Director of the Office of Management and Budget - TODAY

http://campaign2012.washingtonexaminer.com/blogs/beltway-confidential/new-obama-omb-director-bain-alum/317976

You can't argue it as a negative now without impugning the current administration..
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Awake-and-Sing
named after a great play written by Clifford Odets
09:16 PM on 01/17/2012
Keep telling yourself that. Enjoy your "electable" nominee
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OLJW00
right is right
10:52 PM on 01/17/2012
Whoever the GOP elects will beat Obama...take it to the bank.

One & Done
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Carl Caroli
I just don't understand people
05:54 PM on 01/17/2012
What I don't get is once you have, say $100M in the bank, wouldn't you take a look around and say, gee, what can I do to help the struggling people in this country rather than what can I do to make all my rich friends and me richer? Is that too much to ask? You know, show a little gratitude and concern, especially since so many have been financially crippled in in the downturn?
Javalation
Laughing in a Daydream
02:21 PM on 01/17/2012
Romney is a rich elite who considers himself so much better than the bulk of us that he doesn't owe us the courtesy of listing to our complaints or questions before he spout a one liner. He's the kind of guy who straps his caged dog to the top of his car for a long drive, or tries to force a woman to give up her unborn child for adoption with threats of excommunication rather than listening to the woman's views. His presidency might make billionaires even richer, but would be a disaster for most of us.
Jay Haney
My nuclear family imploded when I was 18. I've bee
01:15 PM on 01/17/2012
Thank you, Mr. Creamer, for nicely summing up all the reasons why Romney is ultimately screwed for the 2012 general.
12:44 PM on 01/17/2012
What you don't realize is that most Americans do not hate the rich. They want to be rich. They still believe in the long gone "American Dream." One has to use logic and reason to conclude that most of us will have to live by our wages and savings and by meager earnings as self employed or small business owners. The rest cheer the Romney-like millionaires. "Good for them," many say.

What has been bothering me, for the past three decades, is that the self-made millionaires used to be innovators and entrepreneurs: individuals who risked their own time and money who sometimes won, but most of the time lost.

Reaganomics brought us the wall street bankers who specialized in mergers and acquisitions: win or lose, they got their millions.

I don't blame Romney. He played the game that many wished they did, too. I wish that his earnings were not taxed at 15% and probably was not subjected to "payroll taxes."
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Awake-and-Sing
named after a great play written by Clifford Odets
09:19 PM on 01/17/2012
Keep telling yourself this as Romney's poll numbes sink.

There are many wealthy people I admire and respect.

What we are discussing and what will doom your nominee is the character he showed operating within the capitalist system
HUFFPOST SUPER USER
mjc
Avoid printing any..
11:13 AM on 01/17/2012
Robert Creamer, think what you cite as reasons why the Bain controversy would hurt Romney might indeed work for a very careful, intelligent, well-read electorate but really do not think many will actually feel Romney is the wrong guy because he's rich and made his money taking down failing businesses. The slick GOP propaganda will probably stress what they view as Obama's failure to improve an economy that he inherited basically. The Bain controversy won't stand a chance against that kind of charge even if the Dems keep saying it was inherited. Obama is going to get the blame also for the Congressional failures as well. It won't be easy showing the electorate that the Republicans wanted a one-term president from the start and fought tooth and toenail to avoid passing any legislation that would make the Democrats look like they could take charge of the business of this country. Anyone running for office in this country should really understand the the main and mostly only source of information is the television set. The media doesn't begin to help us understand what is going on in this country: our not-so-subtle push for war with Iran is a great example. And God forbid that this administration should decide to step out with some military push against Iran, either by just the Israelis or with our help.
Jay Haney
My nuclear family imploded when I was 18. I've bee
01:16 PM on 01/17/2012
Ahh, but the tin ear noted in the article will be the gift that keeps on giving. Romney hasn't had to sell himself to a general audience in a while, just a right-wing one. He has no chance on that part of things and it may well be enough.
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Napoleon3
11:11 AM on 01/17/2012
Hope you guys realize that with out investment funds the US would would be a 3rd world country. I love how
You demonize what you use. Almost all companies and mid size business that employ over 70% use investment capital. You can repeat what a politician says but do your own research. This is just like your hate for oil companies yet you don't stop using your cars.
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HUFFPOST PUNDIT
dragonlady620
My karma will run over your dogma
12:30 PM on 01/17/2012
You seemed to have missed the point.What corporate raiders like Romeny do isn't about anything except what makes them them the most money no matter who or what is destroyed in the process. It isn't about investing or long time-planning- it's about making a ton of money fast. As the article points out NOTHING else factors into the decisions they make to that end, and for Romney to call himself a "job creator" is disingenuous. And your statement "you demonize what you use" is virtually meaningless since few of us are in a position to do anything else.
Jay Haney
My nuclear family imploded when I was 18. I've bee
01:17 PM on 01/17/2012
My car got repoed six months ago, thank you very much. I've been out of work for nine months altogether. The only thing that crowd ever invested in was ways to make themselves rich, so screw your argument. Thanks to them, we are about to become the Fourth World.
10:09 AM on 01/17/2012
Yikes there's a lot of Randroids on here... They seem to not understand that even their beloved Ayn Rand would classify Romney as an "Attila" rather than their esteemed and beloved "Producer". Know your enemy's philosophy and use it against them...
09:57 AM on 01/17/2012
After reading some of the comments posted by conservatives here There is one question I have and have asked before.
Name one conservative idea that has moved this country forward?
I have asked this question before and have yet to get an answer,
09:55 AM on 01/17/2012
Sorry, Robert, but you're giving the American people way too much credit.

