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Workarounds: How One Man's Courage Changed Egypt Forever

Posted: 02/14/11 05:12 AM ET

Wael Ghonim, a marketing manager for Google Inc., is widely credited as the administrator of a Facebook page that helped spark what he called "the revolution of the youth of the Internet." Whether or not we can trace the remarkable turn of events in Egypt solely to Wael is in many ways immaterial. What matters is that he took a step toward a preferred future rather than sit back and complain or place blame. "This is the revolution of the youth of the Internet and now the revolution of all Egyptians," he said.

It should be abundantly clear that he and virtually all Egyptian citizens had much to complain about and no shortage of villains to blame. However, no amount of backroom complaining and finger-pointing could have ignited this most dramatic of social changes witnessed around the world through the connective tissue of the internet and social media. As Wael said to the Associated Press in response to Egyptian security forces who labeled him a traitor, "If I was a traitor, I would have stayed in my villa in the Emirates and made good money and said like others, 'Let this country go to hell.' But we are not traitors."

Rather than sit back and complain, Wael Ghonim personifies the kind of individual call to action that I have been championing in these weekly columns. Clearly, I had nothing to do with these remarkable events. However, we can extract incredibly powerful lessons for our own lives by noting the impact of individual action that we have been allowed to witness these past few weeks.

In my new book, "Workarounds That Work: How to Conquer Anything That Stands in Your Way at Work," I advocate that when you find yourself in virtually any situation in which you could imagine a better outcome, there's always something you can do all on your own that requires no one's permission other than your own. While the book focuses on getting things done at work, the real power and underlying message is one of personal transformation and self-empowerment.

Before you go off the deep end and start ranting about empowerment, allow me to underscore that I am not talking about the nonsensical empowerment theme commonly tossed wherein the boss "empowers" you to think or take action. Instead, I am championing a deeper, more meaningful level of self-empowerment, the kind of connection between your own thoughts, beliefs and capabilities that allow you to transform positive thought into positive action.

Indeed, Wael Ghonim and other largely nameless Egyptian citizens have demonstrated the transformational and self-empowering potential of the "workaround." A "workaround" is a kind of temporary or initial fix that gets something moving that is stalled or broken, a form of taking whatever action you have available to yourself to get things moving in a different direction. Fashioning some kind of temporary mast is the sailing world's version of a workaround for a broken mast, often called a jury rig or jerry rig. It isn't perfect, but it gets you moving again and sure as heck beats being tossed around in the sea.

In these remarkable events in Egypt, we have been allowed to witness something more substantial than a temporary mast, a social transformation that perhaps started with something even more fragile.

After decades of repression, Wael and thousands of other Egyptians initiated a series of small but impactful workarounds that clearly have worked. No one person in Egypt had the power to bring about this kind of revolution all on his or her own; however, with each person doing what he or she could, a collective force for change grew that could not be denied. It's as though each involved citizen assembled his or her own version of a temporary mast that somehow became connected and transformed into a kind of "warp drive" that accelerated the entire nation into a new social context.

Ghonim's "We are all Khaled Said" Facebook campaign was one of the main tools for organizing the demonstration that started the movement Jan. 25.

It kind of brings a whole new meaning to "friends," doesn't it? I have no idea if Mark Zuckerberg could have possible imagined this kind of impact from his first foray into social connections, which he called "Facemash," while still at Harvard. However, his tool has certainly allowed for a new kind of expression and, perhaps surprisingly, a new form of empowerment.

Interview after interview with protesters at Cairo's Tahrir Square have underscored that this movement has fact no single leader, and yet it started somewhere, with someone taking what action he or she could. Wael Ghonim's Facebook page is as good a starting point as any; the simple action of one person inspired others to take their own small steps.

Workarounds come in all kinds of flavors, each with their own attendant risks. Ghonim allowed us all to witness that indeed the stakes can be high, and yet the reward can transcend simple measurements.

***

If you want more information on how you can apply the workaround phenomenon to your own life, how you can take simple steps that may wind up transforming your own life, please download a free chapter from Russell's new book, "Workarounds That Work." You'll be glad you did.

You can buy "Workarounds That Work" here.

Russell Bishop is an educational psychologist, author, executive coach and management consultant based in Santa Barbara, Calif. You can learn more about his work by visiting his website at www.RussellBishop.com. You can contact him by e-mail at Russell@russellbishop.com.

 
 
 

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Wael Ghonim, a marketing manager for Google Inc., is widely credited as the administrator of a Facebook page that helped spark what he called "the revolution of the youth of the Internet." Whether or...
Wael Ghonim, a marketing manager for Google Inc., is widely credited as the administrator of a Facebook page that helped spark what he called "the revolution of the youth of the Internet." Whether or...
 
 
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01:10 AM on 02/19/2011
I watched Ghonim on 60 Minutes last week. The man is a hero. I hope enough Americans find their voice so that we can finally say "enough" and change the course of the downward spiral of our nation. I'm not optimistic it will happen here, but it does give me hope.
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bgofca
07:27 PM on 02/18/2011
i hope they give women equal rights in the new democracy.
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Billy Jumper
Soon to be read independent author.
09:48 PM on 02/15/2011
Again and again, in numbers that mean something, Americans still refuse to get up off their butts. However, that may soon change...food prices here are about to skyrocket too...maybe even pizza.
01:15 AM on 02/19/2011
Instead of defunding social programs, Congress should defund subsidizes to the food industry. If the price of a Big Mac or Pizza Hut Meatlovers pizza doubled overnight, you bet we'd have people marching in the streets.
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BlackYowe
I am a classical- liberal woman and a Jeweler.
05:57 PM on 02/15/2011
Wow it is wild in so many places in the middle east today. Wael Ghonim may become the father of Middle East democracy and reform.
AllyCat7
Snarks need not reply.
02:51 AM on 02/16/2011
Don't forget the people of Tunisia. They contributed a lot, too. There were many people involved in the efforts.
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BlackYowe
I am a classical- liberal woman and a Jeweler.
04:54 AM on 02/16/2011
I haven't forgotten. I read up on their history and they seem like amazing people. It was their bold move that started all of this. They really have a history of seeking human rights and a way ahead on women's rights.
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antaeus
Marriage Equality Is Here
12:45 PM on 02/16/2011
It's always easier to simplify the narrative around a single protagonist.
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Indigo1941
Time Traveler
08:54 AM on 02/15/2011
Impressive guy!
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BlackYowe
I am a classical- liberal woman and a Jeweler.
03:45 AM on 02/15/2011
I love his looks, he reminds me of Sean Penn. I wish him the best he is a hero to me.
AllyCat7
Snarks need not reply.
12:52 AM on 02/15/2011
I take inspiration from Wael. I especially loved his humility and the fact that he chose to be anonymous until his arrest. I have such strong desires to make change, but I really detest attention, and that really hinders me. I hope to learn from Wael in how to spark change without drawing attention to oneself and, also, how to empower others. That was the key for Wael and I hope it's the key for me as well :)
01:22 AM on 02/16/2011
Well said.
AllyCat7
Snarks need not reply.
02:51 AM on 02/16/2011
Thanks :)
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12:37 AM on 02/15/2011
I was glad to see the 60 minutes interview with Wael Ghonim last night. I hadn't heard of him before. He seems sincere and very excited to be part of the liberating catharsis the Egyptians have gone through and will continue to go through.

What was also exciting in Wael's Q&A was his mention that the first part (removing Mubarak) has been accomplished, and now it's time to recoup Mubarak's ill-gotten gains--the billions of $ which belong to the Egyptian people and much of which resides in off-shore accounts.