If two draftdodging chickenhawk Republicans can dupe us into two bungled wars, then Romney and the GOP should have no trouble convincing the electorate to trust them when it comes to more deregulation of Wall Street and Big Business.
MsEngineer
search engines can be your friend - use them.
10:01 AM on 01/17/2012
Agreed. As an example: The woman who can't make her electric bill payment is a campaign volunteer for Mitt.
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tredwell
Behavior Specialist,Family been i
12:22 PM on 01/17/2012
Hey just wondering, did that Obama voter who said Obama was going to pay her mortgage and put gas in her car, did that ever happen. He was going to do it with "Obamamoney" I bet she'll still vote for him anyway. Wanna bet?
madame48
NO..it's a gop Cookbook !Tempus edax,homo edacior
10:46 AM on 01/17/2012
Especially when they only get their, bogus info from Faux.....Thomas Paine must be spinning in his grave
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LFox6
Always remember you are unique, like everyone else
09:15 AM on 01/17/2012
Obama will have a tough time calling out Romney for his track record at Bain, considering not only the layoffs and lost taxpayer $$ at Solyndra, but other DOE backed loans that are now looking like we will be left on the hook for.

Obama has his own record as an insane spendthrift to battle, and this will not help:

http://money.cnn.com/2011/10/31/technology/beacon_loan/index.htm

Eventually, during this election year, the cronyism rife in that DOE loan program will be brought forth by some honest reporter somewhere:

http://directorblue.blogspot.com/2011/11/schweizers-new-book-80-of-energy.html
09:55 AM on 01/17/2012
Maybe it will happen when Bush and Cheney are indicted for war crimes.
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LFox6
Always remember you are unique, like everyone else
11:19 AM on 01/17/2012
Straw man argument - you didn't address the issues, merely deflected them into a separate (non) issue
MsEngineer
search engines can be your friend - use them.
10:02 AM on 01/17/2012
The difference is that Obama tried to create jobs at Solyndra whereas Mitt went about purposefully destroying jobs to make himself money.
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HUFFPOST SUPER USER
LFox6
Always remember you are unique, like everyone else
11:19 AM on 01/17/2012
The real difference is Obama gambled on some dubious green energy companies (I say dubious because there is hard evidence the DOE was warned that some of these companies would probably fail) with taxpayer money, while Romney gambled (with investor $$, not taxpayer money) on companies seeking either to start up or to be aided in being pulled back from edge of bankruptcy.

Companies like Staples, Sports Authority, Sealy, Brookstone - there are alot more that did well, and some that were not salvageable. The bottom line is the investors, not the taxpayers, took the risk.

They also reaped the benefit on the good gambles - yayyyy THEM!
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tredwell
Behavior Specialist,Family been i
12:31 PM on 01/17/2012
Solyndra was just more crony Capitalism and union pay offs! Get real
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frank1946
Tell the Truth
07:18 AM on 01/17/2012
DEMS have poisoned Job Creation in USA with DEBT and resentment of successful people and
Investment in general !

Creamer is revealing his own resentment of how a Marketplace rewards the efficient ?

In reality Romney is a perfect President to restore American Confidence and Work !
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08:50 AM on 01/17/2012
debt? where where you from 2001-2008? remember our "war president" racking up trillions in debt while you probably supported his efforts.
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tredwell
Behavior Specialist,Family been i
12:50 PM on 01/17/2012
Its nothing compared to the 6 trillion this madman has spent in three years. He's done!
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Suntio
Amat victoria curam.
09:30 AM on 01/17/2012
Hmmm, that Kool-Aid sure tastes good, doesn't it?
07:16 AM on 01/17/2012
So Flipper starred in that vacation movie?

I thought it was Chevy Chase!

Oh. This was for real?
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tredwell
Behavior Specialist,Family been i
12:44 PM on 01/17/2012
Nobody flips like Flip Obama! Mister promise breaker!