That's what I also hope to see in the U.S. Super-nerds who can break into off-shore bank account records and report to the American people which of our congressmen and senators and supreme court justices and executive branch reps. have off-shore accounts and how they acquired those funds that they're hiding from tax and political accountability. This would be most gratifying, and it would provide hope for the country which desperately needs some truth to rebuild on.
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ljkcan
Yes, I am prone to spelling errors
12:12 PM on 02/15/2011
I was so impressed when he said "thank you for being so stupid" about the Egyptian Govt. From Govt all the way to business the mubarak govt did favors for favors leaving the educated and young out in the cold while the rich made themselves richer.

My father in-law came to Egypt at 10 considered a foreigner he was a self made man and wealthy by Egyptian standards. Yet when he tried to leave Egypt a Genral demanded he give his car to him for free, the man who bought their business asked to include the family home. My father in-law was willing to give in rather than face being taken away in the middle of the night. My mother in-law would not give the general the car for free. This is life in Egypt if you live your life timidly they sense it. They saw their friends thrown out of the country when Nasser took power and this fear stayed with my father in-law.

Yes there is poverty in North America but nothing like what you see in Egypt. My husband used to hate when I donate to every human disaster because in Egypt he knew that flour and goods sent to Egypt with good intentions ended up on the black market. I agree they need to recoup the money that belongs to the Egyptian people.

I think this young man is amazing and humble.
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bikerdude
On the left side of progressive
10:59 PM on 02/14/2011
I'm glad you featured this guy in this way....He helped make a difference. Hopefully the Egyptian effort will set the stage for how the rest of that area will conduct themselves.
03:53 PM on 02/14/2011
It amazes me the Billions robbed by the oligarchs and in the meantime the poor who live hand to mouth cannot feed their animals that are vital to their welfare. Egypt's horses are starving to death.

http://current.com/shows/upstream/92971676_egypts-horses-are-starving-to-death-as-tourists-stay-away-graphic-photos.htm

http://www.thebrooke.org/content.asp?id=10660&cachefixer=cf20522102909419
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cvbnm67
Pursuing truth, and all those who threaten it.
03:38 PM on 02/14/2011
"One Man's Courage?"

Wael Gohnim is a rare case of unusual persistence, for a middle class computer engineering MBA. However, let's not start throwing around the "C" word without remembering, it was the small group of men, women and children, trapped in Tahrir Square fighting for their lives, that made the entire democracy demonstration possible. There are thousands of bloggers around the world, starting facebook pages and writing anti-regime editorial. However, those bloggers do not have the masses of people with the "Courage" to actually go out into the light and wrestle the government's control away from the thugs. There were women picking up stones and compiling them for the men to throw, there were men in suits throwing stones along side teenagers fighting to survive the night. Wael Gohnim would probably rather have been in the square, however he was not.
AllyCat7
Snarks need not reply.
12:49 AM on 02/15/2011
He was in the Square. He flew out there on January 28th and protested with his people until his arrest.
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yogini4
Think deeper!
02:27 PM on 02/15/2011
He was in jail for 12 days. What are you talking about?
02:58 PM on 02/14/2011
I'm very inspired by this story. Wael proves that the world has indeed changed.
01:21 PM on 02/14/2011
All of the April 6th movement, "We Are All Khaled Saeed", have my utmost respect and admiration.

Another one of them, a 26 year old Egyptian woman who wears hijab, Asmaa Mahfouz, has several youtube videos, on the 18th and 24th and 25th January.

May God protect them all. And long live Egypt the Free.
01:15 PM on 02/14/2011
I am also deeply inspired by Asmaa Mahfouz. She was the young woman who posted a video that helped ignite the protests. It shows the power one person can have to change the world and I find that deeply inspiring. The same with Wael Ghonim. I posted the video about Asmaa on my blog and some inspiration about the power of one. I think you will find it moving:
http://www.revolutionofconsciousness.com/2011/02/power-of-one-to-change-world.html
AllyCat7
Snarks need not reply.
12:55 AM on 02/15/2011
I loved your article. Thanks for sharing. I feel inspired to get out of my comfort zone, too. Comfort is nice, but it doesn't achieve much!